Episodes

  • EP. 264 How to Build a Home Service Business Private Equity Fights to Buy

    EP. 264 How to Build a Home Service Business Private Equity Fights to Buy
    Oct 29 2025
    In this episode, Matt breaks down how to build a home service business that private equity wants to buy. He covers the key factors that make your company valuable — from brand and marketing systems to financials, leadership, and technology. Even if you never plan to sell, these are the same things that make your business more profitable and easier to run today. 👉 Want Matt’s help with marketing or coaching? https://www.serviceindustrycoach.com 💬 Join the FREE Facebook group for service business owners: https://www.facebook.com/share/g/17ZQTJwVyE/
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    15 mins
  • EP. 263 The Death Of The Referral

    EP. 263 The Death Of The Referral
    Oct 27 2025
    In this episode, Matt breaks down why relying solely on referrals is the biggest growth trap in the service industry today. You’ll learn how to turn “word of mouth” into a modern, repeatable system using reviews, content, and social proof — so your business can scale predictably instead of waiting on luck. 👉 Want Matt’s help with marketing or coaching? https://www.serviceindustrycoach.com 💬 Join the FREE Facebook group for service business owners: https://www.facebook.com/share/g/17ZQTJwVyE/
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    14 mins
  • EP. 262 Too Many Marketing Channels Are Killing Your Growth

    EP. 262 Too Many Marketing Channels Are Killing Your Growth
    Oct 18 2025
    Most home service business owners think the answer to growth is adding more — more ads, more channels, more complexity. But in this episode, Matt breaks down why simplifying your marketing is actually the key to scaling. He shares how focusing on just a few core channels can help you generate consistent leads, reduce wasted spend, and create a marketing machine that actually works. If your marketing feels chaotic, this episode will show you how to take control and start winning with less. Links Mentioned: 📈 Marketing & Coaching: https://www.serviceindustrycoach.com 💬 Free Facebook Group: https://www.facebook.com/share/g/18yXvMemAn/
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    17 mins
  • EP. 261 The Basics Still Produce Millions

    EP. 261 The Basics Still Produce Millions
    Oct 8 2025
    In this episode, Matt breaks down how the simple marketing fundamentals are still generating millions in revenue for home service businesses in 2025. He shares how he built Early Bird Roofing into a 7-figure company in just five months — using nothing flashy or complicated — just the basics done right. You’ll learn: What marketing strategies still work (and why most people overlook them) The compounding effect of doing the simple things consistently How to audit your business and get back to what actually drives growth If you’ve been overcomplicating your marketing or chasing every new trend, this episode will remind you why mastering the fundamentals is still the fastest way to scale. 👉 Want Matt’s help with marketing or coaching? https://www.serviceindustrycoach.com/ 👥 Join the free Facebook group: https://www.facebook.com/share/g/1AAEC3rBKN/
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    20 mins
  • EP. 260 High-Ticket = High Profit: How to Work Less and Earn More

    EP. 260 High-Ticket = High Profit: How to Work Less and Earn More
    Aug 12 2025
    Episode Description: In this episode, I break down the difference between running a high-ticket vs. low-ticket home service business — and why high-ticket is the smarter play for scaling, profitability, and sanity. If you’re tired of chasing volume and want to learn how to land fewer jobs at higher margins, this one’s for you. 📈 Marketing & Coaching: https://www.serviceindustrycoach.com 💬 Free Facebook Group: https://www.facebook.com/share/g/19TXAznJ5V/ 📹 TikTok: https://www.tiktok.com/@matthewa.smith?is_from_webapp=1&sender_device=pc
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    19 mins
  • EP. 259 This Is Why You’re Burnt Out (And No One’s Talking About It)

    EP. 259 This Is Why You’re Burnt Out (And No One’s Talking About It)
    Jul 4 2025
    In this episode, Matt talks about the fire that made you start your business — and why losing it is the reason you feel stuck, tired, or unmotivated. If you’ve been grinding but feel disconnected, this one’s for you. 👉 Need help with coaching or marketing? Visit: https://www.serviceindustrycoach.com 📣 Join our free Facebook group for home service business owners: https://www.facebook.com/share/g/19JVREid2a/ 📬 Have questions or want to connect? Email Matt: info@serviceindustrycoach.com
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    24 mins
  • EP. 258 I Tested A New Direct Mail Strategy.. Here's The Results

    EP. 258 I Tested A New Direct Mail Strategy.. Here's The Results
    Jul 2 2025
    In this episode, I break down a brand-new direct mail strategy we’ve been testing—and the early results are looking strong. If you’re in the home service space and want leads coming in without relying solely on digital ads, this one's for you. I cover how we’re targeting neighborhoods, the flyer we’re using, and the tweaks we’ve made to stand out in the mailbox. 👉 Grab the flyer we use: https://www.serviceindustrycoach.com/products/8x5x11-eddm-flyer 💬 Join the private Facebook group: https://www.facebook.com/share/g/1F67vUyGkV/ 📩 Email me: info@serviceindustrycoach.com
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    18 mins
  • EP. 257 Why You Shouldn't Take Advice From Anyone (incuding me)

    EP. 257 Why You Shouldn't Take Advice From Anyone (incuding me)
    Jun 6 2025
    In this quick episode, Matt shares why blindly following advice — even from him — can be dangerous, and how to filter guidance through your own goals and instincts. Need Matt’s help with marketing or coaching? 👉 https://www.serviceindustrycoach.com Join the FREE Facebook group: 👉 https://www.facebook.com/share/g/12LEdrYpiBy/ Email Matt: 📩 info@serviceindustrycoach.com
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    14 mins