Episodes

  • Holly Cardamone on pre-launch strategies, communications and why publishing is a marathon, not a sprint
    Dec 3 2025

    In this episode of the Book Deal podcast Madeleine interviews Australian award-winning author Holly Cardamone. Holly's debut novel, Summer, In Between (Hawkeye Publishing, September 2025) is a great one for your beach bag this summer.

    Holly shares insights from her book's developmental journey, including a surprising setback when she lost a notebook filled with manuscript ideas on a train in Italy, followed by a decade-long creative detour. She also discusses her manuscript winning the 2024 Hawkeye Publishing Manuscript Development Prize and the exhilarating process of getting her book published despite numerous challenges. Holly offers valuable advice on writing processes and book promotion strategies. She emphasises the importance of authentic connections within the literary community, engaging with booksellers, and how her background in communications has influenced her successful pre-launch strategy.

    As mentioned by Madeleine, join us for a special Zoom Spoiler Book Club with Kate Mildenhall on The Hiding Place on Wednesday 10 December at 7pm. Tickets are free, but you'll need to sign up here.

    00:00 Welcome to the Book Deal Podcast

    01:23 Holly Cardamone's Debut Novel

    03:59 Nostalgia and Setting in 'Summer In Between'

    05:12 Holly's Teenage Years and Writing Aspirations

    06:57 The Journey to Becoming a Writer

    12:27 The Lost Manuscript and Family Life

    14:23 Writing 'Summer In Between'

    19:23 Crafting Characters and Voice

    23:47 Writing Romance and Green Flag Characters

    30:11 Manuscript Assessment and Revisions

    34:12 The Writing Day Dilemma

    35:02 Balancing Life and Writing

    36:18 Turning 50 and Running a Marathon

    39:23 From Manuscript to Hawkeye Prize

    39:57 The Joy of Writing Again

    42:14 Winning the Hawkeye Prize

    47:13 Building Author Connections

    50:26 Social Media and Bookseller Strategies

    01:00:49 Final Tips and Conclusion



    Join our Patreon community for less than the cost of a coffee per month and support the pod! Your contribution will go to directly paying our sound producer, Brogan, and to help us bring you the conversations with industry professionals you love.

    Follow The Book Deal podcast on Instagram The Book Deal podcast (@the_book_deal_podcast) • Instagram photos and videos

    You can find out more about Tina, Madeleine and Natasha and follow their journeys here:

    Tina Strachan (@td_strachan) • Instagram photos and videos
    Tina Strachan children's book author
    Madeleine Cleary (@madeleineclearywrites) • Instagram photos and videos
    Madeleine Cleary | Author
    Natasha Rai (@raiwriting) • Instagram photos and videos
    Natasha Rai | Author | Mentor

    If you want to stay in the know, sign up to Madeleine, Tina and Natasha's newsletters for the latest news first.
    Madeleine: Subscribe here...

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    1 hr and 5 mins
  • The Publishing Deal: Publisher, Tom Langshaw, on the strongest elements in a fiction manuscript, what to include in your submission pitch, and industry trends
    Nov 26 2025

    In this episode of The Book Deal podcast, host Natasha Rai interviews Tom Langshaw, publisher at Pantera Press. Tom discusses his journey from working at Penguin Random House to his current role, explaining the intricacies of the publishing process from manuscript acquisition to promotion. He shares insights on what makes a manuscript stand out, the importance of voice and character in fiction, and the significance of timing and market trends in publishing decisions. Tom also emphasizes the value of respectful and collaborative relationships with authors and offers advice for emerging writers on perfecting their pitches. Additionally, Tom highlights concerns about the consolidation in the publishing industry and the importance of supporting independent publishers.

    00:00 Welcome to The Book Deal Podcast
    00:56 Meet Tom Langshaw: Publisher at Pantera Press
    01:57 A Day in the Life of a Publisher
    04:45 The Art of Manuscript Selection
    08:31 From Editorial Assistant to Publisher
    12:17 Navigating the Publishing Industry
    16:06 The Role of Sales and Trends in Publishing
    21:19 Transitioning to Pantera Press
    32:16 Building Relationships in Publishing
    33:21 Connecting with Booksellers
    34:34 Reading for Work vs. Pleasure
    36:03 Editing Tips for Writers
    38:48 Common Mistakes in Pitching
    45:43 Trends in the Publishing Industry
    48:32 Advice for Emerging Writers
    56:39 Exciting Upcoming Books
    01:00:13 Final Thoughts and Reflections

    Join our Patreon community for less than the cost of a coffee per month and support the pod! Your contribution will go to directly paying our sound producer, Brogan, and to help us bring you the conversations with industry professionals you love.

    Follow The Book Deal podcast on Instagram The Book Deal podcast (@the_book_deal_podcast) • Instagram photos and videos

    You can find out more about Tina, Madeleine and Natasha and follow their journeys here:

    Tina Strachan (@td_strachan) • Instagram photos and videos
    Tina Strachan children's book author
    Madeleine Cleary (@madeleineclearywrites) • Instagram photos and videos
    Madeleine Cleary | Author
    Natasha Rai (@raiwriting) • Instagram photos and videos
    Natasha Rai | Author | Mentor

    If you want to stay in the know, sign up to Madeleine, Tina and Natasha's newsletters for the latest news first.
    Madeleine: Subscribe here...

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    1 hr and 3 mins
  • Kidlit superstar Kate Foster on managing multi-publications, co writing, celebrating diversity and being a good industry citizen
    Nov 19 2025

    Host Tina Strachan dives deep into the world of publishing, interviewing international multi-published Kid Lit author Kate Foster. Kate discusses her most recent book, 'Camp Spooky,' co-written with Pip Harry, and shares insights into the co-writing process, the importance of diversity in children's literature, and her dedication to promoting awareness through initiatives like the Danz Awards and the Author Pen Pals Program. This episode is a treasure trove of advice, experiences, and behind-the-scenes details for aspiring authors at every stage of their writing journey.

    00:00 Welcome to the Book Deal Podcast
    00:56 Special Christmas Episode Announcement
    02:25 Interview with Kid Lit Superstar Kate Foster
    09:18 The Joys and Challenges of Co-Writing
    14:22 Promoting Neurodiversity in Children's Books
    16:44 The Dans Awards: Celebrating Diversity in Literature
    24:03 Author Pen Pal Program
    24:43 The Magic of Author Visits
    25:15 Launching the Free Author Pen Pals Program
    26:36 Personal Experiences with Author Pen Pals
    27:40 The Importance of Literacy and Storytelling
    29:39 How to Get Involved with Author Pen Pals
    30:39 Being a Good Industry Citizen
    31:16 Navigating Rejection and Building Community
    34:41 Top Tips for Aspiring Authors
    42:53 Managing Time and Staying Motivated
    46:19 Looking Forward to the Future

    Join our Patreon community for less than the cost of a coffee per month and support the pod! Your contribution will go to directly paying our sound producer, Brogan, and to help us bring you the conversations with industry professionals you love.

    Follow The Book Deal podcast on Instagram The Book Deal podcast (@the_book_deal_podcast) • Instagram photos and videos

    You can find out more about Tina, Madeleine and Natasha and follow their journeys here:

    Tina Strachan (@td_strachan) • Instagram photos and videos
    Tina Strachan children's book author
    Madeleine Cleary (@madeleineclearywrites) • Instagram photos and videos
    Madeleine Cleary | Author
    Natasha Rai (@raiwriting) • Instagram photos and videos
    Natasha Rai | Author | Mentor

    If you want to stay in the know, sign up to Madeleine, Tina and Natasha's newsletters for the latest news first.
    Madeleine: Subscribe here...

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    48 mins
  • Festival preparation, public speaking tips and embarrassing mothers
    Nov 12 2025

    The Book Deal podcast, hosts Tina Strachan, Madeleine Cleary, and Natasha Rai dive deep into the intricacies of securing book deals, managing writing schedules, and preparing for festivals. The conversation includes insights from experienced authors on pitching to festivals, the balance of self-care, and practical advice to handle writing burnout. They also share humorous and touching personal stories about family support and navigating audience interactions. Special announcements include a live event in Sydney featuring bestselling author Hayley Scrivenor and an exciting book giveaway. Tune in for valuable writing tips, festival prep advice, and much more.

    Book tickets for Christmas with The Book Deal live episode November 25 2025 at Writing NSW here.


    00:00 Welcome to the Book Deal Podcast
    00:56 Special Christmas Episode Announcement
    02:25 Technical Difficulties and Catching Up
    02:41 The Importance of Self-Care for Writers
    07:37 Upcoming Writing Festival and Tips
    09:31 Navigating Festival Invitations and Pitches
    19:05 Preparing for Festivals and Public Speaking
    25:08 Handling Unexpected Questions
    26:51 Coping with Stage Fright
    28:51 Funny Mum Stories
    35:08 Daily Routines and Time Management
    45:26 Final Tips and Wrap-Up

    Join our Patreon community for less than the cost of a coffee per month and support the pod! Your contribution will go to directly paying our sound producer, Brogan, and to help us bring you the conversations with industry professionals you love.

    Follow The Book Deal podcast on Instagram The Book Deal podcast (@the_book_deal_podcast) • Instagram photos and videos

    You can find out more about Tina, Madeleine and Natasha and follow their journeys here:

    Tina Strachan (@td_strachan) • Instagram photos and videos
    Tina Strachan children's book author
    Madeleine Cleary (@madeleineclearywrites) • Instagram photos and videos
    Madeleine Cleary | Author
    Natasha Rai (@raiwriting) • Instagram photos and videos
    Natasha Rai | Author | Mentor

    If you want to stay in the know, sign up to Madeleine, Tina and Natasha's newsletters for the latest news first.
    Madeleine: Subscribe here...

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    46 mins
  • Kate Mildenhall on publishing and resilience, publicity tips and what it means to be a good industry citizen
    Nov 5 2025

    Kate Mildenhall on publishing and resilience, tips for interviewing other writers and what it means to be a good industry citizen

    Madeleine interviews acclaimed and bestselling author Kate Mildenhall. Kate gives an honest account of her journey to publication, detailing the rejections and the success along the way.

    Kate's latest novel, THE HIDING PLACE (November 2025, S&S), described as 'White Lotus meets The Slap, is a razor-sharp literary thriller about what happens when good people make bad decisions. Kate discusses themes like land ownership, the environment, and the evolving dynamics of long-term friendships. Kate offers valuable tips for writers navigating publicity, handling interviews, and maintaining the momentum in their writing careers. This engaging and generous chat is a must-listen for aspiring authors and literary enthusiasts.

    00:00 Welcome to the Book Deal Podcast
    00:56 Introducing Kate Mildenhall
    04:04 Kate's Journey to Becoming an Author
    13:37 The Rollercoaster of Publishing
    19:26 Navigating Rejection and Finding Success
    29:27 Tips for Authors on Publicity and Interviews
    34:45 Setting Boundaries in Publicity
    37:18 Discussing 'The Hiding Place'
    40:02 From Hummingbird to The Hiding Place
    41:06 Camping Memories and Inspirations
    49:40 The Challenges of Writing Multi-POV
    57:29 Themes of Land Ownership and Environmentalism
    01:03:50 Future Writing Plans and Dreams
    01:07:31 Final Tips for Writers

    Join our Patreon community for less than the cost of a coffee per month and support the pod! Your contribution will go to directly paying our sound producer, Brogan, and to help us bring you the conversations with industry professionals you love.

    Follow The Book Deal podcast on Instagram The Book Deal podcast (@the_book_deal_podcast) • Instagram photos and videos

    You can find out more about Tina, Madeleine and Natasha and follow their journeys here:

    Tina Strachan (@td_strachan) • Instagram photos and videos
    Tina Strachan children's book author
    Madeleine Cleary (@madeleineclearywrites) • Instagram photos and videos
    Madeleine Cleary | Author
    Natasha Rai (@raiwriting) • Instagram photos and videos
    Natasha Rai | Author | Mentor

    If you want to stay in the know, sign up to Madeleine, Tina and Natasha's newsletters for the latest news first.
    Madeleine: Subscribe here...

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    1 hr and 10 mins
  • Believing in yourself and the benefits of constant learning with Valerie Khoo, CEO of the Australian Writers Centre
    Oct 29 2025

    Join our Patreon community for less than the cost of a coffee per month and support the pod! Your contribution will go to directly paying our sound producer, Brogan, and to help us bring you the conversations with industry professionals you love.

    Follow The Book Deal podcast on Instagram The Book Deal podcast (@the_book_deal_podcast) • Instagram photos and videos

    You can find out more about Tina, Madeleine and Natasha and follow their journeys here:

    Tina Strachan (@td_strachan) • Instagram photos and videos
    Tina Strachan children's book author
    Madeleine Cleary (@madeleineclearywrites) • Instagram photos and videos
    Madeleine Cleary | Author
    Natasha Rai (@raiwriting) • Instagram photos and videos
    Natasha Rai | Author | Mentor

    If you want to stay in the know, sign up to Madeleine, Tina and Natasha's newsletters for the latest news first.
    Madeleine: Subscribe here...

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    32 mins
  • Nadia Mahjouri on finding writing support and submitting work to as many opportunities as possible
    Oct 22 2025

    Natasha Rai interviews Nadia Mahjouri, a Moroccan Australian writer, about her debut novel 'Half Truth'. Nadia shares the journey of crafting her novel from mixing memoir and fiction, drawing from her personal experiences to the trials and triumphs of securing a book deal. She discusses her creative process, the challenges of fictionalizing real events, and the importance of emotional truth in storytelling. Nadia also provides valuable advice on how to navigate the writing and publishing process, emphasizing the significance of persistence, seeking feedback, and the willingness to put one's work out there despite the setbacks.

    00:00 Welcome to the Book Deal Podcast

    00:56 Introducing Nadia Mahjouri

    02:00 Nadia's Debut Novel: Half Truth

    04:19 The Journey of Writing Half Truth

    06:50 From Memoir to Fiction

    13:56 The Path to Publication

    14:03 Claiming the Writer Identity

    25:21 Building a Writing Community

    28:01 Post-Assessment Actions

    28:32 Navigating Feedback and Courses

    30:56 The Road Trip and Penguin Submission

    32:12 Facing Rejections and Ghosting

    33:36 Literary Speed Dating and Agent Search

    37:19 Publishable Program and Mentorship

    39:37 Final Offers and Negotiations

    45:46 Reflections and Advice for Writers

    49:25 Closing Thoughts and Intentions



    Join our Patreon community for less than the cost of a coffee per month and support the pod! Your contribution will go to directly paying our sound producer, Brogan, and to help us bring you the conversations with industry professionals you love.

    Follow The Book Deal podcast on Instagram The Book Deal podcast (@the_book_deal_podcast) • Instagram photos and videos

    You can find out more about Tina, Madeleine and Natasha and follow their journeys here:

    Tina Strachan (@td_strachan) • Instagram photos and videos
    Tina Strachan children's book author
    Madeleine Cleary (@madeleineclearywrites) • Instagram photos and videos
    Madeleine Cleary | Author
    Natasha Rai (@raiwriting) • Instagram photos and videos
    Natasha Rai | Author | Mentor

    If you want to stay in the know, sign up to Madeleine, Tina and Natasha's newsletters for the latest news first.
    Madeleine: Subscribe here...

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    52 mins
  • Editing: spreadsheets, reading backwards, rulers and when readers point out errors
    Oct 15 2025

    Hosts Tina Strachan, Madeleine Cleary, and Natasha Rai catch up on their busy lives, upcoming events, and delve into a detailed discussion about their editing processes and tips. They provide personal experiences, practical advice like using a ruler to read line by line, and even reading a manuscript backward to catch errors. Special shout-outs include celebrating Dyslexia Awareness Month and recognizing their supportive patrons, with a particular mention of Christine Newell. Additionally, Rebecca Grant shares insights into her new picture book, Potion Commotion.


    00:00 Welcome to the Book Deal Podcast

    00:29 Meet the Hosts

    01:33 Upcoming Live Episode Plans

    02:55 Listener Stats and Shoutouts

    05:42 Author Burnout and Health

    09:03 Event Preparations and Challenges

    17:12 The Importance of Printing Out Your Manuscript

    20:11 Rebecca Grant Introduces 'Potion Commotion'

    21:28 Using Spreadsheets for Plotting and Structuring

    24:38 Editing Failures and Lessons Learned

    29:59 Top Tips for Editing Your Manuscript

    35:04 Dyslexia Awareness and Special Formats

    35:44 Thank You to Our Supporters

    Join our Patreon community for less than the cost of a coffee per month and support the pod! Your contribution will go to directly paying our sound producer, Brogan, and to help us bring you the conversations with industry professionals you love.

    Follow The Book Deal podcast on Instagram The Book Deal podcast (@the_book_deal_podcast) • Instagram photos and videos

    You can find out more about Tina, Madeleine and Natasha and follow their journeys here:

    Tina Strachan (@td_strachan) • Instagram photos and videos
    Tina Strachan children's book author
    Madeleine Cleary (@madeleineclearywrites) • Instagram photos and videos
    Madeleine Cleary | Author
    Natasha Rai (@raiwriting) • Instagram photos and videos
    Natasha Rai | Author | Mentor

    If you want to stay in the know, sign up to Madeleine, Tina and Natasha's newsletters for the latest news first.
    Madeleine: Subscribe here...

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    37 mins