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Product Agility

Product Agility

By: Ben Maynard
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Less Method. More Meaning.


The world of Product Discovery and Creation is becoming increasingly challenging due to mistakes and missed opportunities that are prevalent in agile teams, large-scale Scrum and all other agile frameworks. History has shown that when organisations try and scale their product development to more than one cross-functional team, mistakes are made that cut short many chances of getting all possible benefits.

The route of this for many is the need for more attention paid to the incredible advancements in Product Management driven by hordes of professional Product People who prove that making their customers happier is not a pipe dream but a hard and fast reality.

This podcast exists to explore all topics related to Product and Agility and Coaching.

How do you marry the agile principles with Product discovery?

Is it really possible to have hundreds of cross-functional teams (or Product Teams) all working from an effectively prioritised single Product Backlog and a dedicated Product Owner?

How can you embrace continuous improvement and empirical process control for your product, people and processes?

Ever wondered how to overcome the problems people face when trying to scale the Product Owner role and how it relates to Product Management and Product Teams?

Baffled by how to define a product in such a way that enables Feature Teams (aka Product Teams) and why doing wrong means you will only ever be stuck with technical teams?

Scrum Teams are not compatible with modern product management techniques.

Want to know what Product Focus means and how the right focus makes creating a shippable product less painful?

Need to get your head around how to blend modern product management techniques with Sprint Planning and Sprint Reviews to achieve Product Increments that cover the entire product?

This podcast's original focus was on Scaling Scrum vs Single-Team Scrum and how organisations can reap the benefits of Scrum when working on a larger product but still keeping a single product backlog. We found many Product People liked what we said, and then the penny dropped. This isn't a podcast about scaling Scrum or the limitations of single-team Scrum.

This podcast is for Product People & agile advocates who coach or get their hands dirty with Product creation.

We promise there is no Taboo topic that we will not explore on your behalf.

We aim to transcend the conversations about a single team, Daily Scrums, Scrum Masters and the double-diamond and bring everyone together into responsible teams dedicated to working on the entire product to make their customers happier and their lives more fulfilling.

Come and join us on our improvement towards perfection, and give us your feedback (we have a strong customer focus, too), and who knows, perhaps we will discover the magic wand that we can wave over all the broken agile and sudo-products to create a more resilient and adaptable future by bringing the worlds of Product, Agility and coaching together.

This podcast has the conversations and insights you need.



© 2025 Product Agility Economics
Episodes
  • Phil Hornby: Empower to Succeed: How to Make High‑Quality Decisions in Product - Productized 2025 TalkInTen

    Phil Hornby: Empower to Succeed: How to Make High‑Quality Decisions in Product - Productized 2025 TalkInTen
    Nov 19 2025

    Send us a text

    Welcome to another brisk Talk in Ten recorded live at this year's Productized conference. In this episode, Phil Hornby (founder of For Product People) explains why empowerment in product teams really means the ability to make decisions that stick — and how to raise the quality of those decisions.

    Key topics discussed:

    • What a "high-quality decision" is and why it’s distinct from a "good outcome."
    • Evidence-informed decision making: combining quantitative data, qualitative insight, and expert judgement.
    • Practical tactics: decision logs, Amazon-style memos, and setting a "best-before" date for revisiting choices.
    • How to evaluate decision quality without falling into the blame game.
    • Where AI fits — as a tool to inform decisions, not replace human accountability.

    Guest bio:

    Phil Hornby — Founder, For Product People. Phil runs workshops and talks, helping product teams make better decisions by combining structured thinking, evidence, and practical frameworks. He focuses on turning tacit product judgement into explicit, defendable choices that teams can commit to and act on.


    Thank you to our partners at Productized for hosting such an inspiring event and to our sponsors Bobcats Coding — a Budapest-based digital product studio specialising in AI engineering and end-to-end product development. Download their AI economics guidebook at bobcatscoding.com.

    Host Bio

    Ben is a seasoned expert in product agility coaching, unleashing the potential of people and products. With over a decade of experience, his focus now is product-led growth & agility in organisations of all sizes.

    Stay up-to-date with us on our social media📱!

    Ben Maynard

    🔗 https://www.linkedin.com/in/benmaynard-sheev/

    🐦 https://x.com/BenWMaynard

    💻 https://sheev.co.uk/

    Product Agility Podcast

    🔗 https://www.linkedin.com/company/productagilitypod/

    💻 https://productagilitypod.co.uk/

    🖇️ https://linktr.ee/productagility


    Listen & Share On Spotify & iTunes

    • Spotify - https://open.spotify.com/show/0lkwAYJzVSuk5zfJ1vIDZq?si=4c691fb12f124a56
    • iTunes - https://apple.co/3YvTX8p


    Want to come on the podcast?

    Want to be a guest or have a guest request? Let us know here https://bit.ly/49osN80

    Show More Show Less
    11 mins
  • Isabel Novais Machado: Designing Privacy by Default: Why Cookie Banners Can't Be the Future - Productized 2025 TalkInTen

    Isabel Novais Machado: Designing Privacy by Default: Why Cookie Banners Can't Be the Future - Productized 2025 TalkInTen
    Nov 18 2025

    Send us a text

    We’re honoured to partner again with the excellent Productized conference in Lisbon, Portugal — a brilliant gathering of product leaders, designers and builders that consistently sets the bar for thoughtful, practical conversations. A huge thank you to Productized for hosting us and to Bobcats Coding for making this Lisbon series possible.

    In this short, sharp Talk in Ten we sit with Isabel Novais Machado (Design Director, UserCentrics) to unpack practical thinking around privacy by design and the future of consent management. Isabelle — who presented a standout session at Productized — takes us through how consent UX evolved, why people ignore cookie banners, and what a human-centred privacy experience might look like.

    Key topics discussed

    • Why cookie banners are a band‑aid, not the long‑term solution
    • How consent management platforms (CMPs) are evolving beyond compliance tools
    • User behaviour insights: most people ignore consent prompts
    • Designing for value exchange — what users get in return for data
    • Co‑creation and open innovation as paths to better privacy UX


    Guest Bio:

    Isabelle Machado is Design Director at UserCentrics, where she focuses on privacy‑forward product experiences and consent management. A mentor, podcaster and community builder, Isabelle blends practical UX research with policy awareness to help teams create human‑centred privacy solutions.

    Thank you to our sponsor Bobcats Coding for making the Lisbon Talk in Ten series possible — Bobcats is a Budapest-based digital product studio specialising in AI engineering and end‑to‑end product development. Their AI economics gu

    Host Bio

    Ben is a seasoned expert in product agility coaching, unleashing the potential of people and products. With over a decade of experience, his focus now is product-led growth & agility in organisations of all sizes.

    Stay up-to-date with us on our social media📱!

    Ben Maynard

    🔗 https://www.linkedin.com/in/benmaynard-sheev/

    🐦 https://x.com/BenWMaynard

    💻 https://sheev.co.uk/

    Product Agility Podcast

    🔗 https://www.linkedin.com/company/productagilitypod/

    💻 https://productagilitypod.co.uk/

    🖇️ https://linktr.ee/productagility


    Listen & Share On Spotify & iTunes

    • Spotify - https://open.spotify.com/show/0lkwAYJzVSuk5zfJ1vIDZq?si=4c691fb12f124a56
    • iTunes - https://apple.co/3YvTX8p


    Want to come on the podcast?

    Want to be a guest or have a guest request? Let us know here https://bit.ly/49osN80

    Show More Show Less
    12 mins
  • Léa Samrani: The Art of Positive Friction: How Adding Steps Can Unlock Revenue - Productized 2025 TalkInTen

    Léa Samrani: The Art of Positive Friction: How Adding Steps Can Unlock Revenue - Productized 2025 TalkInTen
    Nov 17 2025

    Send us a text

    We’re honoured to partner with the extraordinary Productized conference in Lisbon, Portugal. Productized consistently brings together the sharpest product thinkers and builders, and it’s a privilege to record our Talk in Ten series on location for the third year running.

    In this short, sharp conversation Lea Samrani (Director of Product Growth, Aperture) explains the Growth Paradox: why adding friction — the right kind — can increase conversions and unlock revenue.

    Key topics discussed

    • What is positive friction vs negative friction
    • How surfacing user intent increases trust and conversion
    • Real-world examples across D2C and B2B flows
    • When friction helps: onboarding, sales calls, acquisition funnels
    • How to test and validate friction without hurting UX

    Guest Bio:

    Lea Samrani is Director of Product Growth at Aperture. With a decade-plus experience exploring user intent and growth, Leah researches and applies what she calls "positive friction" to boost conversion and revenue across both B2C and B2B products.


    Thank you to our sponsors, Bobcats Coding - a Budapest digital product studio specialising in AI engineering and end-to-end product development. Download their AI economics guidebook at bobcatscoding.com.

    Host Bio

    Ben is a seasoned expert in product agility coaching, unleashing the potential of people and products. With over a decade of experience, his focus now is product-led growth & agility in organisations of all sizes.

    Stay up-to-date with us on our social media📱!

    Ben Maynard

    🔗 https://www.linkedin.com/in/benmaynard-sheev/

    🐦 https://x.com/BenWMaynard

    💻 https://sheev.co.uk/

    Product Agility Podcast

    🔗 https://www.linkedin.com/company/productagilitypod/

    💻 https://productagilitypod.co.uk/

    🖇️ https://linktr.ee/productagility


    Listen & Share On Spotify & iTunes

    • Spotify - https://open.spotify.com/show/0lkwAYJzVSuk5zfJ1vIDZq?si=4c691fb12f124a56
    • iTunes - https://apple.co/3YvTX8p


    Want to come on the podcast?

    Want to be a guest or have a guest request? Let us know here https://bit.ly/49osN80

    Show More Show Less
    10 mins
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