The Rainmaker Podcast

By: Veronica Romney
  • Summary

  • Stepping into leadership isn’t for the faint of heart. It's a gladiatorial arena, an unceasing battle against time, expectations, and the pressures of creating impact. For Marketers at every level, the leap from being a leader to becoming a Rainmaker – a master of self, team, role, and impact – often feels like an impossible task.

    That’s where the Rainmaker Podcast comes in.

    'Elevating Marketing Leaders' is not just a tagline – it's a mission. Each episode is filled with genuine, unscripted conversations with trailblazers from every corner of the business world.

    These aren’t just marketers from big brands with huge budgets. These are the Marketing Leaders who have transcended the norm, overcoming obstacles and achieving the extraordinary. And inside, they’re sharing the hard-earned victories and the lessons from their struggles, giving you an insider's perspective on what it truly takes to become a Rainmaker.

    We expose the conversations usually brushed under the rug and unmask game-changing strategies that are rarely discussed, like handling burnout, justifying the need for support, articulating ROI, managing 'drive-by' crises, and more.

    Here you’ll find your safe space, a place where the pressures of time take a backseat, allowing you to focus on your career growth and well-being. Our goal is to inspire, providing you with the insights and tools to master your role, nurture your team, prioritize your well-being, and evolve into a career-advancing Rainmaker. Because that’s where innovation truly comes alive – at the intersection of principles, good practice, and diverse perspectives.

    Are you ready to elevate, step into your fullest potential, and embrace the journey to becoming a Rainmaker?

    Then join me each Wednesday for new episodes of the Rainmaker Podcast.

    Let’s make it rain!

    © 2025 The Rainmaker Podcast
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Episodes
  • The Real Reason You're Not Closing More Stages with Michael Port
    May 5 2025

    You’ve hired a sales team, but they’re not performing the way you hoped. You’re still the one carrying the weight of bringing in revenue, and the dream of “someone taking sales off your plate” feels further away than ever.

    Sound familiar?

    In this episode, Michael and Veronica break down exactly why your sales team might be struggling and spoiler alert: it’s not about their talent. It’s about your leadership.

    If you’ve been caught in the trap of micromanaging, unclear expectations, or trying to delegate sales without direction, this conversation will shift everything. They walk you through the mindset and systems needed to create real sales leadership inside your company, so your team can finally sell without you.


    About Michael:

    A New York Times and Wall Street Journal bestselling author, Michael Port has written nine books -- including the mega-hit Book Yourself Solid and The Referrable Speaker, co-authored with our mutual friend, the visionary Andrew Davis.

    Michael has delivered keynote speeches on some of the world’s most prominent stages and built and sold multiple successful companies along the way.

    ‍From 2014 to 2024, Michael served as CEO of Heroic Public Speaking. Under his leadership, the company achieved double-digit growth in 9 out of 10 years and became renowned for its unwavering integrity, unmatched Faculty, and transformational training programs.

    Today, Michael focuses on teaching, mentoring the Faculty at HEROIC, and continuously enhancing the efficacy of HEROIC’s programming…


    Connect with Veronica

    Instagram: https://www.instagram.com/vromney/

    LinkedIn: https://www.linkedin.com/in/vromney/

    If you're serious about advancing your career in marketing and you're looking for some personal insights into how then I invite you to schedule a free Pathway to Promotion call with me: https://pathwaycall.com/

    If you found value in today's episode, I would appreciate it if you could leave a rating and review.

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    59 mins
  • Building a New Legacy Beyond the NFL with Brandon Marshall
    Apr 28 2025

    What does it take to go from the NFL to the boardroom—and bring your whole identity with you?

    In this live-recorded episode of The Rainmaker Podcast, I sit down with six-time Pro Bowler, TV personality, and entrepreneur Brandon Marshall for an unfiltered conversation about building a brand, breaking mental health stigma, and bridging the gap between content and commerce.

    Brandon opens up about the emotional complexity of navigating his relationship with the NFL after retirement, his personal journey with mental health, and the pivotal moment that transformed how he shows up in business and life. From hustling into locker rooms to creating I AM ATHLETE, he shares how he went from being under siege in his own brand to becoming a powerful media entity and mental health advocate.

    We talk about the power of purpose, how to structure brand deals with integrity, and why understanding your audience is everything.

    If you’re ready for a bold, vulnerable, and wildly inspiring take on entrepreneurship and identity-driven marketing, this one’s for you.


    About Brandon

    Brandon Marshall is the creator of the wildly successful unscripted podcast I AM ATHLETE and the newly launched daily show Paper Route.

    Within just a few seasons, the platform has grown to over 1 million YouTube subscribers—fueled by raw, real conversations around sports, culture, and identity. Co-hosted by Marshall and fellow former NFL stars, I AM ATHLETE is known for pushing boundaries and challenging the traditional definition of celebrity.

    A six-time Pro Bowl wide receiver, Brandon spent 12 years in the NFL, where he shattered records and earned a reputation as one of the top wideouts in the game. But his impact didn’t stop on the field. Brandon has become a powerful voice in the mental health space, using his personal journey to break stigma and drive change.

    Today, he’s the founder and CEO of House of Athlete and HOA+, a lifestyle wellness brand built to help athletes of all levels train like pros—mentally and physically. Through his work, Brandon continues to redefine what it means to be an athlete, entrepreneur, and advocate.

    A two-time Emmy nominee for his role on Inside the NFL, Brandon has also been a recurring guest on The Drew Barrymore Show and is widely considered a pioneer in mental health awareness.


    Connect with Brandon

    Instagram: https://www.instagram.com/bmarshall/?hl=en

    X: https://x.com/bmarshall?lang=hi

    YouTube: https://www.youtube.com/@IAMATHLETE


    Connect with Veronica

    Instagram: https://www.instagram.com/vromney/

    LinkedIn: https://www.linkedin.com/in/vromney/


    If you're serious about advancing your career in marketing and you're looking for some personal insights into how then I invite you to schedule a free Pathway to Promotion call with me: https://pathwaycall.com/

    If you found value in today's episode, I would appreciate it if you could leave a rating and review.

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    1 hr and 18 mins
  • How YETI Turned Outdoor Culture Into a Marketing Goldmine with Bill Neff
    Apr 21 2025

    Ever wonder how some brands create die-hard fans who wouldn’t dream of buying from anyone else? In this episode, I sit down with Bill Neff, a marketing powerhouse known for his work with YETI and beyond, to break down the secrets behind brand loyalty, community-driven marketing, and authentic storytelling.

    Bill shares his journey from professional kayaking to becoming a key player in the outdoor industry, showing how passion and authenticity can fuel marketing success. We discuss what most brands get wrong about building a following, the power of grassroots engagement, and why storytelling—not selling—is the ultimate key to long-term success.

    Connect with Veronica

    Instagram: https://www.instagram.com/vromney/

    LinkedIn: https://www.linkedin.com/in/vromney/

    If you're serious about advancing your career in marketing and you're looking for some personal insights into how then I invite you to schedule a free Pathway to Promotion call with me: https://pathwaycall.com/

    If you found value in today's episode, I would appreciate it if you could leave a rating and review.

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    48 mins

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