The numbers don't lie: Men are consuming beauty/grooming products more than ever... and some reports have them spending more money on self care products per month than women. So why isn't there a dedicated retail space for this customer, considering the grooming industry will pass $100 billion by 2034?

In this episode, Adam and journalist Brennan Kilbane discuss the lack of a "Sephora for men", the reason behind it, and they consider what an optimal grooming retail experience should entail.

-

🌀GUEST: Brennan Kilbane, News and Features Editor at The Business of Beauty (for The Business of Fashion):

https://www.instagram.com/brennankilbane/

Medical Disclaimer: Nothing in this show should be used as personalized medical device. Please see a doctor for any questions you may have regarding your specific needs and concerns.

–

MORE FROM BLUE PRINT BY ADAM HURLY:

Articles: https://www.grooming.tips

Videos: https://www.youtube.com/@blueprintgrooming

Newsletter: https://www.blue-print.co/newsletter

–

Link Disclaimer: If you use our links, we may receive a commission. This helps support Blue Print and Spiffy. Thank you!

🌀SPONSOR

Thank you to episode sponsor:

PHILIPS NORELCO OneBlade 360 Pro Face + Body

A hybrid trimmer and shaver, for both face and body.

Get it on Philips: https://fave.co/4j04V0Q

Get it on Amazon: https://amzn.to/4j15rvO

🌀PRODUCT OF THE WEEK

GRACE & STELLA EXFOLIATING FOOT PEEL MASK

Lavender (4 pair): https://amzn.to/48RIVAJ

Unscented (4 pair): https://amzn.to/491t5nf

–

SPIFFY is a production of the grooming platform Blue Print by Adam Hurly, which you can read on the web at https://www.blue-print.co (where you can also sign up for the free men’s grooming newsletter).

YouTube: https://wwww.youtube.com/@blueprintgrooming

Instagram: https://wwww.instagram.com/blueprintgrooming

TikTok: https://wwww.tiktok.com/@blueprintgrooming

We also post regular SPIFFY content to @spiffypod on Instagram

https://www.instagram.com/spiffypod

Adam’s Instagram: https://www.instagram.com/adamhurly

SPIFFY is produced and edited by Hady Mawajdeh, with support from Blue Print’s own co-founder and web producer, André Jabur.

Do you really need a deodorant for your entire body, much less for your junk? In this episode, Adam Hurly (GQ, Robb Report) is joined by fellow men’s grooming journalist Garrett Munce (Esquire, Men’s Health) to discuss the sudden proliferation of WHOLE BODY DEODORANTS.

Together they do a deep-dive on the category and a value judgement: Who is this product for? How do they work? And are they actually necessary, or just plain marketing?

Plus, they do a quick-round assessment on other fringe self-care categories like LED masks, eye creams, and hole serums. (yeah…)

🌀GUEST: Garrett Munce, men’s grooming editor

https://www.instagram.com/garrettmunce/

Medical Disclaimer: Nothing in this show should be used as personalized medical device. Please see a doctor for any questions you may have regarding your specific needs and concerns.

MORE FROM BLUE PRINT BY ADAM HURLY:

Articles: https://www.grooming.tips

Videos: https://www.youtube.com/@blueprintgrooming

Newsletter: https://www.blue-print.co/newsletter

Instagram: https://wwww.instagram.com/blueprintgrooming

TikTok: https://wwww.tiktok.com/@blueprintgrooming

Link Disclaimer: If you use our links, we may receive a commission. This helps support Blue Print and Spiffy. Thank you!

🌀SPONSOR: PHILIPS NORELCO i9000 Prestige Ultra, Day & Night Special Edition Shaver. This rotary shaver shears stubble below the skin’s surface.

Get it from Philips Norelco: https://fave.co/3XKBPcp

Get it on Amazon: https://amzn.to/3KsJWal

🌀WHOLE BODY DEODORANTS

LUME: https://amzn.to/3XmT2s6

MANDO:

CREAM: https://amzn.to/43XCWsA

STICK: https://amzn.to/48k3Spb

SPRAY: https://amzn.to/4am0NpK

DOVE MEN+CARE:

SPRAY: https://amzn.to/49Od4Dk

STICK: https://amzn.to/48lhbEs

CREAM: https://amzn.to/48k49sd

🌀FRAGRANCES

~BIANCO PROFUMO CAFFÉ AMARO: https://fave.co/3Xu2ABA

~CLUE PERFUMERY MOREL MAP: https://fave.co/4oqjzQo

-

SPIFFY is produced and edited by Hady Mawajdeh, with support from Blue Print’s own co-founder and web producer, André Jabur.

It’s not all CGI and makeup: There’s a reason many A-listers are looking way more refreshed these days, from Brad Pitt to Lindsay Lohan. It’s the face lift, which is better than ever. (And, if you read most articles,you’ll know it is more expensive than ever too… unless you know a few research + smart negotiating tactics.) Also… what is the difference between a men’s facelift and a women’s?

In this episode, grooming journalist Adam Hurly (GQ, Robb Report, founder of Blue Print by Adam Hurly) is joined by NYC facial plastic surgeon Dr. Sam Rizk, aesthetics industry journalist Tatiana Boncompagni (WSJ, NYT, Goop) and esteemed NYC dentist Dr. Larry Rosenthal (who got a facelift) to dive into the different types of facelifts, how they are performed for men, how to find a great surgeon at a lower price, and what to expect for the recovery and results.

🌀GUESTS

Dr. Sam Rizk: https://www.instagram.com/drsamrizk/

Dr. Larry Rosenthal: https://www.instagram.com/rosenthal_larry/

Journalist Tatiana Boncompagni: https://www.instagram.com/tatiboncompagni/

Medical Disclaimer: Nothing in this show should be used as personalized medical device. Please see a doctor for any questions you may have regarding your specific needs and concerns.

–

Link Disclaimer: If you use our links, we may receive a commission. This helps support Blue Print and Spiffy. Thank you!

🌀SPONSOR: HIMS

Visit https://www.hims.com/blueprint to access to personalized care for weight loss, hair loss, sexual health and mental health.

Disclaimer: Not available everywhere. Prescription products require provider consultation. See website for full details, important safety information, and restrictions.

–

🌀PRODUCTS MENTIONED

~BLUE RIBBON WINNERS: https://fave.co/42oKOl8

~CARDON CLAY CLEANSER: https://amzn.to/4eo5TjG

~HANZ DE FUKO QUICKSTAND HAIR STYLER

https://amzn.to/3CxxmSH

–

SPIFFY is a production of the grooming platform Blue Print by Adam Hurly, which you can read on the web at https://www.blue-print.co where you can also sign up for the free men’s grooming newsletter).

YouTube: https://wwww.youtube.com/@blueprintgrooming

Instagram: https://wwww.instagram.com/blueprintgrooming

TikTok: https://wwww.tiktok.com/@blueprintgrooming

Adam’s Instagram: https://www.instagram.com/adamhurly

SPIFFY is produced and edited by Hady Mawajdeh, with support from Blue Print’s own co-founder and web producer, André Jabur.

From Blue Print by Adam Hurly: SPIFFY is your source for the freshest takes on men’s grooming. Hosted by longtime men’s grooming editor Adam Hurly (GQ, Robb Report, Men’s Journal—and founder of Blue Print), SPIFFY dives into any and all aspects of self-care, head to toe, from hair loss to foot creams.

In each episode, Adam is joined by experts in the field, from doctors to journalists to barbers to chemists. He’ll also highlight his favorite products and brands that many listeners will also love. (After all, Adam’s one of the guys testing hundreds of new products a month—but he has lots of all-time favorites he keeps in rotation, too.)

SPIFFY is a production of the grooming platform Blue Print by Adam Hurly, which you can read on the web at https://www.blue-print.co (where you can also sign up for the free men’s grooming newsletter). You can find Blue Print by Adam Hurly on YouTube (where we post lots of videos), as well as social media; our handle is @blueprintgrooming on those channels.

YouTube: https://wwww.youtube.com/@blueprintgrooming

Instagram: https://wwww.instagram.com/blueprintgrooming

TikTok: https://wwww.tiktok.com/@blueprintgrooming

Newsletter: https://www.blue-print.co/newsletter

We also post regular SPIFFY content to @spiffypod on Instagram

https://www.instagram.com/spiffypod

Adam’s Instagram: https://www.instagram.com/adamhurly

SPIFFY is produced and edited by Hady Mawajdeh, with support from Blue Print’s own co-founder and web producer, André Jabur.

Contact SPIFFY via Blue Print by Adam Hurly: https://blue-print.co/contact/