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On Record PR

On Record PR

By: Gina Rubel
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Our multi-award-winning podcast dives deep into the strategies and insights that matter most to law firm leaders tasked with driving growth, innovation, and success. Our weekly episodes are created for decision-makers at law firms. Whether you are a managing partner, chief, executive committee member, or practice or industry group chair, our show is your resource for navigating complex challenges, fostering strategic growth, and staying ahead in an evolving legal landscape. We welcome topic ideas at podcast@onrecordpr.com.Copyright 2020. All Rights Reserved. Furia Rubel Communications, Inc. Economics Management Management & Leadership Marketing Marketing & Sales
Episodes
  • How to Communicate a Law Firm Merger to Build Trust
    Feb 2 2026

    One of the greatest risks in a law firm merger has nothing to do with structure, scale, or strategy. It is how the merger is communicated. In this episode, Gina Rubel and Jennifer Simpson Carr explain why merger communications have become a core leadership responsibility, shaping trust, talent retention, and client confidence long before a deal is ever announced.

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    28 mins
  • Why Newswires Matter More in the Age of Generative AI
    Jan 20 2026

    As generative AI reshapes search, newswires are no longer simply distribution tools; they are authority signals. In this episode, Sarah Larson joins Jennifer Simpson Carr to discuss how trusted, high-domain sources influence generative engine results, why consistent presence matters more than clicks, and how law firms can future-proof visibility by feeding machines the right information.

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    22 mins
  • What Comes Next for Law Firm Leaders in 2026
    Jan 5 2026

    As firms enter 2026, many of last year's pressures haven't disappeared—they've intensified. In this episode of On Record PR, Gina Rubel and Jennifer Simpson Carr examine what law firm leaders are already grappling with: flexibility that must translate into action, talent shifts reshaping culture, and AI's growing impact on pricing, leadership, and client trust. This is a conversation about priorities, not predictions—and the cost of standing still.

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    21 mins
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