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The Product-Led Geek

The Product-Led Geek

By: Ben Williams
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Audio Essays and deep dives to help founders, leaders and growth operators scale your B2B software companies with product-led growth and product-led sales.

PLGeek Ltd 2024 Economics
Episodes
  • PLGeek Audio Essays 006: Product-led sales and sequencing B2B monetisation motions

    PLGeek Audio Essays 006: Product-led sales and sequencing B2B monetisation motions
    Jun 3 2024

    How and when to layer on GTM motions.
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    8 mins
  • PLGeek Audio Essays 005: The clever Snyk growth loop using GitHub Pull Requests

    PLGeek Audio Essays 005: The clever Snyk growth loop using GitHub Pull Requests
    Jun 3 2024

    A deep dive into one of Snyk's biggest growth loops.
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    9 mins
  • PLGeek Audio Essays 004: The importance of account-level analytics in B2B

    PLGeek Audio Essays 004: The importance of account-level analytics in B2B
    Jun 3 2024

    User-level behavioural analytics are a wonderful thing and something that, over the years, have unlocked countless insights for me and the teams I’ve worked with or led. But user-level analytics aren't enough if you're working in B2B.
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    9 mins
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