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Two Steps Forward — Sustainability Meets Business Reality

Two Steps Forward — Sustainability Meets Business Reality

By: Joel Makower and Solitaire Townsend
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Being a sustainable business professional is both exhilarating and terrifying. Lots of steps forward…and back. To succeed you need deep insights, real experience, lots of inspiration, maybe a few laughs. Each episode, sustainable business veterans Solitaire Townsend and Joel Makower delve into the complexities of the moment and introduce you to provocative and inspiring people you need to know.Joel Makower and Solitaire Townsend Economics
Episodes
  • Paul Hawken: We have basically isolated and objectified carbon
    May 19 2025

    Hawken's latest book, “Carbon: The Book of Life,” explores carbon's role in living systems, not just an evil gas contributing to climate change. He criticizes the climate movement for objectifying carbon and advocates for a shift in narrative from fear to possibility. Hawken highlights the limitations of technological solutions like direct air capture and bioenergy carbon capture systems and encourages a focus on local, grassroots efforts and individual actions, stressing the need for gratitude and wonder in our relationship with the natural world.


    Also in this episode, Soli and Joel discuss the role of neurodivergence in sustainability.

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    40 mins
  • Rev. Lennox Yearwood Jr.: Let's Turn Cancer Alley into Opportunity Alley
    May 5 2025

    “I'm excited for this moment,” Rev. Lennox Yearwood Jr., president and CEO of the Hip Hop Caucus, an advocacy group that works for racial, economic and climate justice, told us right off the bat. “It's a tough moment, but I'm excited for it,” he said, citing the group’s 20-year history of harnessing culture and storytelling to “shape our political experience.”


    In this episode of the Two Steps Forward podcast, Yearwood reflected on his organization's journey leveraging culture to address major social and environmental challenges, particularly those impacting frontline communities.

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    43 mins
  • Google CSO Kate Brandt: This is a ‘once-in-a-career’ moment
    May 2 2025

    The tech giant’s chief sustainability officer reflects on how she’ll make the most of this critical time in the two decades since she’s been working to advance sustainability, in the debut episode of our biweekly podcast Two Steps Forward.

    Soon to celebrate 10 years at Google — preceded by sustainability leadership roles at the White House and Defense Department — Kate Brandt, the chief sustainability officer at Google, talked with my co-host Solitaire Townsend, co-founder and “chief solutionist” at Futerra, and me in a wide-ranging conversation about this moment in sustainable business and the role of technology in accelerating sustainability goals.

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    40 mins

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