• EP683: TL Nuggets #201 - 3 Pitfalls To Avoid When Podcast Guesting
    Jun 6 2025

    “If you don’t grow your business by 10 to 50% this year, you’re actually falling behind. This is why I’m so adamant that you must add this marketing strategy to your skill set immediately.”

    Podcast guesting can be a goldmine—or a complete waste of time—depending on how you approach it. Most people jump in without a plan and unknowingly sabotage their own results. This episode exposes three costly missteps that keep entrepreneurs from turning guest appearances into real revenue. Avoiding them isn’t optional—it’s essential if you want to grow smarter, not just louder.

    This is about massive part-time income using a single strategy, without overpriced PR firms or wasting time on fluff. It’s about precision, not volume. You’ll learn why timing, preparation, and targeting matter more than ever.

    This isn’t theory. It’s the method behind consistent client generation—all without giving up your current marketing efforts. If you want a six-figure add-on to your business, this episode maps the path.

    Visit https://www.eCircleAcademy.com and book a success call with Nicky to take your practice to the next level.

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    8 mins
  • EP682: Dana Dilling of The "Dana Disagrees" Channel - Attention Is Currency
    Jun 3 2025
    “You can’t sell people anything if they don’t even know that you exist.” In today’s noisy world, being excellent isn’t enough—you also have to be seen. This episode breaks down the reality that attention is the first domino in business: without it, nothing moves. Visibility isn’t a luxury—it’s the price of entry. Without attention, you can’t build a following, and without a following, you can’t monetize. The principles here? Build a personal brand. Be polarizing. Stop aiming and start shooting. Dana Dilling is a living case study. With a background in accounting and clinical nutrition, she redefined her career through raw authenticity and consistent online presence. Her brand “Dana Disagrees” exploded because she wasn’t afraid to say what others wouldn’t. From advising men and women on relationships to helping entrepreneurs understand brand identity, her story shows how personality drives profitability. Dana Dilling is the creator behind “Dana Disagrees,” a personal brand and content platform focused on relationships, mindset, and entrepreneurship. A former CPA and clinical nutritionist, she now partners with The Wellness Way and runs two thriving communities: “3M Men” and “Radiate” for women. She teaches others how to grow influence by owning their voice and showing up consistently online. You can find Dana on all major platforms as @dana_disagrees Expert action steps: Relearn How Money Actually Works Forget what you were taught—money is just an exchange of value. Learn how it really works so you can thrive and contribute meaningfully. Take Action Even When You’re Scared Don’t wait for perfect conditions. Do the thing, even if it’s messy. Action beats hesitation every time. Identify and Lean Into Your Superpowers Know your strengths and double down on them. Delegate the rest and build your business around what you do best. Visit https://www.eCircleAcademy.com and book a success call with Nicky to take your practice to the next level.
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    1 hr and 6 mins
  • EP681: TL Nuggets #200 - How To Create The Optimal Podcast Guest Appearance Structure
    Jun 3 2025

    “You can’t just expect to go on a show and say whatever you want for as long as you want and have that generate any success for you, any leads, any clients, any sales.”

    The key to turning a podcast appearance into real business growth lies in structure. A successful guest spot isn’t just about talking—it’s about telling the right story at the right time. It starts with your backstory to build trust, followed by three to five pain points that resonate with your ideal client. Each pain point must come with a personal story and a clear solution. And none of it matters without a strong, direct call to action.

    One host might guide you well, but most won’t. That’s why it’s on you to take control of the narrative. The message? Attention is currency. If you want people to book a call, join your mastermind, or buy your program, you need to prepare like it’s your business on the line—because it is.

    Visit https://www.eCircleAcademy.com and book a success call with Nicky to take your practice to the next level.

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    10 mins
  • EP680: Marc Von Musser - Breaking Through The Trust Deficit Through Organic Marketing
    May 27 2025

    “The power of the truth, the power of connection to human beings is more powerful than the big bank kick out.”

    Most traditional marketing today is background noise—impersonal, expensive, and utterly forgettable. Audiences are bombarded with flashy ads that leave them skeptical and disengaged. But there’s a powerful alternative: connection. When you show up as your authentic self—through podcasts, video messages, or stages—you cut through the noise and rebuild trust the digital age has compromised. The real strategy isn’t about automation. It’s about showing up human.

    Cost-effective organic marketing can outperform massive ad spends. Podcast guesting, in particular, generates warm leads, genuine connections, and six-figure returns on a small budget. Credibility is key: authenticity, clarity of message, and courage to lead with your truth—because nothing beats real.

    Marc Von Muser is a business mentor and marketing strategist who helps entrepreneurs grow their brands through connection-based marketing. He’s known for his direct coaching style and his work with thought leaders across multiple industries.

    https://www.marcvonmusser.com/

    Visit https://www.eCircleAcademy.com and book a success call with Nicky to take your practice to the next level.

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    19 mins
  • EP679: Raymond Aaron - Your Million Dollar Minute
    May 23 2025

    “A reason why a lot of people have a hard time expressing who they are in a way that lands and connects with people is they don’t really understand how to speak in their own authentic voice.”

    In business, clarity is currency—and the faster you can communicate your value, the more value you generate. The concept of the “Million Dollar Minute” is about crafting a powerful personal brand message that captures attention, builds credibility, and opens doors to high-value opportunities. It’s not just about what you say—it’s how authentically and confidently you say it. When you speak from your archetype, your words resonate with listeners. You stop selling and start attracting.

    Raymond Aaron is a New York Times bestselling author, serial entrepreneur, host of the Respark Your Life podcast, and ‘Canada’s success coach’ with over four decades of experience in personal development and branding. Raymond is a celebrated speaker and mentor who's helped thousands clarify their life purpose, achieve financial independence, and amplify their influence through authorship and high-performance strategies.

    Lean more & connect:

    Take the brand archetype assessment: https://mybrandarchetype.scoreapp.com

    Visit https://www.eCircleAcademy.com and book a success call with Nicky to take your practice to the next level.

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    19 mins
  • EP678: Kirstin Carey - 7 Biggest Sales Mistakes Coaches Make!
    May 20 2025

    “Really good coaching is allowing people to feel the space that they’re in, because we all make decisions from an emotional space, whether we like it or not.”

    Pushing harder isn’t always the answer—especially in sales. When coaches ignore emotional resistance or try to “save” their prospects, they sabotage their results. Sales is about meeting people at their pain points and guiding them through their own decision-making process. The real skill lies in holding space, asking the right questions, and letting people come to clarity on their own terms.

    Kirstin Carey explains how overachievement often masks a deeper emotional void, and how burnout is the inevitable result of chasing validation through performance. Her approach is to help clients feel safe enough to explore their pain without rushing to escape it. Using a model she calls the “Dr. Strange Close,” she leads them to visualize the version of themselves that already has what they want—and then confront what must be released to reach it. This hinges on presence, not persuasion.

    Kirstin Carey is a serial entrepreneur, speaker, and business strategist who built a seven-figure wellness company and now helps high performers align their business models with emotional intelligence and sustainable growth. She’s worked with Fortune 500 executives, built brick-and-mortar and online brands, and developed enrollment methods that prioritize both results and resonance.

    Expert action steps:

    1. Embrace Curiosity – Stay open-minded and ask questions. Approach situations with a mindset of discovery, similar to the way children naturally explore the world.

    2. Seek Clarity – Understand what’s really happening beneath the surface. Clear insight into your situation allows for better decision-making and alignment.

    3. Invest in Coaching – Get support from someone with more experience. Outside perspective and feedback can reveal blind spots and accelerate growth.

    Lean more & connect:

    https://evolveminded.com/

    https://evolveminded.com/7mistakes

    Visit https://www.eCircleAcademy.com and book a success call with Nicky to take your practice to the next level.

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    31 mins
  • EP677: Marshall Sylver - Animals Don't Hold Grudges!
    May 16 2025

    It’s not what hand you get dealt, it’s how are you playing that hand out.”

    Success in business doesn’t begin with strategy—it begins with how you think. Entrepreneurs who master their mindset, embrace uncertainty, and lead with clarity are the ones who move markets. Equally vital is mastering communication—internally, to drive belief, and externally, to influence others. Combine that with smart media positioning and you’ve got a recipe for high-impact entrepreneurship in today’s economy.

    Marshall Sylver dives deep into what it really takes to thrive. From overcoming extreme childhood poverty to building Studio Money and creating Turning Point, his methodology blends mindset reprogramming, irresistible influence, and monetization strategies for thought leaders. He and Nicky discuss why traditional media is dead, how podcast guesting creates the new edge, and how leaders can leverage platforms to drive visibility, clients, and real change.

    Marshall is a world-renowned hypnotist, entrepreneur, and thought leader with over 40 years of experience helping people master their minds and their messaging. He’s the founder of Turning Point and Studio Money, and has coached clients to generate billions through the art of communication and influence.

    Expert action steps:

    1. Reprogram Your Inner Dialogue:

    Cultivate self-awareness around your internal thoughts and replace disempowering beliefs with empowering ones. Your mindset—how you talk to yourself—shapes your outcomes, so train your internal communication for success.

    2. Master the Skill of Influence:

    Learn how to present your ideas in ways that make others want to take action. Whether you’re selling from stage or in a one-on-one setting, develop your ability to persuade ethically and effectively.

    3. Monetize Your Expertise with Strategic Platforms:

    Don’t just rely on traditional media—use modern platforms like podcasts to grow your brand and attract leads. Focus on guest appearances with clear messaging designed to convert interest into clients.

    Lean more & connect:

    Marshall’s main website

    https://sylver.com

    Turning Point event page

    https://sylver.com/tp

    Visit https://www.eCircleAcademy.comand book a success call with Nicky to take your practice to the next level.

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    1 hr and 3 mins
  • EP676: Wayne Allyn Root - Canada Is Worth Fighting For
    May 13 2025

    "Hopefully our American conservative brothers, our freedom loving American brothers will stand with us, stand with Canadian Conservatives to defeat these guys because we need your love, we need your support.”

    If Pierre Poilievre didn’t lose any voter support, why did he still lose the election?

    Sometimes losing the seat doesn’t mean losing the support. This episode breaks down the anatomy of Canada’s recent election and exposes the media spin distorting the facts. The real issue? A fragmented conservative strategy, a left-wing consolidation, and a failure to seize cultural media platforms that shape public sentiment. When perception outpaces truth, the loudest narrative wins.

    Drawing on sharp analysis and firsthand political insight, the host explains why Pierre Poilievre remains Canada’s most conservative political leader in a century—and why he didn’t actually lose votes. The missed opportunity was in neglecting major podcasts like Joe Rogan’s, where millions of disengaged but persuadable voters might have shifted the tide. The lesson for freedom-minded movements? Ignore the consultant class and embrace bold, direct communication.

    Wayne Allyn Root is a prominent American conservative media personality, entrepreneur, and political commentator known for his energetic and unapologetic advocacy of capitalism and conservative values. He visits us today as the host of “The Root Reaction”.

    Lean more & connect:

    Wayne Allyn Root

    https://rootforamerica.com/

    The Great Patriot BUY-cott Book: The Great Conservative Companies to BUY From & Invest In!

    https://a.co/d/8LctYW3

    The Great Patriot Protest & Boycott Book: The Priceless List for Conservatives, Christians, Patriots, & 80+ Million Trump Warriors to Cancel "Cancel Culture" and Save America!

    https://a.co/d/5GCVVQG

    Visit https://www.eCircleAcademy.comand book a success call with Nicky to take your practice to the next level.

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    10 mins