What really separates Public Relations (PR) from Marketing — and why do so many brands still confuse the two? In this episode, Paromita Ghosh, Founder of Candid Communications, breaks down the real difference between PR and marketing, drawing from her 20+ years of experience in India’s communication industry.From crisis management and storytelling to media relations and regional market challenges, this conversation gives you a front-row seat to how PR actually works behind the scenes — beyond the glamour.💬 In This Episode, You’ll Learn:1. What PR really means (and how it differs from marketing)2. Why most brands in India still chase instant sales instead of long-term trust3. The power of storytelling and credibility in brand building4. How regional PR markets like Kolkata are evolving5. The truth behind paid vs unpaid PR6. What it takes to build a successful PR agency in India7. How content and concept often outshine celebrity power📍 Special Thanks to Easy DaftarThe perfect space for entrepreneurs, startups & creators.For location support: Easy Daftar, Kolkata🎥 CREDITSProduced by: Lal BhatiaGuest: Paromita GhoshHost & Creative Director: Joydeep SenCreative Writer & Content Strategist: Trisha DeyashiExecutive Producer: Harshit Pandey & Disha AgarwalProduction Head: Arko SinghAudio & Video Editing: Rajesh Kr. SamantaSupporting Video Editing : Rashida MondalPoster & Thumbnail Design: Bidyut Singha Roy & Kamalika BiswasLocation: Easy Daftar, Loudon Street⚡ Join the ConversationIf you’re a brand owner, marketer, or student curious about how PR builds trust while marketing drives sales, this video will change how you see communication forever.👇 Comment below: What do YOU think matters more — PR or marketing?#PRvsMarketing #PublicRelations #MarketingInIndia #BrandBuilding #CandidCommunications #Paramita #PRExpert #IndianMarketing #PRIndustry #PRIndia #Storytelling #MediaRelations #PodcastIndia #BusinessInsights #PRStrategy #MarketingPodcast #entrepreneurindia 🎙️ Episode Chapters00:00 – Intro01:19 – Paramita's PR career and founding Candid Communications05:02 – Handling PR for sports and IPL sponsors in Kolkata06:40 – Misconceptions of PR roles in Kolkata restaurants11:12 – Defining PR: Communication, relationships, credibility14:42 – Paid vs unpaid PR and their impact18:18 – Kolkata's PR market focus on immediate sales and short-term results22:52 – Future job opportunities and growth paths in PR26:20 – Importance of intention and hard work over ability in PR29:03 – Challenges in Kolkata PR market and role of education30:29 – Hidden truths: No holidays, deadlines, and constant client thinking32:15 – Responsibility of PR in handling authentic data and crisis34:04 – Managing high workload during peak event seasons36:32 – Work-life balance challenges in the media and PR industry38:26 – Working on Choker Bali film PR campaign stories41:06 – PR campaigns for Om Shanti Om and Pink films43:15 – Regional vs national PR campaign costs and pricing factors44:43 – Industry truths and glamour in media and PR45:17 – Do PR professionals get gossip first? They create it 👀👇 Follow Twisted Truths on Socials 👇 🎥 YouTube → https://www.youtube.com/@twistedtruthssbydgf 📸 Instagram → https://www.instagram.com/twistedtruthss 📘 Facebook → https://www.facebook.com/twistedtruthsbydgf 🎧 Spotify → https://open.spotify.com/show/6qEze2L1XySuiGYdiuWnND?si=57cb956c71714375📩 For collaborations & queries: info@dandgfilms.com

Disclaimer-: The content of this episode is for informational and educational purposes only. It does not constitute medical advice, diagnosis, or treatment. Views expressed by the guest, Dr. Kunal Sarkar, are personal and do not necessarily reflect the opinions of the host or Twisted Truths. Always consult a qualified healthcare professional for any medical concerns. Twisted Truths is not responsible for any actions taken based on the information shared in this episode. Our intention is not to harm anyone.Falling sick in India can be scary — not just because of illness, but because of what happens inside the hospital.In this shocking episode, Dr. Kunal Sarkar, one of India’s leading cardiac surgeons, uncovers the dark truths of healthcare — from organ trade networks to inflated medical bills, and the fear patients silently live with.What happens when a ₹10,000 hospital bill becomes ₹1 lakh?In this powerful conversation, Dr. Kunal Sarkar breaks down the real issues inside India’s healthcare system:✅ Private hospital billing manipulation✅ Organ trafficking & transplant scams✅ Insurance loopholes✅ Rural vs urban healthcare gap✅ Challenges doctors face✅ How to prevent heart disease & live longer📍 Special Thanks to Easy DaftarThe perfect space for entrepreneurs, startups & creators.For location support: Easy Daftar, Kolkata🔔 Subscribe & Join the Twisted Truths FamilyNew episodes EVERY FRIDAY!Instagram: @twistedtruthss👍 LIKE | 💬 COMMENT | 📤 SHAREHelp us bring more untold truths to light.🎥 CREDITSGuest: Dr. Kunal SarkarHost & Creative Director: Joydeep SenCreative Writer & Content Strategist: Trisha DeyashiExecutive Producer: Harshit PandeyProduction Head: Disha Agarwal & Arko SinghAudio & Video Editing: Rajesh Kr. SamantaPoster & Thumbnail Design: Bidyut Singha Roy & KamalikaProduced by: Lal BhatiaLocation: Easy Daftar, Loudon Street#HealthcareIndia #HospitalScam #MedicalBills #DoctorInterview #OrganTrafficking #IndianHealthcare #PrivateHospitals #HealthInsuranceIndia #DrKunalSarkarChapters-:01:18 — Interview with Dr. Kunal Sarkar04:19 — Health Myths & Disease Awareness07:46 — Importance of Sleep & Circadian Rhythm16:24 — Challenges of Doctors’ Work Hours17:03 — Private Hospital Billing Practices34:34 — Healthcare Access in Rural India39:31 — Organ Trafficking & Transplant Issues44:38 — Lack of Clarity in Indian Healthcare Policy49:41 — Problems with Government Health Schemes54:06 — Healthcare Inequality & Hospital Attitudes55:30 — Public Healthcare Examples Abroad59:11 — Insurance Coverage Gaps in India01:01:14 — Data & Auditing Shortcomings01:06:49 — Cost of Starting a Hospital01:08:02 — Preventing Heart Disease & Longevity TipsFollow Twisted Truths' social media handles:YouTube: https://www.youtube.com/@twistedtruthssbydgfInstagram: https://www.instagram.com/twistedtruthss?igsh=aTIwcGhtM3p4aHUzFacebook: https://www.facebook.com/twistedtruthsbydgfSpotify: https://www.podcasters.spotify.com/pod/show/twistedtruthsbydgfFor any other queries, email: info@dandgfilms.com

In this episode of Twisted Truths (TT84), we sit down with Aishwarya, an actor and model who has worked in major Bollywood films like Khakee and Runway 34. She opens up about her journey through the glamour industry — from her first modelling gigs to sharing screen space with Amitabh Bachchan, Ajay Devgn, and Boman Irani.Aishwarya offers a raw, behind-the-scenes look into what it’s really like working in Bollywood — the hustle, the glamour, and the grit it takes to survive in an unpredictable industry.We talk about:✅ Her journey from modelling to acting✅ Experiences working in Khakee and Runway 34✅ Learning from industry icons like Amitabh Bachchan & Ajay Devgn✅ The reality behind auditions, fame, and rejections✅ Life on set and what it takes to make it in showbizWhether you’re an aspiring actor, film enthusiast, or just curious about what goes on behind the camera, this episode dives deep into the real world of Bollywood.00:03:29 - 00:06:41 Background and family support in acting00:06:09 - 00:08:02 Significance of Chhath festival00:07:36 - 00:11:25 Comparing Delhi and Bombay living experiences00:10:52 - 00:13:33 Feelings about living in Bombay and travel00:13:01 - 00:16:20 Food culture and favorite dishes00:15:44 - 00:17:29 Cooking skills and secret fragrances00:17:00 - 00:20:24 Working with famous actors and bonding00:19:55 - 00:24:11 Working with director Natsur and Khaki role00:23:40 - 00:27:03 Returning to Bihar for shooting00:26:41 - 00:30:17 Bhojpuri and Maithili film industries00:29:53 - 00:33:39 Challenges and financial planning in acting00:33:12 - 00:35:12 Modeling foundation and painting hobby00:34:41 - 00:36:45 Differences between modeling and acting00:36:14 - 00:39:01 Dream roles and directors00:38:29 - 00:39:59 Upcoming projects and black & white photography00:39:27 - 00:42:27 Social media impact on casting decisions00:41:58 - 00:44:51 Being an outsider and breaking into industry00:44:14 - 00:47:10 Millennials vs Gen Z work and relationship views00:46:42 - 00:48:08 Advice on relationships and social media influence00:47:42 - 00:49:21 Understanding new relationship terms like benchingWatch the full podcast to find out.🎥 CREDITSGuest: Aishwarya Shushmita Host & Creative Director: Joydeep SenCreative Writer & Content Strategist: Trisha DeyashiProduction Head: Disha AgarwalAudio & Video Editing: Rajesh Kr. SamantaPoster & Thumbnail Design: Bidyut Singha RoyProduced by: Lal Bhatia#millennialsvsgenz #genz #millennials #ajaydevgan #amitabhbachchan Follow Twisted Truths' social media handles:YouTube: https://www.youtube.com/@twistedtruthssbydgfInstagram:https://www.instagram.com/twistedtruthss?igsh=aTIwcGhtM3p4aHUzFacebook:https://www.facebook.com/twistedtruthsbydgfSpotify:https://www.podcasters.spotify.com/pod/show/twistedtruthsbydgfFor any other queries, email: info@dandgfilms.com

We discuss 👇🧘‍♀ The art and discipline of aerial yoga from a young age💸 The economics and hustle behind turning yoga into a profession🏙 How Mumbai is evolving its approach to wellness and fitness🔥 Myths about yoga careers—debunked!✨ Tips and insights for anyone curious about aerial yogaThis podcast is for anyone looking for inspiration, career guidance, and real-life lessons in pursuing passion. 💫🔔 Subscribe for more conversations with creators, dreamers & doers.Timestamp00:00-00:36 | Intro00:36-01:17 | Personalized, balanced diets01:17-02:37 | Started yoga teaching young02:37-03:13 | Commerce studies caused distress03:13-04:53 | Pursue passion, avoid regret04:53-06:37 | Parental advice via comparisons06:37-09:08 | Parents support new passions09:08-10:47 | Youth allows risk-free exploration10:47-11:20 | Confidence, time management challenges11:20-13:09 | Aerial arts vs yoga13:09-15:36 | Built upper body strength15:36-17:48 | Students seek stress relief17:48-18:53 | First yoga revenue milestone18:53-20:50 | Aerial arts income growth20:50-22:29 | Marketing via community storytelling22:29-24:51 | Pole industry ethical issues24:51-26:41 | Specialized clothing, misconceptions26:41-28:33 | Developed resilience to criticism28:33-29:51 | Advice: individuality, ethics29:51-31:30 | OutroCREDITSGuest: Niyoshi MarfatiaHost and Creative Director: Joydeep SenCreative Writer & Content Strategist: Trisha DeyashiProduction Head: Disha AgarwalAudio & Video Editing: Rajesh Kr. SamantaPoster & Thumbnail Design: Rajesh Kr. SamantaProduced by: Lal Bhatia#yoga #aerialyoga #yogapractice #yogalife #trending #yogamotivation Follow Twisted Truths' social media handles:YouTube: https://www.youtube.com/@twistedtruthssbydgfInstagram:https://www.instagram.com/twistedtruthss?igsh=aTIwcGhtM3p4aHUzFacebook:https://www.facebook.com/twistedtruthsbydgfSpotify:https://www.podcasters.spotify.com/pod/show/twistedtruthsbydgfFor any other queries, email: info@dandgfilms.com

Looking for real talk on parenting tips, fashion inspiration, travel diaries and finding gratitude? 🌸In this episode of Twisted Truths, actor & model Raavee Gupta Biddvai shares her journey as a mom, traveler, and style icon.We discuss 👇👩‍👦 Parenting & screen time balance in today’s digital world🌍 Travel experiences from Nepal & Goa👗 Style, confidence & fashion advice for women🇮🇳 Why she is proud & grateful to call India home🙏 How to practice gratitude in everyday lifeThis podcast is for anyone looking for inspiration, balance, and real-life lessons. 💫🔔 Subscribe for more conversations with creators, dreamers & doers.CREDITSGuest: Raavee Gupta BiddvaiHost and Creative Director: Joydeep SenCreative Writer & Content Strategist: Trisha DeyashiProduction Head: Disha AgarwalAudio & Video Editing: Rajesh Kr. SamantaPoster & Thumbnail Design: Rajesh Kr. SamantaProduced by: Lal BhatiaFollow Twisted Truths' social media handles:YouTube: https://www.youtube.com/@twistedtruthssbydgfInstagram:https://www.instagram.com/twistedtruthss?igsh=aTIwcGhtM3p4aHUzFacebook:https://www.facebook.com/twistedtruthsbydgfSpotify:https://www.podcasters.spotify.com/pod/show/twistedtruthsbydgfFor any other queries, email: info@dandgfilms.com

Thinking of leaving your 9-5 to chase your passion? 🎯

In this episode of Twisted Truths, National Award winning actor Shantanu shares his journey, from advertising agency cubicles to creating viral vertical series that shook up the content game.We talk about 👇✨ His shift from 9-5 to storytelling.✨ Walked us through this National Award-winning experience as a child actor.✨ Building authentic content in a world of fake clout.✨ The balance between passion, ration & reality.✨ He is a hardcore Mumbaikar, so bits and pieces of that too.✨ His relationship status, and what stances he has on this topic.✨ Why consistency is the real success mantra?If you’ve ever dreamed of breaking free from the corporate grind, this conversation is for YOU. 💪🏿💪🏿🔔 Don’t forget to subscribe for more raw, unfiltered stories from creators, entrepreneurs, dreamers & everything else except that too😜🤫#ShatanuRangnekar #TwistedTruthsPodcast #QuitYour9to5 #ActorLife #ContentCreatorJourney #NationalAwardWinner

CREDITSGuest: Shantanu Rangnekar

Host and Creative Director: Joydeep Sen

Creative Writer & Content Strategist: Trisha Deyashi

Production Head: Disha Agarwa

lAudio & Video Editing: Rajesh Kr. Samanta

Poster & Thumbnail Design: Bidyut Singha RoyProduced by:

Lal Bhatia

Follow Twisted Truths' social media handles:YouTube: https://www.youtube.com/@twistedtruthssbydgfInstagram:https://www.instagram.com/twistedtruthss?igsh=aTIwcGhtM3p4aHUzFacebook:https://www.facebook.com/twistedtruthsbydgfFor any other queries, email: info@dandgfilms.com

In this episode of Twisted Truths (TT80), we sit down with a keynote motivational speaker, Mr. Bobby D'souza, who opens up about the real journey behind the stage. From life-changing encounters to the balance between faith and ambition, he shares what it truly takes to inspire others—and the untold side of being a speaker.We talk about:✅ What it takes to become a motivational speaker✅ Memorable encounters that shaped his journey✅ The role of God and faith in success✅ What separates a good leader from a great leaderWhether you dream of public speaking, are curious about the lives of great speakers like Gaur Gopal Das or Sandeep Maheshwari, or simply want fresh motivation, this episode is packed with insight and inspiration.CREDITSGuest: Mr. Bobby D'souzaHost and Creative Director: Joydeep SenCreative Writer & Content Strategist: Trisha DeyashiProduction Head: Disha AgarwalAudio & Video Editing: Rajesh Kr. SamantaPoster & Thumbnail Design: Bidyut Singha RoyProduced by: Lal BhatiaFollow Twisted Truths' social media handles:YouTube: https://www.youtube.com/@twistedtruthssbydgfInstagram:https://www.instagram.com/twistedtruthss?igsh=aTIwcGhtM3p4aHUzFacebook:https://www.facebook.com/twistedtruthsbydgfSpotify:https://www.podcasters.spotify.com/pod/show/twistedtruthsbydgfFor any other queries, email: info@dandgfilms.com

🎓 Ever wondered what PhD life is actually like at IIT Bombay?In this episode of Twisted Truths (TT79), we sit down with Kehkasha Siddiqui, a PhD student at IIT Bombay. She shares a raw, unfiltered look at the challenges, research grind, and the surprising realities of academic life in one of India’s premier institutions.We talk about:✅ Why they chose IIT Bombay for their PhD✅ The toughest challenges of research life✅ What keeps them motivated during the grind✅ Fun stories from campus and hostel lifeWhether you’re preparing for higher studies, curious about IIT Bombay, or just want to know what a PhD journey really feels like, this episode has a bit of everything.Watch the full podcast to find out.Timestamps 01:25 - 03:35 | 🏞️ Campus Life is Holistic and Self-sufficient03:35 - 06:00 |🐊 Wildlife Interaction Adds a Distinctive Layer to Campus Experience 06:00 - 10:13 |🔒Gender Interaction Governed by Strict Security but Without Oppression 10:13 - 13:37 | 🎓 PhD Admission and Fellowship Reflect a Structured but Challenging Academic Path13:37- 14:40 |🧠 Mental Health Challenges are Real and Complex14:40 - 17:20 | 💑 Changing Family Dynamics and Marriage Perspectives17:20 - 25:56 | 🔄 Inter-caste Marriages are Accepted, but Inter-religious Marriages Remain Challenging25:56 - 31:35 |👗 Freedom of Expression and Absence of Gender Bias31:35 - 33:45 | 🚨 Security Incidents are Rare but Highlight the Need for Vigilance33:45 - 36:11 | 💑 Dating apps, goals and everything in between.CREDITSGuest: Kehkasha SiddiquiHost and Creative Director: Joydeep SenCreative Writer & Content Strategist: Trisha DeyashiProduction Head: Disha AgarwalAudio & Video Editing: Rajesh Kr. SamantaPoster & Thumbnail Design: Bidyut Singha RoyProduced by: Lal BhatiaFollow Twisted Truths' social media handles:YouTube: https://www.youtube.com/@twistedtruthssbydgfInstagram:https://www.instagram.com/twistedtruthss?igsh=aTIwcGhtM3p4aHUzFacebook:https://www.facebook.com/twistedtruthsbydgfSpotify:https://www.podcasters.spotify.com/pod/show/twistedtruthsbydgfFor any other queries, email: info@dandgfilms.com#phd #phdlife #iitbombay #podcast #phdinindia #phdjourney #wildlife #datingadvice #datingtips #cafe #hostellife #campuslife #indoorgames #wildanimals #iitbombay