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Scale-Up Sessions

Scale-Up Sessions

By: Cynergy Bank
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Welcome to Scale-Up Sessions, your roadmap to scaling your business. Joined by expert guests, Martin Kennington brings you the smartest, most up-to-date ways of making smart financial decisions to confidently take your business to the next level. Whether you’re chasing your next round of funding, a business loan, or simply building a smarter growth plan, this is your guide to scaling with confidence.Copyright 2026 Cynergy Bank Economics Leadership Management & Leadership Politics & Government
Episodes
  • Resilient leadership: How to build trust and perform under pressure | Tom Emery
    Feb 4 2026

    Is discomfort a sign that you’re failing or growing?

    In this episode of Scale-Up Sessions, we explore how founders can build resilience, empower their teams, and create a culture of transparency and psychological safety that drives high performance. From reframing discomfort to giving honest feedback without breaking trust, this conversation is packed with practical strategies for scaling under pressure.

    Joining us is Tom Emery, leadership coach and performance specialist who works with founders and executive teams to build resilience and high-performing cultures.

    1. Follow Martin on LinkedIn: https://www.linkedin.com/in/martinkennington/
    2. Follow Tom Emery on LinkedIn: https://www.linkedin.com/in/tom-emery-b8809818/

    Scale-Up Sessions is brought to you by Cynergy Bank. To learn more about Cynergy Bank, visit https://www.cynergybank.co.uk/

    This episode was produced by Flamingo Media. If you want to create a chart-topping podcast visit www.flamingo-media.co.uk

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    23 mins
  • High-impact marketing on a budget: ROI strategies for growing brands | Haly Berni
    Jan 21 2026

    Can you grow your brand without blowing your budget?

    In this episode of Scale-Up Sessions, we dive into how scaling businesses can make every marketing pound count. From prioritising the right channels to proving ROI and adapting when budgets shrink - this conversation is packed with actionable advice that your business can put into practice right away .

    Joining us is Haly Berni (formerly Haly Brill), Head of Marketing at Here East, who helps businesses maximise impact through smart, data-driven marketing strategies.

    1. Follow Martin on LinkedIn: https://www.linkedin.com/in/martinkennington/
    2. Follow Haly Berni on LinkedIn: https://www.linkedin.com/in/haly-berni-bbbab7123/

    Scale-Up Sessions is brought to you by Cynergy Bank. To learn more about Cynergy Bank, visit https://www.cynergybank.co.uk/

    This episode was produced by Flamingo Media. If you want to create a chart-topping podcast visit www.flamingo-media.co.uk

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    20 mins
  • How to implement purpose as your business’s decision filter to drive growth | Becky Willan
    Jan 7 2026

    Is your company’s purpose just words on a wall, or is it actively driving business growth, performance, and real-world impact?

    In this episode of Scale Up Sessions, we're joined by Becky Willan, co-founder and CEO of Given, the agency for purpose-driven businesses. Becky works with ambitious brands to define and activate purpose across their organisation, moving it beyond statements and into everyday decisions that create value for both business and society.

    we explore how leaders can embed purpose into business strategy so it genuinely shapes decision-making, engages teams, and fuels sustainable growth as organisations scale.

    You’ll learn why so many growing companies fall into the “purpose gap”, the disconnect between what businesses say their purpose is and what employees actually experience day to day and what leaders can do to close it. We discuss how purpose-led companies outperform, why purpose must be inspiring, credible, and actionable, and how to hard-wire it into governance, culture, investment, and people decisions.

    This conversation is packed with practical guidance for founders, CEOs, and leadership teams, including:

    1. How to use purpose as a decision filter, not a marketing statement
    2. Why purpose often breaks down as businesses scale and how to prevent it
    3. How to get genuine buy-in from teams and boards, not just surface-level alignment
    4. The role of leadership in turning purpose into daily action
    5. How embedded purpose drives employee engagement, retention, innovation, and long-term performance

    If you’re leading a scale-up or growing organisation and want to understand how purpose can become a competitive advantage, this episode offers clear, actionable insight you can start using immediately.

    1. Follow Martin on LinkedIn: https://www.linkedin.com/in/martinkennington/
    2. Follow Becky Willan on LinkedIn:https://uk.linkedin.com/in/becky-willan-5887a88
    3. The Purpose Gap | Anthesis Global

    Scale-Up Sessions is brought to you by Cynergy Bank. To learn more about Cynergy Bank, visit https://www.cynergybank.co.uk/

    This episode was produced by Flamingo Media. If you want to create a chart-topping podcast visit www.flamingo-media.co.uk

    Show More Show Less
    26 mins
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