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Tim Talks: Behavioral Health

Tim Talks: Behavioral Health

By: Tim Zercher
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About this listen

Tim Talks: Behavioral Health is a fast-paced podcast featuring candid, 10-minute conversations with leaders across the behavioral health field.


Hosted by Timothy Zercher, CEO of A-Train Marketing, each episode dives into what’s actually working in marketing, practice growth, and leadership — with a sharp focus on ethics, sustainability, and smart strategy.


Designed for behavioral health providers, practice owners, and executive leaders, Tim Talks delivers real insight from real operators shaping the future of care.


Short talks. Big insights. Smarter growth.


New episodes weekly.

© 2025 Tim Talks: Behavioral Health
Economics Hygiene & Healthy Living Leadership Management & Leadership Psychology Psychology & Mental Health
Episodes
  • Scaling ABA with Heart: Operational Lessons from Mordy Friedberg (Best Buds ABA)
    Jul 3 2025

    In this episode of Tim Talks: ABA Therapy, host Timothy Zercher sits down with Mordy Friedberg, Director of Operations at Best Buds ABA, to unpack the reality of building and scaling an ABA practice in today’s climate.

    Mordy shares how he transitioned from long-term care into ABA, why workforce shortages are slowing down care, and how to grow without losing the personal touch that teams - and clients - deserve. From staffing challenges to the systems you should implement before you need them, this conversation is packed with practical insight for ABA leaders.

    If you care about sustainable growth, culture, and keeping your people engaged, tune in.

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    11 mins
  • Tim Talks: Logan Pratt, CEO of Bloomwell Autism Therapy
    Jun 26 2025

    In this episode of Tim Talks: ABA Therapy, host Timothy Zercher sits down with Logan Pratt, CEO of Bloomwell Autism Therapy, to explore how Bloomwell is reshaping autism services in underserved communities. Logan shares his journey from public policy to ABA leadership, why Bloomwell focuses on areas like Minnesota and Nebraska, and how decentralizing management has fueled sustainable growth.

    They dive into the value of retaining quality staff, the hidden challenges of ABA regulations, and why leadership development is essential for new BCBAs. If you're passionate about ethical, scalable, and community-focused ABA care, this episode is packed with actionable insights.

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    9 mins

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