Episodes

  • Episode 212: How Bellaluca Crafts Creative Connections and Innovates Narratives

    Episode 212: How Bellaluca Crafts Creative Connections and Innovates Narratives
    Jan 30 2024
    Strategy and design form the cornerstones of both the personal and the professional relationship between Justin and Emily Nardone, founders and partners at Los Angeles-based creative agency Bellaluca. In this episode, the Nardones share how they came together to evolve their individual work to a new place -- both literally and figuratively -- creating an agency that combines strategy and creative to take brands forward.
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    40 mins
  • Episode 211: How We Are Royale Visualizes Marketing for Audio

    Episode 211: How We Are Royale Visualizes Marketing for Audio
    Dec 19 2023
    WAR’s Brien Holman discusses how the agency creates compelling visuals for audio-only content and why sound and music are so important in all types of marketing.
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    42 mins
  • Episode 210: How 19th and Park’s Tahira White, Whitney Headen Built a Business While Developing Talent

    Episode 210: How 19th and Park’s Tahira White, Whitney Headen Built a Business While Developing Talent
    May 16 2023
    19th and Park Co-Founders Tahira White and Whitney Headen – president and CEO, respectively – discuss how they created and launched the New York City-based agency and its newly launched production company, 1Park9.They share what the two entities’ unique positioning is in the marketplace, why they felt the need to launch a division that’s entirely focused on production and how they find and develop talent – a mission on which they each spend a lot of time. They also encourage the industry to give up-and-coming diverse talent the experience they need to survive and thrive. And finally, they share their views on how talent should be working with artificial intelligence as they forge their creative paths forward.
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    56 mins
  • Episode 209: How Bien Turned Up the Volume on Quadriphonic

    Episode 209: How Bien Turned Up the Volume on Quadriphonic
    Apr 11 2023
    12 years ago, David Jeffers suffered a spinal cord injury that left him paralyzed from the chest down. But through his recovery process, the mechanical engineer launched a new career based on one of his oldest passions: music and sound. And his old friend, Ricardo Roberts, executive producer at Los Angeles-based inclusive motion-graphics studio Bien, has been there to provide assistance and encouragement all along the way. Together, Quadriphonic and Bien have produced an award-winning spot for the Paralympics and created a unique brand campaign for Quadriphonic. Now Bien is producing a short documentary about Jeffers’ life. In this episode of the Daily Brief Podcast, we talk to Jeffers and Bien Creative Director Hung Le about what it means to be an inclusive studio, how the relationship between Bien and Quadriphonic has evolved, how Jeffers operates as a quadriplegic sound designer, and what’s next for everyone.
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    34 mins
  • Episode 208: Rick Lewchuk Leaves Lasting Legacy at CNN

    Episode 208: Rick Lewchuk Leaves Lasting Legacy at CNN
    Jan 3 2023
    Late last year, Rick Lewchuck, former senior vice president of creative marketing and brand standards at CNN Worldwide and former Promax board member, departed his post amid deep cost-cutting at CNN owner Warner Bros. Discovery. Lewchuck had been at CNN for a decade, following a 32-year career at Canada’s CTV. While at CNN, Lewchuk and his team were named Promax’s Global Marketing Team of the Year seven times, and they won the Emmy for outstanding promotional announcement in 2015, 2016, 2018 and 2020. Over the course of Lewchuk’s five-decade career, he and his teams have won more than 2,000 Promax awards. In this episode of the Daily Brief Podcast, Lewchuk discusses how he first got into entertainment marketing, his time at CTV and how he ended up at CNN. He looks back on some of the most impactful campaigns that he oversaw, including “Go There,” “Donkey & Elephant” and “Facts First,” starring an apple and a banana. He also offers insight into how best to lead creatives and considers what he thinks the future of entertainment marketing holds.
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    49 mins
  • Episode 207: For Fubo’s Pamela Duckworth, Athletes Are Premium Content Creators

    Episode 207: For Fubo’s Pamela Duckworth, Athletes Are Premium Content Creators
    Nov 29 2022
    As head of Fubo Sports Network and original programming, Pamela Duckworth brings 30 years of production, marketing and branding experience together to oversee Fubo Sports Network as well as Fubo Movie Network, Fubo Latino Network and soon, Ryan Reynolds’ Maximum Effort Network. On Tuesday, Fubo announced that it was launching Fubo Sports Network on Amazon's Freevee, making that network available on more than 155 million devices across multiple streaming platforms. While providing sports programming to fans without necessarily having the ability to carry those games is a challenge, Fubo Sports Network has made the most of the opportunity by working with such athletes as Gilbert Arenas, RJ Hampton, Terrell Owens, Matthew Hatchett and Shawne Merriman to produce programming, distribute that programming across multiple platforms and going live with those athletes when possible. Duckworth, whose background includes car-racing and other sports productions, first learned that athletes can become premium content providers after working with Peyton and Eli Manning for 11 years. In this episode of The Daily Brief Podcast, Duckworth talks about how she and Fubo are working to build its sports and original offerings in today’s challenging streaming environment.
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    35 mins
  • Episode 206: Definition 6, Offbeat Introduce Virtual Influencer Zero

    Episode 206: Definition 6, Offbeat Introduce Virtual Influencer Zero
    Oct 18 2022
    From NFTs to virtual influencers, augmented reality and crypto, the metaverse may feel like the Wild West, but for brands who embrace data-driven planning and are willing to iterate and evolve, it’s the biggest opportunity out there. And it’s coming fast, so it’s something all brands will want to take into consideration as they plan for the future. In this episode of The Daily Brief Podcast, Jason Rockman, president of customer experience agency Definition 6, and Shep Ogden, co-founder and CEO of Offbeat Media Group, introduce us to virtual influencer Zero and give us a taste of what it’s like to interact with him. After talking with Zero, Rockman and Ogden share how successful the virtual influencer has been as he gains followers, acquiring more than 350,000, and works with brands, such as Samsung, just since being introduced in February. The pair go on to consider other ways brands should be thinking about innovating as the internet evolves into Web3 and beyond.
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    54 mins
  • Episode 205: Spillt Embraces the Mess to Find the Creative

    Episode 205: Spillt Embraces the Mess to Find the Creative
    Oct 6 2022
    Earlier this year, two veteran creative directors – Ryan Summers and Brian Eloe – joined Denver-based creative agency Spillt, working with Owner and Executive Creative Director Ed Rhine. Summers comes from a motion-graphics background, while Eloe’s work has mostly been in live action, but together, the team takes on all sorts of projects as they look to expand Spillt’s clientele and expertise. "The most unorthodox way is often the best way to find a solution," Eloe says. Rhine, Summers and Eloe join this episode of The Daily Brief Podcast to discuss how they collaborate to deliver the best work for clients, how they try to keep their egos out of their work, and what they see coming down the pike for entertainment marketing. (Hint: it involves Web3). And stay tuned until the end for a fun, thoughtful and off-the-cuff conversation about main titles.
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    58 mins