• Behind the scenes: 3 things I did in my last launch that I won’t be doing again
    Aug 11 2025

    #111: View the shownotes here: https://loublakely.com/launching-things-wont-repeat

    In this behind-the-scenes episode, I’m sharing the real talk on three things I did in my most recent launch that I won't be doing again.

    While it ended up being my least favourite launch to date, it came with some very valuable lessons that will shape how I launch moving forward. And that’s the thing about launching: you can only learn by doing. Sitting on the sidelines won’t give you the clarity, momentum, or insight that taking action does.

    Inside this episode:

    • Why I won’t be doing three webinars in one launch again (and what I’ll do instead)
    • An offer decision that seemed like a no-brainer, but led to unexpected objections
    • Why I had to extend the cart mid-launch, and what I learnt as a result

    This episode will give you honest insights, practical takeaways, and permission to do things your way.

    Read the shownotes here:
    https://loublakely.com/launching-things-wont-repeat

    Enjoy the episode,

    Lou xx

    I'd love to hear what you thought of this episode! Send me a message...

    Join me on IG: https://www.instagram.com/loublakely_/

    Find out more on my website: https://loublakely.com/

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    20 mins
  • How to build a presence on LinkedIn with Leeann Bassett
    Aug 4 2025

    #110: View the shownotes here: https://loublakely.com/linkedin-leeann-bassett

    Thinking of using LinkedIn to grow your online business, but not sure where to start?

    In this episode, social media trainer and course creator Leeann Bassett shares exactly how she’s grown her business using LinkedIn - and how you can too.

    Whether you’ve never posted before or you’ve been lurking for years, this episode will help you get over the fear of showing up, understand what works right now, and build a presence that feels aligned and low-pressure.

    Inside this episode:

    • Why Leeann has doubled down on LinkedIn after using ALL the platforms for years
    • 3 easy ways to start getting traction on LinkedIn that don't require posting
    • The type of content that works really well on LinkedIn right now
    • How Leeann uses LinkedIn during a launch

    Want to connect with Leeann or explore her trainings? Head to the shownotes:
    https://loublakely.com/linkedin-leeann-bassett

    Enjoy the episode,
    Lou xx

    I'd love to hear what you thought of this episode! Send me a message...

    Join me on IG: https://www.instagram.com/loublakely_/

    Find out more on my website: https://loublakely.com/

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    50 mins
  • How to turn imposter syndrome into your superpower with Christine Corcoran
    Jul 29 2025

    #109: Read the shownotes here: https://loublakely.com/christine-corcor…mposter-syndrome

    What if imposter syndrome wasn’t something to fix…but something to work with?

    In this powerful episode, I’m joined by mindset and sales coach Christine Corcoran, bestselling author of Turn Imposter Syndrome into Your Superpower, to unpack how feelings of self-doubt can actually be the key to next-level growth.

    We explore what imposter syndrome really is (hint: it’s not just a lack of confidence), how to use it to your advantage in business, and why some of your boldest moves might only happen because of imposter syndrome.

    Inside this episode:

    • Why imposter syndrome isn’t always a bad thing, and how it can signal your next level
    • The reason high-achieving women feel self-doubt (and what to do when it shows up)
    • How to take bold, aligned action even when you don’t feel ready

    If you’ve ever hesitated to put your offer out there, launch something new, or speak up because of self-doubt and imposter syndrome, this conversation will change the way you think about imposter syndrome forever.

    View the full shownotes with links and resources here:
    https://loublakely.com/christine-corcor…mposter-syndrome

    Enjoy the episode,
    Lou xx

    I'd love to hear what you thought of this episode! Send me a message...

    Join me on IG: https://www.instagram.com/loublakely_/

    Find out more on my website: https://loublakely.com/

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    50 mins
  • 10 Lessons from 100 podcast episodes (that apply to your business)
    Jul 8 2025

    #108: View the shownotes for this episode here: https://loublakely.com/lessons-100-podcast-episodes

    When I started this podcast, I had a tiny audience, not many listeners, and more doubts than downloads.

    Now, 100+ episodes later, I’ve built an asset that brings people directly into my world - from clients, connections and collaborations. But it didn’t happen overnight, and it sure wasn’t easy. This episode is a raw reflection on the real path to sustainable content and visibility. If you’ve ever launched something (a podcast, a course, a business) and wondered, “Why isn’t this working yet?”, you need to hear this.

    I share the exact mindset shifts, strategies, and tools that helped me keep going, even when very few were listening. From sticking it out during low-download months to choosing tools that save time and sanity, this is the behind-the-scenes no one talks about.

    I also dive deep into what actually moved the needle: batching episodes to avoid burnout, building systems that made consistency possible, and using long-form content as the backbone for all my marketing. Plus, the uncomfortable truth: your results don’t always show up at the same time as your effort. But they do show up...if you stay the course.

    So whether you’re in podcasting, course creation, or any kind of online business, this is your reminder to keep going. Reps matter. And starting small doesn't mean you're doing it wrong. It means you're in it for the long haul. Keep going...because your future self will thank you.

    View the shownotes here:
    https://loublakely.com/lessons-100-podcast-episodes

    Enjoy the episode,

    Lou xx


    I'd love to hear what you thought of this episode! Send me a message...

    Join me on IG: https://www.instagram.com/loublakely_/

    Find out more on my website: https://loublakely.com/

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    36 mins
  • The calendar fix you need to finally scale your offer
    Jul 4 2025

    #107: If your calendar is packed with client calls, last-minute requests, or reactive tasks, it’s time for a calendar reset. In this episode, I’m diving into the practical changes that helped me shift from an exhausting agency model to a spacious business built around scalable offers.

    And no—this isn’t about colour-coded time blocking or over-scheduling your life. This episode is for the creatives who want more space and more success.

    Inside this episode, I’m sharing:

    • The calendar trap keeping you stuck in 1:1 work - and how to get out of it
    • Why gaining control of your schedule is the real key to launching and scaling your offer
    • The exact shifts I made to move from a packed agency model to a spacious, scalable business
    • Practical tips for theming your days, setting boundaries, and making time for your course or membership
    • How to stop being reactive and start showing up like the CEO of your business

    This is a super practical episode designed to help you reclaim your time and make space for the business you really want - without becoming a time-blocking robot.

    View the shownotes here:
    https://loublakely.com/scale-your-offer

    Enjoy the episode,
    Lou xx

    I'd love to hear what you thought of this episode! Send me a message...

    Join me on IG: https://www.instagram.com/loublakely_/

    Find out more on my website: https://loublakely.com/

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    31 mins
  • The 5 things you need to hit the freedom sweetspot in your business
    Jun 24 2025

    #106: View the shownotes here: https://loublakely.com/freedom-sweetspot-5-things

    You didn’t leave your 9–5 just to create another version of it inside your business. If you're craving more space, more sustainability, and more freedom - this episode is for you.

    I walk you through the 5 specific ingredients every online business needs to hit the freedom sweet spot - that place where your income grows, your schedule feels spacious, and you're no longer tied to 1:1 work just to make ends meet.

    Inside this episode, you’ll learn:

    • Why a scalable offer alone won’t automatically create freedom
    • The #1 thing most people forget to build between launches (and how it stalls their growth)
    • How to shift from reactive to intentional when it comes to your calendar
    • The role of community and support in avoiding burnout and staying in momentum long term

    If you’re feeling stuck between where you are now and the freedom you really want - this episode will help you bridge that gap.

    Listen to the shownotes here for all resources mentioned:
    https://loublakely.com/freedom-sweetspot-5-things

    Enjoy the episode,
    Lou xx

    I'd love to hear what you thought of this episode! Send me a message...

    Join me on IG: https://www.instagram.com/loublakely_/

    Find out more on my website: https://loublakely.com/

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    35 mins
  • How to make your business feel easier
    Jun 2 2025

    #105: If running your business has felt like a grind lately, this episode is for you.

    I’m sharing a simple but powerful reminder that’s helped me do less — and get better results. Whether you’re launching, marketing, or showing up consistently, there’s a simple but often-overlooked path to more ease (and more momentum).

    Inside this short and sweet episode, I’ll help you uncover what actually moves the needle — based on your strengths, not someone else’s strategy.

    What You’ll Learn in This Episode:

    • The number 1 way to do less and get better results
    • How to simplify your marketing based on what you do best
    • Why letting go of “shoulds” and shiny object syndrome creates faster growth
    • The best content formats for you based on your strengths

    View the shownotes here for all links and resources mentioned:
    https://loublakely.com/make-business-easier

    Enjoy the episode,
    Lou xx

    I'd love to hear what you thought of this episode! Send me a message...

    Join me on IG: https://www.instagram.com/loublakely_/

    Find out more on my website: https://loublakely.com/

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    8 mins
  • All your Money Makers questions answered
    May 26 2025

    Episode 104: Join Money Makers here: loublakely.com/mm

    If you've got any further questions about Money Makers that are not covered in this episode, you can DM me on Instagram @loublakely_

    In today’s episode, I’m answering the most common questions I’ve been getting about Money Makers - my signature online course that teaches you how to launch your course, program, or membership using a proven, repeatable strategy.

    If you’ve been sitting on the fence or unsure whether this round is the right fit for you, this episode will help you get the clarity you need.

    Inside this episode, I answer:

    • All the questions about the calls that are exclusive to this round only
    • Whether you have to launch during the 12-week live experience
    • How this program compares to the “big name” launch courses (and why many of their students end up here)
    • Why now is the best time to join if you’ve been thinking about launching for a while

    This is the final podcast episode about Money Makers. If you’re ready to move forward and want a step-by-step system - with support - to launch successfully, join me now before doors close.

    Listen in and then head to loublakely.com/mm to join before doors close on Wednesday at midnight AEST.

    For everything mentioned in this podcast, head to the shownotes at:
    https://loublakely.com/money-makers-questions

    Enjoy the episode,

    Lou xx


    I'd love to hear what you thought of this episode! Send me a message...

    Join me on IG: https://www.instagram.com/loublakely_/

    Find out more on my website: https://loublakely.com/

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    20 mins