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The Only Business Podcast

The Only Business Podcast

By: Steve “The Starmaker” Johnson @starmaker.302 SJ The Star Maker
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Only Business is where real entrepreneurs, leaders, and professionals come to get the truth about what it takes to grow, lead, and win. No gimmicks. No hype. Just practical game from someone who has done it. Hosted by Steven Johnson, The Star Maker, this show delivers specifics, strategy, and substance on business growth, leadership, and personal finance. If you are tired of empty motivation and recycled advice, this is your space. It is not personal. It’s Only Business.Steve “The Starmaker” Johnson, @starmaker.302, SJ The Star Maker Economics Leadership Management & Leadership
Episodes
  • 5 Pricing Mistakes That Are Costing You Big Time
    Apr 22 2026

    Pricing mistakes don’t show up all at once. They show up quietly. In deals that take too long. In clients who push back more than they should. In revenue that never quite matches the effort.


    This episode walks through five specific pricing mistakes that quietly drain your business and how to correct them before they cost you more. If your numbers feel off, this is where to look.


    Sponsored by KDM Performance Group.


    You can close deals all day, but if the money doesn’t come in, it doesn’t matter.


    KDM helps businesses clean up their receivables and collect what they’ve already earned.


    More here: http://www.kdmperformancegroup.com/

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    11 mins
  • Pricing Your Business To Get Taken Seriously
    Apr 20 2026

    Price is the first signal your business sends. Before a conversation. Before a proposal. Before anyone experiences what you actually do. Your price tells people how to approach you.


    This episode breaks down how to price in a way that commands respect, filters the right clients, and positions your business correctly from the start. Because once people decide how they see you, it’s hard to change it. This is where that decision starts.


    Sponsored by KDM Performance Group.



    There’s money your business has already earned that still hasn’t been collected.


    KDM helps businesses tighten their receivables and get paid faster so revenue actually turns into cash.


    Learn more here: http://www.kdmperformancegroup.com/

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    13 mins
  • CLOSE THE DEAL WITHOUT LOWERING YOUR PRICE
    Apr 17 2026

    You don’t need to drop your price. You need to understand what’s happening in the moment the deal is on the line. That hesitation. That shift in tone. That urge to adjust just to get it done. That’s where money gets lost.


    This episode breaks down how to hold position, communicate value, and close without giving away margin. Because once you start discounting to win, you train people how to buy from you.


    And if you’ve ever felt yourself back off in that exact moment, you’re not alone. Brigitt Thompson works on that point specifically. The second where pressure shows up and decisions change.


    Her 30 Day Intensive is one on one, three times a week, focused on helping you stay in position when it counts.


    Book your time here: https://tidycal.com/brigitt

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    11 mins
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