Ever wondered which business investments are really worth it, and which ones are just expensive lessons? In this episode, I’m speaking on both.

I’m walking you through my very best (and worst!) business investments from the past 15 years; what actually moved the needle in my business and what turned out to be a total waste of money.

I also share the mindset shifts that have helped me make better decisions over time, including how understanding my ADHD and working with my cycle has helped me stay focused and aligned.

Whether you’re just starting out or scaling up, this episode is packed with real talk and practical takeaways.

Here are the highlights:

Quarterly Review and Podcast Statistics (1:28)

Lessons on Selling and Creating Selling Touch Points (5:27)

Worst Business Investments (7:19)

Additional Worst Investments (12:57)

Best Business Investments (16:37)

Connect with Natalie:

Instagram

Rich Course Creator - doors open now, until 25th February

In this episode, I’m sharing the behind-the-scenes strategies that helped me grow my Instagram following to 24k followers.

I want to be clear - follower count isn’t everything. What really matters is connection, conversion, and community. But I know from experience that a well-nurtured audience can open doors, build trust, and support business growth in powerful ways.

I talk about the importance of consistency, how I learned to pace myself with content creation, and why aligning your content with your offers matters more than churning out random posts. I also share a little life update - including a reminder that building a business that allows space for rest (like two days in bed with the flu!) is a privilege and something we all deserve.

Tune in to hear more about building an intentional presence, resonating with your audience, and using Instagram as a tool for sustainable business growth.

Here are the highlights:

Update on My Week and Business (1:05)

Strategies for Growing Instagram Followers (4:12)

Consistency in Posting Content (6:00)

Intentional Content Strategy (7:14)

Connect with Natalie:

Instagram

Rich Course Creator - doors open now, until 25th February

In this episode, I’m diving into the types of content that actually help drive more sales in your business. Whether you're unsure what to post or you’ve been winging it without a strategy, this episode will help you build a content plan that connects and converts.

I walk you through the essential “Know, Like, Trust” framework and explain how each stage supports the customer journey - from catching attention to building relationships and generating trust that leads to purchases.

You’ll learn how to create scroll-stopping content, what kind of posts help your audience understand and connect with your brand, and why showcasing social proof is a game changer for sales.

If you want a clear content strategy that supports your business growth and feels authentic to you, this episode is packed with insights to help you take that next brave step.

Here are the highlights:

Personal Experience and Event Insights (1:07)

The Importance of Content Strategy (3:09)

Understanding the Know, Like, and Trust Factor (4:56)

Creating Scroll-Stopping Content (10:21)

Like Content: Educational and Informative (10:36)

Trust Content: Sharing Social Proof (13:41)

Connect with Natalie:

Instagram

Rich Course Creator - doors open now, until 25th February