PLGeek Audio Essays 004: The importance of account-level analytics in B2B
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PLGeek Audio Essays 004: The importance of account-level analytics in B2B
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About this listen
User-level behavioural analytics are a wonderful thing and something that, over the years, have unlocked countless insights for me and the teams I’ve worked with or led. But user-level analytics aren't enough if you're working in B2B.
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In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.