Research into Reggie James and his company, Digital Clarity has provided some great new insights. I've learned that he's a highly experienced figure in digital marketing with a history of founding and exiting successful tech companies.

His company specializes in engineering 'AI-optimized' go-to-market strategies for tech leaders. This information will be invaluable for crafting an authentic and credible voice for the podcast, as it establishes his expertise and perspective from the start.

🎧 Episode Overview

Welcome to another episode of Perspectives, this time as a guest, Justin Campbell of the excellent Future Fuzz, the Digital Marketing Forecast with a B2B focus.

In this episode, host Justin sits down with Reggie James, founder of Digital Clarity and director at DBMM Group, Reggie James to discuss the realities behind pitch decks, agency selection, and sustainable business growth in the digital age.

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⏱️ Episode Breakdown & KeyMoments

• 0:00 – Introduction & Guest Background
• 0:47 – Success Story: Turning Around a Struggling SaaSCompany
• 2:06 – Diagnosing the Real Problem
• 4:48 – The Results: Revenue Growth & RealisticStrategies
• 8:09 – Why Companies Default to Agencies & PitchDecks
• 13:14 – Building Trust & Transparent Communication
• 16:39 – Top 3 Challenges Facing Companies Today
• 18:44 – The Need for Flexible Strategy
• 21:24 – The 95/5 Rule & B2B Buying Behaviour
• 27:20 – Final Thoughts & Where to Find Reggie

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👤 About the Guest: ReggieJames

Reggie James is a digital strategy expert with over 25years of experience. As the founder of Digital Clarity and director at DBMM Group, he’s helped companies across tech, fintech, blockchain, and financial markets achieve sustainable growth through data-driven marketing and honestconsultancy.

📝 What You’ll Learn

📌 Resources & Links

• X - @reggie_james_
• LinkedIn - https://uk.linkedin.com/in/reggiejames
• Web: https://digital-clarity.com/💬 Join the Conversation

What did you think of this episode? Share your thoughtson social media using #FutureFuzz or tag us [@reggiejames]. We lovehearing your feedback and questions!

⭐ Subscribe & Never Miss anEpisode

Follow Future Fuzz on Spotify for the latest episodes. Ifyou enjoyed this conversation, please rate and review us to help others discover the show.

Listen now and get inspired!#podcast #ReggieJames #PerspectivesPodcast #ReggiePodcast #ReggieJamesPodcast

In Part 2 of my conversation with Kai Crayford, founderof a leading Web3 headhunting firm, we dive into the real-world challenges of building and scaling in the fintech, SaaS, and blockchain markets.

If you're a founder, GTM leader, or simply curious abouthow growth occurs in these complex spaces, this one's for you.

We cover:

- The challenges of selling fintech/SaaS to hedge funds,banks, and asset managers

- Why growth in crypto needs a shift from hype tosustainable business models

- How AI is reshaping GTM, business development, andoperational strategy

- The strengths of neurodivergent talent inhigh-performance teams

- What’s really happening in the blockchain space rightnow

- The art of building GTM teams, from founder-led salesto structured scaling

It’s an open, honest, and practical chat. Listen in andlet us know what resonates most.

#Fintech #Crypto #Web3 #GTM #AI #Blockchain#StartupGrowth #Neurodiversity #SalesLeadership #TechTalent

Show note links -

Austin Werner

Digital Clarity

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