• Why We’re So Quick to Tear Good Things Down
    Jan 8 2026

    Why does it feel like every good idea, small win, or positive change is immediately met with skepticism or negativity?

    In this episode of The Ordinary Effect, we explore the quiet ways jealousy shows up in everyday conversations — from tearing down new ideas, to resenting other people’s opportunities, to explaining why something “shouldn’t exist” instead of asking how it could be improved.

    Using familiar examples like remote work, viral ideas, and even high-profile moments like the Taylor Swift Eras Tour ticket lottery, this episode looks at how frustration, comparison, and exhaustion often masquerade as criticism.

    As a new year begins, this isn’t about blind optimism or ignoring flaws — it’s about noticing the reflex to tear things down, understanding where it comes from, and asking whether there’s a more generous way to respond.

    Things we all notice — but rarely talk about.

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    10 mins
  • The Things We All Lie to Ourselves About on New Year’s Eve
    Dec 30 2025

    🎆 New Year’s Eve Is an Honest Night — Even When We’re Not

    As the countdown approaches, many of us tell ourselves comforting stories about change, closure, and certainty. They help us get through the night — but we rarely stop to examine them.

    🧠 The Quiet Narratives We Don’t Say Out Loud

    From believing next year will magically be different, to assuming everyone else has it figured out, New Year’s Eve has a way of amplifying thoughts we usually keep to ourselves.

    When Midnight Feels Like a Deadline

    This episode explores the unspoken pressure tied to endings, expectations, and fresh starts — and why so many of us feel reflective, uneasy, or emotionally full when the year turns over.

    🕯️ A Different Way to Enter the New Year

    Not with resolutions or declarations — but with awareness, honesty, and permission to still be becoming.

    Things we all notice — but rarely talk about.

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    11 mins
  • Why You Feel and Act Differently at Christmas (And Maybe That’s OK)
    Dec 24 2025

    🎄 Something Shifts This Time of Year

    At Christmas, even familiar situations can feel heavier, louder, or more emotional. You might notice yourself reacting differently — and not always in ways you expect.

    🤍 It’s Not Just You

    From public spaces to family gatherings, there’s a shared tension in the air. Everyone feels it… but no one really says it out loud.

    🧠 What’s Really Going On Beneath the Surface

    Pressure, expectation, memory, and emotion quietly stack up. The result isn’t dramatic — it’s subtle, human, and deeply familiar.

    🎁 Giving Yourself a Little Grace

    This episode isn’t about fixing anything. It’s about noticing what’s happening, understanding why, and allowing yourself to experience the season with a little more compassion.

    Things we all notice — but rarely talk about.

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    11 mins
  • Why Subscriptions Are Draining Us — And Why No One Notices
    Dec 17 2025

    In this episode of The Ordinary Effect, Guido dives into the everyday financial creep most of us never question — the slow rise of subscription-based living. From “free trials” that aren’t really free to phone plans that magically inflate, we explore how small monthly fees quietly shape our stress, our habits, and our bank accounts.

    Why Subscriptions Took Over Our Lives

    We look at how companies shifted from one-time purchases to monthly billing — and why it works so well on us. It’s psychological, strategic, and far more common than you think.

    The Impact We Don’t Talk About

    It’s not just about money. Subscription overload affects families, decision-making, mental load, and even how we think about ownership in 2025.

    Strategies to Regain Control

    Before you cancel everything, we explore simple, realistic ways to reduce subscription stress without sacrificing the things you actually use.

    This is one of those episodes that makes you say, “Wait… why AM I paying for that?”

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    14 mins
  • Enjoying Holiday Food Without Guilt: A Healthier Way to Handle Christmas Eating
    Dec 10 2025

    The holidays bring joy, celebration… and more food pressure than any other time of year. In this episode of The Ordinary Effect, we explore how to enjoy festive meals without guilt, without stress, and without falling into the all-or-nothing trap that December seems designed to create.

    Why Holiday Eating Feels So Hard

    We unpack the pressures, expectations, and “helpful” comments that make December feel like nutritional chaos — and why it’s not your fault.

    A Healthier, More Realistic Approach

    Forget the restrictive rules and unrealistic advice. We break down simple, mindful strategies that help you enjoy what you love while still feeling good in your body.

    The Real Benefit of Holiday Meals

    Spoiler: it’s not the calories. It’s the connection, the laughter, and the mental reset that matters most.

    This episode will leave you feeling relieved, empowered, and ready to enjoy the season — with balance, confidence, and absolutely zero guilt.

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    13 mins
  • Why Snow Turns Normal People Into Terrible Neighbours — And How Not to Be One
    Dec 3 2025

    Winter has arrived — and with it comes snow, frustration, and some of the worst behaviour we see all year. In this episode of The Ordinary Effect, Guido breaks down the little decisions people make during a snowfall that turn simple winter days into headaches for neighbours, drivers, and entire communities.

    From driveway battles to snow-covered cars to the “not my problem” mentality, this episode taps into the everyday winter experiences we’ve all felt but rarely talk about. It’s a mix of relatable frustration, surprising observations, and a reminder that small actions can make winter easier — or much harder — for everyone around us.

    If you’ve ever watched someone blow snow onto the street…
    If you’ve ever been stuck behind a car shedding a blizzard…
    If you’ve ever wondered why common sense disappears the moment snow hits the ground…

    …this is an episode you’ll feel in your bones.

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    13 mins
  • How Black Friday Hijacks Our Joy — And Why the Holidays Feel Heavier Than Ever
    Nov 26 2025

    The holiday season is here — but instead of joy, many of us feel rushed, pressured, and oddly unsettled. In this episode of The Ordinary Effect, Guido takes aim at the shopping chaos we’ve all been swept into, and asks a question almost no one stops to consider:

    When did the holidays stop feeling magical and start feeling like a competition?

    Black Friday becomes the doorway into a much deeper conversation — about comparison, obligation, loneliness, financial strain, and the quiet emotional toll that rarely gets acknowledged. This isn’t a rant about shopping… it’s a reflection on why so many of us feel drained instead of delighted this time of year.

    If you’ve ever stood in a store, scrolled a sale, or wrapped a gift and thought:

    • Why am I doing this?
    • Who is this really for?
    • Why doesn’t this feel good anymore?

    …then this episode will hit home in a way you didn’t expect.

    Listen in — not to feel guilty, but to feel seen.

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    8 mins
  • Why Young Drivers Pay $13K for Car Insurance: The Truth They Won’t Tell You
    Nov 18 2025

    🚗 When $13,000 Meets a Honda Civic

    This episode of The Ordinary Effect starts with a shocking headline: young male drivers paying over $13,000 a year to insure a basic car. Guido breaks down what the article claims—and whether the numbers actually add up.

    📊 The Percentages That Shape Your Premium

    Insurance companies argue that higher premiums reflect higher risk. Guido unpacks the statistics around speeding tickets, collisions, and what being “more likely” really means… and asks the essential question: Does a 17% higher risk justify a 900% markup?


    🧮 Risk Pooling or Profit Padding?

    We explore how insurers calculate “expected loss value” and why most young drivers end up paying 10–15 times morethan they will ever cost the system. Is this smart economics—or legalized punishment for being young?

    🏫 The Classroom Analogy You’ll Never Forget

    Guido draws a brilliant parallel between insurance pricing and a familiar childhood experience—when the entire class was punished for the actions of just a few. Once you hear it, you’ll never see insurance the same way again.


    ⚖️ Legalized Cartel Pricing?

    The episode builds to a powerful conclusion: insurance costs aren’t just misaligned—they may be designed that way. Guido calls out lawmakers and challenges how we think about fairness, risk, and financial responsibility.


    🎧 Listen now to learn what the industry doesn’t want you to notice—because once you do, it’s impossible to unsee.


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    13 mins