Podcast Paradigms: Content or Connection?
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Podcast Paradigms: Content or Connection?
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About this listen
How you see the problem is the problem. Are podcasts another form of content? Or are they something more than that? In this episode I'd like to share with you the case for changing the paradigm of how we view podcasts: from the traditional view of podcasts as a form of marketing content, to a more empowering view for teams and brands: podcasts as human connection.
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In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.