If you’ve been questioning what “scaling” is supposed to look like for an expert-led business, this conversation will bring a lot of clarity.

In this episode of Passionate & Prosperous, I’m joined by my friend, Pia Silva, founder of No BS Mastery, longtime business strategist, and author of Badass Your Brand, with a new book, Scale Solo, coming out soon.

Pia has spent more than 15 years helping consultants, coaches, and boutique agencies build highly profitable businesses with small or no teams. She’s coached hundreds of business owners, and what she teaches is refreshingly clear, grounded, and practical.

In our conversation, we dig into what it actually means to scale as an expert-led business — not the internet version of scaling, but the real decisions behind offers, pricing, confidence, and business models that create sustainable growth.

We talk about how to build a business that works because it’s designed intentionally — not because you’re chasing trends, adding complexity, or following someone else’s definition of success.

Pia and I both share some behind-the-scenes of our businesses – what it feels like when we’re going through an evolution and period of growth, how we’ve made certain decisions and choices around our offers and what we’re creating and the reality of how our businesses often reflect the seasons of our lives.

If you’re a service-based business owner who wants to grow with clarity, confidence, and ease, this episode is for you.

In This Episode, We Talk About:

1. What most people get wrong about scaling service-based businesses
2. How to design a business model that works with a small or no team
3. Why selling outcomes changes both your confidence and your revenue
4. The role decisive action plays in building authority
5. How looking at the right numbers can simplify everything

Pia’s upcoming book, Scale Solo, breaks down her approach to building a profitable, streamlined business — one that prioritizes expertise, simplicity, and sustainability.

After you listen, consider this:

What would scaling look like if it were designed around your expertise instead of someone else’s rules?

Follow Pia on Instagram and listen to the No BS Mastery Podcast. You can also check out Pia’s upcoming book Scale Solo.

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Book your free Ultimate Impact Blueprint Session to explore private coaching or mastermind support and take your life and business to the next level.

🌟 Passionate & Prosperous Academy

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If money feels harder than it “should” right now, this episode is your reset: you don’t have a marketing problem, you have an offer clarity problem.

In this conversation, I’m breaking down the foundational truth that changes everything in your coaching or service-based business: you can’t sell what you can’t name.

And I know that sounds basic.

But I’m telling you, after talking to business owners every single day, this is the pattern I see over and over again: people think they need better messaging, more leads, a stronger launch, or “visibility.”

Meanwhile they can’t clearly answer one question:

What are you selling?

I also share how my background teaching yoga shaped the way I understand offers: one class doesn’t change your life, but a practice does. And your business needs to be positioned the same way.

If you’ve been feeling stuck, fuzzy, or like your business should be working better than it is, listen to this episode. It will help you stop spinning and start selling what you’re actually here to do.

Because your next level isn’t hiding in another funnel.

It’s hiding in the question you’ve been avoiding.

1. Why revenue doesn’t feel “easy” when you’re unclear on what you’re actually selling
2. The difference between selling a modality vs. selling a transformation
3. How most coaches and business owners are misdiagnosing their “problem”
4. Why people won’t invest time, energy, or money if they can’t picture the outcome they’re buying
5. Why specificity isn’t a “niche trap”
6. What “profitable” actually means in terms of business models
7. How values-driven businesses can lead right now, creating spaces of love, safety, and belonging when people need it most.

If you’ve ever found yourself asking “why does making money feel so hard right now?”, pop your earbuds in and give this one a listen.

And if you want help getting clear on it, come join me inside the Profitable Coaching Business Bootcamp (week of February 9). Replays are available, but if you can come live, do it.

🔗 Ways to Work With Stacey & Free Resources

💚 1:1 Coaching & Mastermind

Book your free Ultimate Impact Blueprint Session to explore private coaching or mastermind support and take your life and business to the next level.

🌟 Passionate & Prosperous Academy

Join the Academy for coaching, mentorship, and community designed to help you build and grow a transformational business without ads or complicated funnels—just powerful offers, relationships, and live delivery.

📈 Free Resource: High-Converting Event Playbook

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In this episode of Passionate & Prosperous, I’m diving into one of the things I care about most — and honestly, one of the biggest reasons I believe so many service-based businesses struggle to grow or convert right now.

If you work with human beings (coaches, teachers, healers, creatives, experts, facilitators, consultants… this means you), you must understand how people actually make decisions, learn, change, and say yes to transformation.

This episode is all about why coaching and teaching skills aren’t just for delivery — they’re the foundation of attraction, sales, and results.

I’m breaking down what’s really happening inside the human brain and nervous system when someone is considering change, investing money, or committing to a new outcome — and why no script, funnel, or “perfect messaging” can replace true coaching mastery.

We talk about why objections aren’t something to “handle,” why information alone doesn’t create transformation, and why being great at what you do isn’t enough if you don’t know how to help people actually move.

This conversation was inspired by real conversations with clients and colleagues, and what I’m seeing across the coaching and online business space right now — especially in a market where trust, discernment, and results matter more than ever.

If you want to build a business that feels ethical, sustainable, and genuinely effective — where people don’t just buy, but actually change — this episode is for you.

In this episode, we explore:

1. Why understanding human behavior is essential if you sell transformation
2. How resistance and objections actually work (and why scripts don’t)
3. The difference between learning information and creating real outcomes
4. Why coaching and teaching skills impact attraction, sales, and delivery
5. How people decide to invest — and what they really need to feel safe saying yes
6. Why “being good at marketing” isn’t enough if you can’t deliver results
7. How embodied expertise builds trust faster than tactics ever will

This episode is an invitation to raise the bar — not just in how you market or sell, but in how you serve, lead, and create change.

Because businesses that last aren’t built on hacks.

They’re built on skill, integrity, and knowing what your clients really need to get the results, outcomes and change they are looking for.

If you want to learn more about what it takes to have a profitable coaching business, make sure to sign up for the free Profitable Coaching Business Bootcamp here. We start Feb 9th!

🔗 Ways to Work With Stacey & Free Resources

💚 1:1 Coaching & Mastermind

Book your free Ultimate Impact Blueprint Session to explore private coaching or mastermind support and take your life and business to the...