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The Science of Creativity

The Science of Creativity

By: Keith Sawyer
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Welcome to THE SCIENCE OF CREATIVITY, your home for insights and inspiration about art, design, and invention. Your host is Dr. Keith Sawyer, one of the world's leading experts on creativity, art, and design. Dr. Sawyer is a tenured university professor who has published 20 books about the science of creativity, including his new book LEARNING TO SEE: INSIDE THE WORLD'S LEADING ART AND DESIGN SCHOOLS. Our goal is to inspire you with stories of brilliant creators and world-changing inventions. You’ll learn about the latest psychological research and gain insights about creativity that will help you reach your full creative potential. In addition to LEARNING TO SEE, Dr. Sawyer is the author of the award-winning books GROUP GENIUS and ZIG ZAG. He is the author of EXPLAINING CREATIVITY, known as "the creativity bible." His books have been translated into Chinese, Japanese, and Korean, and he gives keynote talks about creativity around the world. He even has his own creativity card deck, the ZIG ZAG Creativity Cards (available on Amazon). THE SCIENCE OF CREATIVITY is published every other Tuesday.2025 Science
Episodes
  • Scott Barry Kaufman: Inspiring Creativity
    Sep 2 2025

    Scott Barry Kaufman is an influential psychologist, creativity researcher, podcaster, and best-selling book author. In this episode, we explore themes such as the messy nature of creative minds, the importance of incubation, and the role of daydreaming. We discuss the brain's imagination network and the balance between conscious and unconscious processes in fostering creativity. Scott emphasizes the significance of psychological flexibility and the ability to embrace uncertainty, while also highlighting the value of sensitivity in the creative process. Our discussion culminates in practical advice for enhancing creativity through openness to experience and reflective practices.

    For more information:

    Scott's web site

    Scott's book Wired to Create: Unraveling the Mysteries of the Creative Mind

    Scott's new book Rise Above

    Music by license from SoundStripe:

    • "Uptown Lovers Instrumental" by AFTERNOONZ
    • "Miss Missy" by AFTERNOONZ
    • "What's the Big Deal" by Ryan Saranich

    Copyright (c) 2025 Keith Sawyer

    Show More Show Less
    40 mins
  • Kelly Leonard: Improv Comedy at The Second City
    Aug 19 2025

    Kelly Leonard has been involved with improv comedy for almost 40 years. He's worked with actors and comedians including Stephen Colbert, Tina Fey, Keegan Michael Key, Seth Meyers and Amy Poehler. He started working at the Second City Theater in Chicago in 1988, eventually becoming producer in 1992, and later, taking on roles and titles including Executive Director, Executive Vice President, and Creative Adviser. Since 2016, he’s been Vice President of Creative Strategy, Innovation, and Business Development. He’s produced hundreds of original revues. His 2015 book Yes, And received rave reviews in Vanity Fair and the Washington Post. He co-leads a new partnership with Booth School at the University of Chicago that studies behavioral science through the lens of improvisation. He is a popular speaker, appearing at Aspen Ideas Festival, Chicago Ideas Week and TEDxBroadway and hosts the Second City Works/WGN Podcast “Getting to Yes, And.”

    For additional information:

    • Kelly's web site
    • The book Yes, And

    Music by license from SoundStripe:

    • "Uptown Lovers Instrumental" by AFTERNOONZ
    • "Miss Missy" by AFTERNOONZ
    • "What's the Big Deal" by Ryan Saranich

    Copyright (c) 2025 Keith Sawyer

    Show More Show Less
    47 mins
  • Adam Green: The Neuroscience and Neurostimulation of Creativity
    Aug 5 2025

    Dr. Adam Green is an expert in brain research and neurostimulation of creativity. He also studies how the use of AI influences creativity in the user. Spoiler alert: Using AI often reduces creativity. He’s the Director of the Laboratory for Relational Cognition at Georgetown University, a founder and former president of The Society for the Neuroscience of Creativity, and Editor-In-Chief at the Creativity Research Journal. His main interest is in human creative intelligence and especially in understanding how neural processes constitute our best ideas. Adam’s work includes research into endogenous neural mechanisms and exogenous neurostimulation that support creative relational reasoning, as well as research on the neuroscience of teaching and learning in real-world educational contexts. His research has been reported on NBC, CNN, BBC, NPR, and in print in the Times of London, Scientific American, Wired, Fast Company, and many others.

    For More Information:

    Keith's book Learning to See: Inside the World's Leading Art and Design Schools

    Dr. Adam Green at The Laboratory for Relational Cognition at Georgetown University

    Music by license from SoundStripe:

    • "Uptown Lovers Instrumental" by AFTERNOONZ
    • "Miss Missy" by AFTERNOONZ
    • "What's the Big Deal" by Ryan Saranich

    Copyright (c) 2025 Keith Sawyer

    Show More Show Less
    47 mins
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