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The Industrial Talk Podcast Network

The Industrial Talk Podcast Network

By: The Industrial Talk Podcast with Scott MacKenzie
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About this listen

 Industrial Talk is about celebrating the women and men of industry and manufacturing. We celebrate these innovative leaders and companies because they make our lives better and are changing the world for the better! These passionate leaders collaborate, innovate and educate with speed and purpose to positively impact people and communities around the world. Industrial Talk in collaboration with industry and manufacturing leaders address topics that include: Digital Transformation, Big Data, Industry 4.0, IoT, IIoT, AI, ML, Optimization, Edge, Cloud, Asset Reliability, Maintenance, 5G, Sales, Marketing and Branding and strategies for success. This is a podcast that is focused on Getting Stuff Done and learning from individuals and companies that have been there and have a track record of success. We celebrate a bright future in industry and manufacturing from with women and men dedicated to making our communities and world a better place.Copyright 2025 The Industrial Talk Podcast with Scott MacKenzie Economics Management Management & Leadership
Episodes
  • Greg Raglin and Bill Broderick with AssetWatch

    Greg Raglin and Bill Broderick with AssetWatch
    Dec 2 2025
    Industrial Talk is onsite at SMRP 2026 and talking to Greg Raglin and Bill Broderick with AssetWatch about "Bringing context to your asset management data". Scott MacKenzie hosts an industrial podcast featuring Greg RaglIn and Bill Broderick from AssetWatch, a company specializing in predictive maintenance and reliability solutions. Greg, a solutions architect, and Bill, a vibration analyst, discuss their experiences and the benefits of AssetWatch's technology, which integrates AI and human intelligence to provide actionable insights from condition-based monitoring of assets. They emphasize the importance of accurate data analysis to avoid false alarms and the need for continuous engagement with clients to ensure the success of predictive maintenance programs. The conversation highlights the evolving role of AI in industrial settings and the potential for future technological advancements. Action Items
    • [ ] Reach out to Greg Raglin to discuss AssetWatch's solutions further.
    • [ ] Connect with Bill Broderick on LinkedIn to stay updated on the company's developments.

    Outline Introduction and Welcome to Industrial Talk Podcast
    • Scott MacKenzie introduces the Industrial Talk Podcast, emphasizing its focus on industry professionals and their innovations.
    • Scott welcomes listeners and highlights the importance of celebrating industry heroes who solve daily problems.
    • The podcast is broadcasting live from the SMRP conference in Fort Worth, Texas, where Scott has been discussing asset management, reliability, and maintenance.
    • Scott introduces Greg and Bill from AssetWatch, who will share their experiences and insights from the conference.

    Backgrounds of Greg and Bill
    • Greg Raglin shares his career journey, starting in psychology, moving to logistics, and eventually to fluid motion control and automation.
    • Greg has been with AssetWatch for three years as a solutions architect, helping customers solve problems with practical solutions.
    • Bill Broderick has been with AssetWatch for over a year, with a background in manufacturing automation and predictive maintenance.
    • Bill emphasizes his passion for finding inefficiencies and optimizing processes to help companies save costs and improve efficiency.

    Overview of AssetWatch
    • Greg explains that AssetWatch is a reliability partner, focusing on condition-based monitoring and using data, AI, and machine learning to provide actionable insights.
    • The company has a team of 30+ dedicated engineers who analyze data and provide recommendations to fix issues.
    • Bill adds that AssetWatch uses AI to monitor data and filter out false alarms, ensuring that plant-level teams receive accurate and timely information.
    • The human element behind the technology is crucial for AssetWatch, as experienced engineers can communicate effectively with plant operators.

    Data Analysis and Integration
    • Scott asks about the types of data AssetWatch can analyze, and Greg mentions that they focus on vibration and temperature data, with plans to expand to other modalities.
    • Bill explains that AssetWatch integrates with other systems like CMS to provide a comprehensive solution for predictive maintenance.
    • The company aims to be a one-stop shop for reliability, using data from various sources to reduce downtime and improve efficiency.
    • AssetWatch manufactures their own devices, ensuring that all components are state-side and of high quality.

    Deployment and Training
    • Greg discusses the deployment process, where AssetWatch's reliability...
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    23 mins
  • Jim Limburn with Ataccama

    Jim Limburn with Ataccama
    Nov 25 2025
    Industrial Talk is talking to Jay Limburn, Chief Product Officer about "Unleashing the power of data for operational excellence". Scott Mackenzie hosts the Industrial Talk Podcast, featuring industry professionals like Jay Limburn from Atacama, who discusses the importance of data trust and AI initiatives. Atacama's platform helps organizations integrate and enrich data from various sources, providing a unified view and a trust score to ensure data reliability. This is crucial for AI and automation, which are essential for business efficiency and competitive advantage. Upcoming events include Power Gen in January and M D and M West in February. The conversation emphasizes the need for clean data to support AI and automation, which is vital for resilient businesses. Action Items
    • [ ] Reach out to Jay Limburn on LinkedIn to learn more about Atacama's solutions.
    • [ ] Visit the Atacama website at atacama.com to explore their data trust platform.

    Outline Introduction to Industrial Talk Podcast
    • Scott MacKenzie welcomes industry professionals and stresses the importance of storytelling to inspire the next generation of industrial leaders.
    • Scott highlights the excitement in the industry and the need for advocates to share their stories.
    • Scott introduces Jay Limburn from Atacama, focusing on the importance of data and the role of companies like Atacama in data insights.

    Announcements and Upcoming Events
    • Scott announces two new podcasts: "Ask Molly" and "The Business Beatitudes."
    • "Ask Molly" features Scott's daughter Molly, who helps him with marketing challenges.
    • "The Business Beatitudes" focuses on seven components of success in industry, emphasizing virtues like humility and selflessness.
    • Scott mentions upcoming events: Power Gen in January and M D and M West in February, highlighting the importance of power generation and manufacturing.

    Introduction of Jay Limburn and Atacama
    • Scott introduces Jay Limburn, Chief Product Officer at Atacama, and discusses the importance of data in the industry.
    • Jay explains Atacama's focus on Data Trust, which involves giving meaning to data to make better decisions.
    • Jay shares his 25-year background in data and AI, emphasizing the importance of data in AI initiatives.
    • Scott and Jay discuss the challenges of data cleanliness and the importance of a solid data foundation for AI success.

    Challenges of Legacy Systems and Data Integration
    • Scott and Jay discuss the challenges of integrating legacy systems with modern data sources.
    • Jay explains how Atacama connects to various data sources, enriches metadata, and provides data quality and observability.
    • Jay emphasizes the importance of having a unified view of data from different sources to support AI initiatives.
    • Scott and Jay discuss the human aspect of data management and the need for trust in data to drive automation and efficiency.

    Trust and Quality in Data
    • Jay explains the concept of a trust score, which measures the reliability of data, and how it can be configured based on industry standards.
    • Scott and Jay discuss the importance of trust in data for decision-making and the impact of data quality on business processes.
    • Jay highlights the role of anomaly detection and auto-correction in maintaining data quality.
    • Scott and Jay discuss the importance of trust in data for automation and the competitive advantage it provides.

    Evolution of Data and Change Management
    • Scott and Jay discuss the dynamic nature of data and the need for continuous data management.
    • Jay explains how Atacama's Data Trust Index helps organizations evolve their...
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    31 mins
  • Does Email Marketing Work? Molly Finch and Scott MacKenzie

    Does Email Marketing Work? Molly Finch and Scott MacKenzie
    Nov 21 2025
    Scott MacKenzie and his daughter Molly discuss the challenges and strategies of email marketing in the industrial sector. Scott expresses frustration with traditional email campaigns, noting that they often go unread. Molly emphasizes the importance of owning email lists and using personalized, non-AI-generated content to build trust and engagement. They highlight the need for relatable, human-centered emails that provide genuine value. Molly suggests assessing effective emails, using personal language, and avoiding AI-generated images. They also discuss the potential of sending emails on weekends to avoid workplace distractions. The conversation underscores the need for innovative, human-focused marketing strategies. Action Items
    • [ ] @Scott MacKenzie - Assess the emails you receive and analyze what makes you click on them.
    • [ ] @Scott MacKenzie - Write down the words and email structures that appeal to you and incorporate them into your own email copy.
    • [ ] @Scott MacKenzie - Consider sending some emails on weekends when your audience may have more time to engage, but ensure the content is genuinely helpful.
    • [ ] Avoid using AI-generated images and language in your email campaigns, and focus on maintaining your unique brand voice.
    • [ ] Shift your mindset to approach email marketing as a long-term strategy focused on helping your audience, rather than just driving metrics.

    Outline Introduction to the Podcast and Its Purpose
    • Scott MacKenzie introduces the podcast, emphasizing its focus on marketing and sales challenges in the industry.
    • Scott mentions his background, including taking a company public, retiring, and starting an industrial maintenance company.
    • He highlights the importance of young thinking in marketing and introduces his daughter, Molly Finch, as a key contributor to the podcast.
    • Scott discusses the iterative process of developing the podcast and the initial focus on email marketing.

    Challenges with Email Marketing
    • Scott expresses frustration with the effectiveness of email campaigns, noting that people often scroll through emails without reading them.
    • He shares his experience of creating email campaigns and the minimal impact they seem to have.
    • Scott poses the question of how to make email marketing more effective and mentions Molly's insights.
    • The conversation shifts to the importance of telling a company's story effectively and using available tools to succeed.

    The Role of Social Platforms in Marketing
    • Scott questions the effectiveness of LinkedIn for small to midsize businesses and explores other platforms like TikTok and Instagram.
    • He acknowledges that LinkedIn appeals more to older demographics and wonders about the relevance of other platforms for young talent.
    • Scott emphasizes the need for a balanced approach to social media, considering both traditional and emerging platforms.
    • He invites listeners to join the journey of developing the podcast and learning about marketing strategies.

    Molly's Perspective on Email Marketing
    • Molly joins the conversation, discussing the importance of email marketing despite its age.
    • She highlights the need to add to subscriber lists and the common issue of receiving emails that are not valuable.
    • Molly and Scott discuss the challenges of long, paragraph-form emails and the preference for bullet points.
    • They explore the impact of AI on email marketing, including the use of AI-generated images and language.

    Balancing AI and Human Touch in Email Campaigns
    • Molly emphasizes the importance of owning the email list and having control over what is sent to subscribers.
    • She discusses the potential drawbacks of
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    51 mins
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