Stake consistently holds the #1 position for "online gambling" across algorithm updates, and the term doesn't appear in a single page title on their site. The ranking is driven entirely by schema architecture and entity association.

Peter Macinković, Head of SEO at Stake, explains how he designed schema templates for 12+ page types that automatically produce site links on Google results, why most SEOs destroy their commercial intent by chasing FAQ schema, and the specific property ("subjectOf") that builds brand-entity connections strong enough to rank for keywords you never targeted. He also walks through how his team generates 50 manual schema enhancements in 90 minutes.

Peter has managed SEO for a platform running 40,000+ games and 1,500+ live sporting events at any time, and he's tested this system across eight years in e-commerce and iGaming. If you're running a site with more than a few hundred pages, this conversation changes how you think about structured data.

Most founders think they're diversified. They own stocks in different sectors, maybe some bonds, maybe some crypto. Then the market drops and everything crashes together because none of it was actually uncorrelated. Evan Szu manages portfolios that beat Bitcoin, gold, stocks, bonds, and silver over five years with zero drawdown years. Sounds impossible, you find out what's actually in it.

Evan is a Stanford PhD with 30 years of trading experience, whose father co-founded the International Neural Network Society in 1987 making AI a dinner table conversation decades before ChatGPT existed.

He now runs Gamma Prime - a marketplace for tokenized private investments and organizes the Tokenized Capital Summit the largest side events at Token2049 and Consensus with over 20000 attendees across live and streaming.

This conversation covers why he stopped shorting the market permanently, why most diversification is a seatbelt that fails in a crash, why tokenization alone solves nothing without distribution, and why he believes data is the only real moat in AI.

If you're sitting on capital and your only plan is stocks and crypto, this conversation will change how you think about what to do with it.

Google dropped a site from position one to page eleven after users started closing their browsers instead of returning to search, and the owner had GSC data showing exactly when it happened.

Lefteris Soulas, a data scientist who built Keyword Cupid after working inside Fortune 500 engineering teams, explains the satisfaction signals Google now weighs more heavily than backlinks: click-through completion, on-site user journeys, browser exit patterns, and entity density in your content.

He walks through a 250% revenue increase from restructuring product page entities, shows why adding e-commerce elements to affiliate sites triggered ranking jumps within days, and breaks down what the Google leak revealed about how page layout scores actually work.

If you run sites that depend on organic traffic, this conversation will change what you prioritize.