Episodes

  • 900: How One Tiny Survey Helped Me Rebuild My Business with More Clarity and Alignment

    900: How One Tiny Survey Helped Me Rebuild My Business with More Clarity and Alignment
    Jul 30 2025
    I haven’t run a full-blown audience survey since 2020. Since then, so much has changed for me, for you, and for how we do business! And honestly? I wasn’t sure we needed to do one. But Marisa, my right-hand and co-strategist, had a different perspective, and I’m so glad I listened. In this episode, we’re pulling back the curtain on how we created a survey that wasn’t just about collecting data. It was about reconnection, reorientation, and rebuilding from a place of listening. And yes, we used AI to help… but only after WE set the vision. So if you’re feeling disconnected from your audience or unsure what to build next, I hope this gives you a few new tools and a little clarity. You can still take the survey at http://www.jennakutcher.com/survey (and yes, there’s a $500 gift card involved as a thank-you!). Head to http://www.jennakutcher.com/survey to share your thoughts on what kind of support would actually move the needle for YOUR business! Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/ Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/ Goal Digger Show Notes: https://www.jennakutcherblog.com/small-business-audience-survey Thanks to our Goal Digger Sponsors: Sign up for your $1/month Shopify trial period at http://shopify.com/goaldigger. Find a co-host today at http://airbnb.com/host. Start your risk-free Greenlight trial today at http://greenlight.com/goaldigger! Follow This Is Small Business on Apple Podcasts, Spotify, or wherever you listen to your podcast.
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    49 mins
  • 899: What Most Doctors Miss About Women’s Energy, Weight, and Mood

    899: What Most Doctors Miss About Women’s Energy, Weight, and Mood
    Jul 28 2025
    What if the reason you feel tired all the time, struggle with weight changes, or feel disconnected from your libido or energy isn’t “just getting older”? What if the real issue is that your body’s been whispering to you for years… and no one’s been listening? My guest today, Katy Whalen, is flipping the script on women’s health. She’s the founder and CEO of Joi+Blokes, a telehealth brand helping people take control of their hormones, longevity, and overall wellness. If you’ve ever wondered what’s really going on with your energy, your mood, or your metabolism… or if you’ve been told to “just deal with it,” this episode is your permission slip to expect more from your wellness journey. We’re breaking down the myths around hormone health, talk about the three markers every woman should know by heart, and explore what it really means to take a proactive, not reactive, approach to your health. And hey, if you want to get your own lab work done – which you’ll want to after tuning in, use the code GOALDIGGER at ⁠https://glnk.io/ryj8o/jenna8m4⁠ to get 50% off lab testing or 15% a therapy of your choice. Your journey to feeling like yourself again starts at ⁠https://glnk.io/ryj8o/jenna8m4⁠ with code GOALDIGGER! Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/ Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/ Goal Digger Show Notes: https://www.jennakutcherblog.com/womens-energy-weight-mood-and-hormones Thanks to our Goal Digger Sponsors: Sign up for your $1/month Shopify trial period at http://shopify.com/goaldigger. Find a co-host today at http://airbnb.com/host. Start your risk-free Greenlight trial today at http://greenlight.com/goaldigger! Follow This Is Small Business on Apple Podcasts, Spotify, or wherever you listen to your podcast.
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    48 mins
  • 898: Hot Take: You Don’t Need a Big Team, Fancy Setup, or the Next Big Platform

    898: Hot Take: You Don’t Need a Big Team, Fancy Setup, or the Next Big Platform
    Jul 23 2025
    If you’ve ever felt a little out of place in the business world because you don’t want to do things the “normal” way, this episode is going to feel like a breath of fresh air. I’m sharing six of my most unpopular opinions and unconventional business practices that have actually helped me build a sustainable, values-driven business! From resisting the pressure to be on every social media platform, to choosing depth over constant creation, to running a lean and mighty team, these choices might go against the grain, but they’ve given me freedom, peace, and impact in ways that align with how I want to live and work. Whether you’re new to the Goal Digger Podcast or you’ve been around for a while, I wanted to bring this one back because it still resonates so deeply with how I run my business and what I stand for. So if you’ve been wondering whether you have to follow the crowd to succeed, this conversation will give you full permission to carve your own path. Let’s dive in! Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/ Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/ Goal Digger Show Notes: https://www.jennakutcherblog.com/build-a-business-without-a-big-team Thanks to our Goal Digger Sponsors: Sign up for your $1/month Shopify trial period at http://shopify.com/goaldigger. Find a co-host today at http://airbnb.com/host. Start your risk-free Greenlight trial today at http://greenlight.com/goaldigger!
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    36 mins
  • 897: Hustle Culture Lied to You. What High Achievers Are Afraid to Admit

    897: Hustle Culture Lied to You. What High Achievers Are Afraid to Admit
    Jul 21 2025
    You’re crushing it: checking boxes, hitting milestones, maybe even growing a team or scaling your business. But if you’re being honest… you don’t really feel it. The joy you expected to come with all of this success? It’s nowhere to be found. If that sounds familiar, then today’s episode is going to feel like a mirror… an empowering one. I’m sitting down with Dr. Judith Joseph, a Columbia-trained psychiatrist, NYU professor, researcher, and social media mental health advocate, and author of the groundbreaking new book High Functioning: Overcome Your Hidden Depression and Reclaim Your Joy. Dr. Judith has worked with high performers from the boardroom to the operating room, and she’s here to unpack a surprisingly common experience: looking like you have it all together, while quietly running on empty. She’s the one who coined the term high-functioning depression and even conducted the first EVER clinical study on it! If you’re building a business, leading a team, and trying to keep it all together while feeling a little “meh” on the inside, this episode is for you. We’re diving into why your emotional flatness might be more than a passing mood, how to spot the signs of high-functioning depression in yourself or your peers, and most importantly, what to do about it. Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/ Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/ Goal Digger Show Notes: https://www.jennakutcherblog.com/hustle-culture-and-high-functioning-depression Thanks to our Goal Digger Sponsors: Sign up for your $1/month Shopify trial period at http://shopify.com/goaldigger. Find a co-host today at http://airbnb.com/host. Start your risk-free Greenlight trial today at http://greenlight.com/goaldigger! Follow This Is Small Business on Apple Podcasts, Spotify, or wherever you listen to your podcast.
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    54 mins
  • 896: Pinterest Myths That Are Sabotaging Your Strategy (And What to Do Instead)

    896: Pinterest Myths That Are Sabotaging Your Strategy (And What to Do Instead)
    Jul 16 2025
    Recently, I did something rare: I left my home and spoke at an event. And somewhere between the “Let’s welcome to the stage Jenna Kutcher” and the “Q&A,” things got interesting! My friend introduced me as a social media expert, and before I could even stop myself, I said, “I actually hate social media.” At that moment, you could hear a pin drop. But it opened the door to one of the realest conversations I’ve EVER had on stage: mythbusting everything people assume about Pinterest! I used to think Pinterest was just for recipes, outfit inspo, and planning my dream closet before it ever occurred to me it could be a business tool. But one day, everything changed. Today, I’m busting the most common Pinterest misconceptions so you can finally unlock its true potential for traffic and conversions. This episode is created in partnership with Pinterest. I’m one of their educators which is the biggest honor since I’ve been teaching this stuff for years! And if you’d like to go EVEN deeper on how to use Pinterest to grow your business, head to http://www.teachmetopin.com and register for my free class! Now, click play and let’s bust some Pinterest myths! Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/ Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/ Goal Digger Show Notes: https://www.jennakutcherblog.com/pinterest-marketing-myths-to-ditch Thanks to our Goal Digger Sponsors: Sign up for your $1/month Shopify trial period at http://shopify.com/goaldigger. Find a co-host today at http://airbnb.com/host. Start your risk-free Greenlight trial today at http://greenlight.com/goaldigger! Follow This Is Small Business on Apple Podcasts, Spotify, or wherever you listen to your podcast.
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    43 mins
  • 895: “Instagram Isn’t Dead… It’s The BEST Place for Small Business Owners To Be” with Brock Johnson

    895: “Instagram Isn’t Dead… It’s The BEST Place for Small Business Owners To Be” with Brock Johnson
    Jul 14 2025
    Is Instagram DEAD? Far from it… but if you’re using it like it’s 2021, your strategy might be! Brock Johnson is an Instagram growth coach, viral content creator, and trusted consultant to Meta. Since launching his coaching business in 2018, Brock has helped thousands of entrepreneurs and creators grow their platforms authentically. In the past few years, his following has exploded to over a million across social media. And now, with over 40,000 members inside his Instagram coaching membership, he’s one of the most trusted voices in the space. He’s also a keynote speaker and advisor to the very people behind the app… meaning when Brock talks Instagram strategy, it’s not just theory, it’s straight from the source! If you’re feeling stuck, shadow-banned, or like your content just isn’t converting, this episode is your wake-up call. We’re digging into exactly what’s working right now on Instagram, the big myths to ditch in 2025, and Brock’s most powerful, simple tips for growth, even if you have a small following. Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/ Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/ Goal Digger Show Notes: https://www.jennakutcherblog.com/instagram-growth-strategies-2025-brock-johnson Thanks to our Goal Digger Sponsors: Sign up for your $1/month Shopify trial period at ⁠⁠http://shopify.com/goaldigger⁠⁠. Find a co-host today at ⁠⁠http://airbnb.com/host⁠⁠. Start your risk-free Greenlight trial today at ⁠⁠http://greenlight.com/goaldigger⁠⁠! Follow This Is Small Business on Apple Podcasts, Spotify, or wherever you listen to your podcasts. Transform your living space today with Cozey. Visit ⁠https://www.cozey.com⁠: the home of possibilities, made easy.
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    59 mins
  • 894: 10 ChatGPT Prompts That Saved My Sanity, Streamlined My Business, and Simplified My Life

    894: 10 ChatGPT Prompts That Saved My Sanity, Streamlined My Business, and Simplified My Life
    Jul 9 2025
    Imagine this: a copywriter who knows your voice, a strategist who doesn’t need a Zoom link, a therapist who won’t side-eye your fourth cup of coffee, and a hype girl who’s ready 24/7. That’s what ChatGPT has been for me. And I get it… maybe “AI” makes your eyes glaze over or your gut clench. But this episode? It’s different. It’s not about tech for tech’s sake. It’s about prompts that gave me peace, clarity, confidence… and yes, even a few hours of my life back! In this episode, you’ll hear how I used AI to: Finally nail a meal plan that didn’t make me hate grocery shopping. Write emails that said what I meant, without sounding like I was apologizing for existing. Build content, clarify launches, and even realign with my goals when things felt… fuzzy. So if you’re even a little curious how one tool could support this many parts of your life without taking away your humanity, you’re gonna want to click play! Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/ Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/ Goal Digger Show Notes: https://www.jennakutcherblog.com/chatgpt-prompts-to-simplify-life-and-business Thanks to our Goal Digger Sponsors: Sign up for your $1/month Shopify trial period at ⁠⁠http://shopify.com/goaldigger⁠⁠. Find a co-host today at ⁠⁠http://airbnb.com/host⁠⁠. Start your risk-free Greenlight trial today at ⁠⁠http://greenlight.com/goaldigger⁠⁠! Follow This Is Small Business on Apple Podcasts, Spotify, or wherever you listen to your podcasts. Transform your living space today with Cozey. Visit ⁠https://www.cozey.com⁠: the home of possibilities, made easy.
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    47 mins
  • 893: The Easiest Podcast System for Creators Who Want to Start Strong and Grow with Ease

    893: The Easiest Podcast System for Creators Who Want to Start Strong and Grow with Ease
    Jul 7 2025
    Today’s Goal Digger coaching session is with Megan Kennedy: wellness entrepreneur, holistic nutritionist, and mom of three boys. She’s the founder of Natural Vibe Wellness Market, Vibe Smoothie Bar, The Well Room, and Newfoundland Fermentary… and somehow, she’s also hosting a podcast called Wellness Uncomplicated! Ultimately, her mission is to help women pursue health in a way that feels simple, sustainable, and actually doable. Megan came to me with the most thoughtful, powerhouse list of questions on how to grow a brand-new podcast, and how to do it smartly when time, energy, and resources are limited. If you’re a podcaster, content creator, or multi-passionate entrepreneur wondering how to show up consistently without burning out, this episode is for you. If this coaching session gets your wheels turning on starting your own podcast, take my free class “Podcasting 101: How to Start, Record, and Profit from Your Show” at http://www.freepodcastclass.com! In it, you’ll learn how to start, record, and profit from your podcast in just THREE easy steps. Save your seat now at http://www.freepodcastclass.com! Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/ Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/ Goal Digger Show Notes: https://www.jennakutcherblog.com/easy-podcast-system-for-creators Thanks to our Goal Digger Sponsors: Sign up for your $1/month Shopify trial period at ⁠⁠http://shopify.com/goaldigger⁠⁠. Find a co-host today at ⁠⁠http://airbnb.com/host⁠⁠. Start your risk-free Greenlight trial today at ⁠⁠http://greenlight.com/goaldigger⁠⁠! Follow This Is Small Business on Apple Podcasts, Spotify, or wherever you listen to your podcasts. Transform your living space today with Cozey. Visit ⁠https://www.cozey.com⁠: the home of possibilities, made easy.
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    52 mins