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The Creativepreneur Show

The Creativepreneur Show

By: Loren Bousfield
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About this listen

Welcome to the Creativepreneur Show! I'm Loren, as a brand strategist & designer I've learn a lot of lessons about how to run a creative business. Some days it's peaches and cream and others it can all feel a little too much. If you're a creativepreneur or you're looking to start your business journey and you want to hear from other creatives and business owners who have been in the thick of it, then this podcast is for you. Join me as I share with you stories and free actionable advice so you can start being disruptive and bold all while making bank.

Loren Bousfield @ Gemini Creative Studio Art Economics Leadership Management & Leadership
Episodes
  • S2: EP 33: Embody Your Brand: How Top Brands are Winning with Authenticity and Purpose

    S2: EP 33: Embody Your Brand: How Top Brands are Winning with Authenticity and Purpose
    Mar 27 2023
    In this episode, we discussed the importance of embodying your brand and provided examples of brands that are doing it well. We highlighted five key ways to embody your brand, including developing a brand personality, communicating your brand values, differentiating yourself from competitors, being consistent, and going above and beyond. We then provided examples of brands that embody their brand, including Patagonia, Warby Parker, Apple, Koala, Who Gives A Crap, and Thankyou. By embodying their core values and commitments, these brands have built a loyal customer base and enhanced their brand reputation. We also provided three Australian examples of brands that embody their brand, including Koala, Who Gives A Crap, and Thankyou, highlighting their commitment to sustainability and social responsibility.You can find more about Gemini CreativeOn Instagram: https://www.instagram.com/gemini.creativestudio/Website: www.geminicreativestudio.com.auFreebies: https://www.geminicreativestudio.com.au/freebiesWant to be on podcast? We're looking for guests! Apply here: https://hello.dubsado.com/public/form/view/63c2644b803845056cad61f1
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    13 mins

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