Episodes

  • Episode 28: Competing on Trust: Designing Tomorrow’s AI with User Trust in Mind
    Aug 13 2025
    AI is reshaping the business world, but trust remains the ultimate differentiator. Join Lukas Egger and Katharine Jarmul as they reveal how privacy-first thinking, genuine collaboration, and customer-centric design can unlock the true potential of process transformation. Discover why trust goes beyond compliance and how it fosters authenticity, transparency, and value creation. Katharine shares actionable strategies for overcoming challenges, bridging gaps between teams, and crafting AI solutions that empower customers. Tune in to be inspired and equipped for leading your organization into a responsible, trust-driven AI era.
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    38 mins
  • Unplugged Episode 03: Humble Scaling. Graceful Failures
    Aug 5 2025
    Curious about how to future-proof your business for the age of generative AI? In this inspiring episode, Lukas Egger delves into the realities of AI’s unpredictable nature and what it means for business processes. Discover why accepting imperfection is key, and learn practical ways to design resilient systems that thrive, even when AI doesn’t always hit the mark. Lukas offers actionable strategies and fresh perspectives on embracing “graceful failures” as a path to lasting innovation. Tune in for a thought-provoking look at narrative AI’s fast-evolving landscape!
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    8 mins
  • Episode 27: The Future of Work and How to Build the Adaptive Enterprise
    Jul 22 2025
    What does it really take to build an adaptive enterprise fit for tomorrow’s business landscape? In this episode, Lukas Egger welcomes Ross Dawson for a compelling exploration of the future of work, fluid organizations, and the new era of AI-powered value creation. From co-creation with customers to the strategic importance of data, discover how businesses can thrive in a world where change is constant. Tune in to learn practical concepts like “fluid governance” and why envisioning, not just planning, is the key to transformational success.
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    38 mins
  • Unplugged Episode 02: No Knowledge Management, No Value Unlock
    Jul 8 2025
    Are you ready to rethink your approach to business transformation? In this episode, Lukas Egger reveals how generative AI enables organizations to connect diverse data sets, streamline processes, and uncover unique business value. Hear why context-rich, private data is your most important asset in a world where public data has been commoditized. Lukas shares practical strategies and forward-thinking insights on leveraging new AI capabilities, feedback mechanisms, and continuous data management to differentiate and innovate. Listen in to discover actionable ideas that will reshape your perspective on AI and process excellence.
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    9 mins
  • Episode 26: Noisy Funnels, Real Signals – AI’s True Impact on B2B Sales and Marketing
    Jul 2 2025
    In this episode, Matt Heinz demystifies the real-world applications of AI, emphasizing its role in augmenting human effort rather than replacing it. Discover how AI is used today to streamline operations and boost productivity in marketing and sales, and explore what the future holds as AI technologies evolve. Perfect for professionals seeking to integrate AI into their strategies effectively. Let’s dive right in!
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    36 mins
  • Episode 25: Jobs-To-Be-Done in the Age of AI: What Stays, What Adapts?
    Jun 20 2025
    Join us in a transformative discussion with Tony Ulwick, who shares his expert insights on mastering innovation in the AI-driven world. Discover the importance of focusing on what customers truly need and how this can set your product apart. Explore the critical mindset shift from product features to job satisfaction, which could be the key to your next breakthrough. This episode is a treasure trove for anyone passionate about making a mark with innovation.
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    40 mins
  • Unplugged Episode 01: Cheap Content, Expensive Trust
    Jun 10 2025
    Join us in this episode to engage with the thought-provoking theme of AI’s disruption of content creation as Lukas Egger elucidates its impact on business trust. Understand the transformation from a content-driven to a trust-driven market and grasp how leading businesses are leveraging trust as their currency of choice. This episode is a must-listen for anyone eager to navigate through the evolving challenges and opportunities presented by AI.
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    10 mins
  • Episode 24: Detachment and Disruption – Redefining Success in an AI World
    Jun 3 2025
    In this thought-provoking episode, Alvin Foo enlightens us on integrating AI with business processes. Discover the transformative power of detachment from outcomes while focusing on the purpose. Alvin shares his unique insights on maintaining motivation and happiness over extended periods, a vital lesson for innovators and business leaders navigating today's technological advancements. Let’s dive right in!
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    38 mins