Permits, contractors, and design dreams — restaurant building isn’t just physical, it’s emotional.

In this episode of The Build, Rasheeda walks us through the realities of construction. From dealing with red tape to contractor surprises and design compromises, it’s a raw look at the literal building of Ramen by Ra’s next chapter.

Explore Season 2 of The Build

• Listen to the full season here and get access to an exclusive TILIT and Square promo offer.
• Learn more about this episode here

Connect with Square:

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• LinkedIn: https://www.linkedin.com/company/joinsquare/
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• Contact Sales: https://squareup.com/us/en/l/sales/contact

Connect with TILIT:

• Instagram: https://www.instagram.com/tilitnyc/
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• LinkedIn: https://www.linkedin.com/company/tilitnyc/

The Build is a podcast series presented by Square and TILIT, sharing the grit, vision, and growth behind restaurant entrepreneurship.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Real estate, leases, and the nerve-wracking search for funding — this chapter of Rasheeda’s journey shows the high stakes of restaurant expansion.

In this episode of The Build, Rasheeda takes us inside her hunt for the perfect East Village space. From negotiating lease terms to navigating loans, she reveals how she’s securing Ramen by Ra’s future home.

Explore Season 2 of The Build

• Listen to the full season here and get access to an exclusive TILIT and Square promo offer.
• Learn more about this episode here

Connect with Square:

• Instagram: https://www.instagram.com/square
• LinkedIn: https://www.linkedin.com/company/joinsquare/
• YouTube: https://www.youtube.com/square
• Contact Sales: https://squareup.com/us/en/l/sales/contact

Connect with TILIT:

• Instagram: https://www.instagram.com/tilitnyc/
• Facebook: https://www.facebook.com/TilitNYC
• LinkedIn: https://www.linkedin.com/company/tilitnyc/

The Build is a podcast series presented by Square and TILIT in partnership with Heritage Radio Network, sharing the grit, vision, and growth behind restaurant entrepreneurship.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ambition, pressure, and a splash of chaos — Rasheeda’s story of expanding Asa-Ramen is about more than broth and noodles.

In this episode of The Build: Ramen by Ra, Rasheeda shares her origin story and what drives her leap to expand into a bigger, bolder restaurant. From New York’s dining culture to the emotional risks of growth, she reflects on her vision, her roots, and the challenges that come with building a business that matters.

Explore Season 2 of The Build

• Learn more about this episode here
• Listen to the full season here and get access to an exclusive TILIT and Square promo offer.

Connect with Square:

• Instagram: https://www.instagram.com/square
• LinkedIn: https://www.linkedin.com/company/joinsquare/
• YouTube: https://www.youtube.com/square
• Contact Sales: https://squareup.com/us/en/l/sales/contact

Connect with TILIT:

• Instagram: https://www.instagram.com/tilitnyc/
• Facebook: https://www.facebook.com/TilitNYC
• LinkedIn: https://www.linkedin.com/company/tilitnyc/

The Build is a podcast series presented by Square, TILIT, and Heritage Radio Network, sharing the grit, vision, and growth behind restaurant entrepreneurship.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.