I talk a lot about all the amazing things selling digital products has brought to my life, but it doesn’t mean it’s always a walk in the park. Today’s episode felt like the perfect time to talk about the hard sh*t that not many people are talking about when it comes to owning an online business and selling digital products, because we all go through these crappy situations and I want you to know you’re not alone.

In this episode, we cover:

• How lonely being an entrepreneur can be and how important community is
• The frustration of chargebacks and how to handle each situation
• Ways to cope and learn from hurtful comments & harsh feedback from clients or students
• Running out of content ideas and how to find your creativity again
• Self-sabotage and ways to keep going despite it

Resources & Links:

• Terms and Conditions mentioned in the episode
• Follow on Instagram @abigailpeugh

Make sure to hit subscribe/follow so you never miss an episode!

Today's episode felt like the perfect time to talk about the real, sometimes messy beginnings that not many people share when it comes to starting an online business and selling digital products. Because we all start somewhere, and I want you to know you're not alone in your journey.

In this episode, we cover:

• The “oh sh*t”' moment that pushed me onto TikTok (and my cringey first video)
• How I turned my audience's burning questions into a must-have digital product
• The nail-biting countdown to my first sale
• Why that initial $35 felt like winning the lottery and how it literally rewired my brain
• Busting the “passive income” myth (spoiler: you still gotta work, but sweatpants are encouraged)
• How digital products let me be a present mom and manage my health without sacrificing my goals

We are back today with the one and only Natasha Zoryk! Natasha and I chat about her journey from getting her degree in Communications and Business, to getting a coveted government job, to leaving that job to become an entrepreneur. She is a 7-figure business mentor, speaker, and tech founder. She's all about infusing un-traditional marketing, sales psychology, and laughter into every aspect of business!

In this episode, we cover:

• The power of buyer psychology
• The 4 different buyer types
• Instagram post ideas to sell to each buyer type

Connect with Natasha:

Follow on Instagram @natasha.zoryk & @weareazura

Connect with Abigail:

Follow on Instagram @abigailpeugh

Make sure to hit subscribe/follow so you never miss an episode!

Before I even started planning the launch of my podcast, I dreamed of doing an episode all about cycle syncing and hormone health. It’s something that isn’t talked enough about in the business world, but is SO important for female entrepreneurs!

Today’s guest is Emily, a hormone health coach that helps women balance their hormones and use their cycle as their superpower to tap into the magic of being a woman. Learning to use your cycle and live in tune with your hormones is the missing puzzle piece for women who feel like they're "doing it all" and still struggling!

On this episode, we cover:

• The four phases in your cycle
• What business tasks you should do during each phase of your cycle so you can actually enjoy running your business and make more money
• Weird and random facts about your cycle
• Hormone-friendly snacks and mocktail ideas
• 5 daily tips to balance your hormones for busy entrepreneurs

Connect with Emily:

Follow on Instagram @littleraeofhealth

Ultimate Hormone Balance Masterclass [FREE]

The Balanced Babe Blueprint Course

28 Cycle Syncing App

Flo App

Connect with Abigail:

Follow on Instagram @abigailpeugh

Join Rich Girl Community HERE

We’re halfway through 2025, so I thought it was time to sit down and do a mid-year review, the kind where I spill exactly what’s been working in my business, what I’ve changed, what I’ve let go of, and what I’m doing differently for the rest of the year.

If you’ve been feeling like this year has flown by (or maybe totally derailed your plans), this episode will remind you that there’s still so much time to hit your goals — and that a lot can happen in just six months.

Inside this episode, I cover:

• Why I chose not to launch any new offers this year, and how that decision impacted my sales (and sanity)
• What’s working for digital product sales right now, including the type of freebies that are converting and the launch strategy I swear by
• Why I’m still obsessed with trial reels for growth (but not for selling)
• The email mindset shift that helped me boost conversions without feeling annoying
• Why collaboration posts are way more powerful than people give them credit for
• What’s helped me stay on track to hit my “good” revenue goal, even with unexpected life stuff
• How I’ve built in recurring revenue to keep my business stable without starting from zero each month

This episode is part strategy, part behind-the-scenes life update, and part reminder that soft seasons still create big results. If you’ve been craving clarity and calm in your business — this is for you.

Resources mentioned:

Rich Girl Community

7 Days, 7 Ways to Sell Like a Rich Girl

Trial Reels Episode

Read the blog I mentioned about using trial reels without access HERE

Connect with me:

Instagram: @abigailpeugh

DM me your biggest takeaway or your mid-year reset plans — I’d love to cheer you on.

Love you, mean it.

Abigail

This might be one of my favorite episodes yet — and it’s a little different than usual.

I brought together four amazing women from different rounds of my Digital Product Bootcamp for a roundtable-style chat where we got super honest about their experiences inside my Bootcamp.

They didn’t hold back.

Whether you’re stuck on your product idea, overwhelmed by perfectionism, wondering if anyone would actually buy from you, or trying to decide if this whole thing is even worth the effort — this episode is going to meet you where you’re at.

• Cara (@chaoswithcara) — mom of 3, who built her brand helping moms "poop in peace" with simple activities and now has over 300K followers and multiple products in her store
• Emily (@heybridey) — went from “What the heck would I even sell?” to launching a wildly relatable wedding planning guide for brides on a real budget
• Eliza & Dr. Craig (Restoration Dentistry) — a holistic dentist and his wife who turned one viral video into a best-selling cavity prevention guide that now helps thousands
• Megan (The Photo Project) — who joined Bootcamp after launching her product and still found huge value in refining her offers, building confidence, and scaling her digital product offer suite

• What each person was afraid of before launching (spoiler: perfectionism, visibility, and “can I even do this?” were BIG themes)
• How each of them approached creating their first digital product — from a $27 guide to a full community
• What they’d do differently, and what helped them push through the messy middle
• Their thoughts on how many products to start with, how to use bundles and order bumps, and why “more info” isn’t always better
• How they juggle growing a digital product business with real life (kids, businesses, being tired, etc.)

Plus: advice they’d give you if you’re debating joining the Bootcamp right now. (And no, I didn’t make them say nice things. They just really believe in it 🥹)

Resources Mentioned:

• Follow Cara: [@chaoswithcara]
• Follow Emily: [@heybridey]
• Follow Eliza & Dr. Craig: [@restoration.dentistry]
• Follow Megan: [@oharephotos]
• Freebie: 7 Days, 7 Ways to Sell Like a Rich Girl → [HERE]

Connect with me:

Instagram:@abigailpeugh

If this episode hit home, screenshot and tag me in your stories — or send me a DM. I love hearing what stood out to you.

Love you, mean it.

You asked, I answered.

If you’ve been wondering whether the Digital Product Bootcamp is the right move for you, this episode breaks it all the way down.

I popped a question box on IG asking where you're at in your digital product journey, and the responses? All over the map (in the best way). So I’m giving candid answers on who the Bootcamp is for, who it’s not for, and what you need to know before you join.

We’re covering real-life scenarios like:

• “I’ve started my product but can’t grow my followers”
• “I have 3 ideas and can’t pick one”
• “I launched something, but no one’s buying”
• “I’m a chef/dietitian/coach—does this still apply to me?”
• “I don’t even know what to sell or where to start”
• “I’m second-guessing everything (including myself)”

Whether you’re brand new or already launched something that flopped, this is your no-BS episode to decide if the Bootcamp’s your next step.

• Who the Bootcamp is actually built for (and who might be better off inside Rich Girl Community)
• Why you don’t need a big audience to join
• How this round’s Launch GPT Bot helps simplify decisions, copy, and tech
• The magic of a focused 6-week launch window
• What to do if you’ve got too many ideas
• Why “confidence” doesn’t need to come first (and what to focus on instead)

This is the episode I wish I had before launching my first digital product. If you're in the doubt spiral right now, you are so not alone. This will help.

Join Digital Product Bootcamp HERE!

📲 DM me on IG (@abigailpeugh) with where you are at and I’ll tell you straight up if the Bootcamp is a good fit.

Let’s build something that sells (and feels really freaking good while doing it).

I’m sitting down with two brilliant digital product creators—Kelsey McCormick of Coming Up Roses and Laura Paolino of The Doggy Dish—to talk about what launching really looks like in 2025.

✨ First up: Kelsey.

Kelsey shares how she hit her first $100k launch with her signature offer, Launch Your Own Way. We dig into:

• Why longer launch warmups are absolutely necessary right now
• How she built a high-converting waitlist without selling during it
• The creative way she kept launch energy high even in the dreaded mid-launch slump
• What’s actually working when it comes to building trust before the sale
• The mindset shift she made around emails (and how it boosted sales big time)
• The surprising way she used ChatGPT to help with her mindset during launch

🐾 Then we hear from Laura, founder of The Doggy Dish and Digital Product Bootcamp alumni.

Laura walks us through how she went from a toxic corporate job to launching a fresh, expert-backed digital product for dog parents. We cover:

• Why starting on a tiny budget gave her an advantage
• The smart way she partnered with veterinarians to build credibility
• How one $27 ebook gave her the confidence and social proof to launch bigger
• Why storytelling (not fancy tech) helped her grow her audience to over 15k in less than a year
• What part of the bootcamp helped her get everything set up in one afternoon

This is one of those episodes where you’ll want to pause and take notes, or re-listen with your Google doc open. If you’ve been wondering how to launch smarter in this slower, more skeptical market…this one’s for you.

Resources Mentioned

• Kelsey’s Launch Course: Launch Your Own Way
• Kelsey’s Podcast: The Warm Up
• Instagram: @cominguproses.co
• Threads: @cominguproses.co
• Laura’s product: The Doggy Dish Database
• Laura’s Instagram: @thedoggydish

Join my upcoming free live training that will get you $200 off my Digital Product Bootcamp [HERE]

Stay Connected

Instagram: @abigailpeugh