Everyone's losing their minds about Claude right now. And honestly? Fair. But before you cancel your ChatGPT subscription, there are a few things you need to know.

In this episode I'm giving you the honest breakdown — what Claude actually does differently, where ChatGPT still wins, and how to figure out which one fits how you actually work. Plus the exact workflow I use with Claude every single day.

No fanboy energy. No affiliate links. Just a founder who uses both telling you what's what.

WORK WITH ME 🤖 Claude Power User Workshop (March 18, $97) → claude-workshop-sales-page.vercel.app 💼 1:1 AI Consulting → wrightmode.com/consulting 🧠 Wright Mode Membership → wrightmode.com/membership 📱 DM me on Instagram → @wright_mode

In this episode: [00:00] Why everyone is suddenly talking about Claude [02:00] Quick context: What is Claude and why now? [04:00] What Claude actually does differently (writing, thinking, Projects, Artifacts) [08:00] Where ChatGPT still wins (honestly) [10:30] The question you should actually be asking [13:00] My daily Claude workflow (the 5-hour-a-week saver) [16:00] Why this matters more than you think [17:30] Claude Power User Workshop — March 18 [19:00] AI Confession Booth [20:00] Not Another To-Do

This week's Not Another To-Do: Go to claude.ai and ask: "I run a [type of business]. What are 3 ways I could use AI to save time this week? Be specific to my industry." Then DM me what happened → @wright_mode

Tags: #AIforBusiness #Claude #SmallBusinessAI

• Want to work together? Check out my offerings at Wright Mode
• Connect with me on Instagram → @wright_mode

Most AI training for teams doesn't work. And it's not because your team isn't smart enough — it's because the training is generic, tool-obsessed, and has zero follow-through.

In this episode, I break down the 4-step framework I use with my consulting clients to actually upskill teams in AI — without the overwhelm, without the tool fatigue, and without everyone nodding politely then going back to business as usual.

You'll hear:

• Why most team AI training fails (and the 3 reasons nobody talks about)
• How to pick your "AI Champion" — the one person to start with
• The 3 buckets of team AI training (and why most businesses start in the wrong one)
• How to create an AI policy that fits on one page
• What to actually measure (hint: it's not just "hours saved")
• A real client story of turning 6 hours/week into 20 minutes
• Plus the AI Confession Booth and your weekly Not Another To-Do

Show Notes / Links

• Book a consulting session → wrightmode.com/consulting
• AI Dream Team Workshop → wrightmode.com/aidreamteam
• Wright Mode Membership → wrightmode.com/membership
• Follow on Instagram → @wright_mode

• Want to work together? Check out my offerings at Wright Mode
• Connect with me on Instagram → @wright_mode

I spent months on Friday night YouTube spirals trying to figure out AI without a shortcut.

Here's what I learned — and the five mistakes that cost me time, money, and sanity.

Episode Summary

The 5-Question Checklist: Use this to filter ANY AI training before you invest ---

✨ Connect With Brooke DM me on Instagram → @wright_mode

Want to go deep on AI in your business? Check out the Dream Team Workshop (coming in 10 days) and the Membership (by application) for ongoing support and co-work sessions.

Visit wrightmode.com for more

• Want to work together? Check out my offerings at Wright Mode
• Connect with me on Instagram → @wright_mode

You're spending hours watching AI tutorials, paying for tools you don't use, and feeling behind. But have you actually added up what DIYing is costing you, @name?

Real talk: the gap between dabbling and strategy is bigger than you think.

Episode Summary

• The hidden costs of DIY AI: time, money, mental load, and opportunity cost
• Why saying "I already use ChatGPT" isn't the flex you think it is
• What actually changes when AI gets embedded in your business (spoiler: you get real time back)
• How to build custom systems that compound over time, not just tools that save 20 minutes
• Why most people are using AI like a smarter Google when they could be using it strategically

What Happens When It Clicks

• You recover 5–15 hours a week (that's a whole workday)
• Your content gets sharper, not faster
• You stop chasing every new tool and the mental load lifts
• Your systems become tighter than your competitors
• Everything compounds — each system frees up energy for the next one

✨ Connect With Brooke

DM me on Instagram → @wright_mode

Ready to stop DIYing? The Dream Team Workshop is your next move — two live sessions with implementation days in between. Build the actual systems that work in your business

Save your seat (wrightmode.com/aidreamteam)

• Want to work together? Check out my offerings at Wright Mode
• Connect with me on Instagram → @wright_mode

Using AI is opening ChatGPT when you need something. Having an AI strategy is embedding AI into how your business actually runs.

Episode Summary

- The difference between using AI (reactive, task-based) and having an AI strategy (intentional, systematic, embedded)

- Why using AI doesn't compound — you're starting from scratch every time

- Three pillars of actual AI strategy: where it fits, what AI does vs what you do, and how your systems connect

- The 6-step framework to build your own AI strategy (audit, identify repeatables, pick one area, design first, build/test, document)

- Real examples: How automations handle podcast transcripts → show notes, social posts; how I prep for discovery calls; why this is infrastructure, not just an app you open

- Five signs you're just using AI instead of strategising (constantly trying new tools, scattered tasks, unchanged workflows, can't articulate the value, feels overwhelming)

--- ✨ Connect With Brooke DM me on Instagram → @wright_mode

Ready to build your actual AI strategy? Join the Dream Team Workshop — February 19th. Two 2-hour sessions with time to implement between them. wrightmode.com/aidreamteam

• Want to work together? Check out my offerings at Wright Mode
• Connect with me on Instagram → @wright_mode

Everything you're generating with AI probably sounds the same as everyone else's

Here's why, and how to flip the script entirely.

Episode Summary

- Why your AI content feels beige

- The interview method: using AI to pull ideas from you, not generate them from scratch

- How to build a custom GPT that asks you questions and surfaces your actual stories, opinions, and voice

- A step-by-step breakdown of setting up your own interview GPT in 15 minutes

- Why this shift in thinking about AI changes everything (it's not about the tool — it's about the relationship)

Your Homework Build the interview method GPT and actually use it.

Pick a ritual: Monday morning walk, Friday brain dump, your commute — whatever works. Then slide into DMs on Instagram and tell me how you go.

--- ✨ Connect With Brooke DM me on Instagram → @wright_mode

Ready to build AI tools that actually transform your business? Join the AI Dream Team Workshop in February (two 2-hour sessions with implementation time in between)

Visit wrightmode.com/aidreamteam for more.

• Want to work together? Check out my offerings at Wright Mode
• Connect with me on Instagram → @wright_mode

2025 was the year everyone jumped on AI.

2026 is when your actual strategy matters.

If you're still using ChatGPT to write captions and hoping for the best, we need to talk.

Episode Summary

- Why AI slop became the word of the year — and why your audience is clocking it

- The biggest mistake businesses made in 2025 (spoiler: trying to replace skilled humans with ChatGPT)

- How to articulate your AI edge so clients actually believe you know what you're doing

- What an AI operating system actually looks like (and why it's not just opening ChatGPT)

- The shift from lazy AI to strategic AI — from apps you open and close, to AI embedded in how you actually work

- Why highly skilled people with AI are becoming insanely valuable (and why mid-level talent is struggling)

- Brooke's 2026 move: doubling down on this podcast, building out the Dream Team Workshop, and staying known for strategic AI education (not chasing every shiny tool)

- Your actual to-do: audit how you're using AI right now — is it embedded or are you context-switching like mad?

--- ✨ Connect With Brooke DM me on Instagram → @wrightmode Want to go deep on AI in your business?

Check out the Dream Team Workshop coming in February and the Membership (by application) for ongoing support.

Visit wrightwayvs.com for more

• Want to work together? Check out my offerings at Wright Mode
• Connect with me on Instagram → @wright_mode

Every time you default to ChatGPT, you're slowly eroding a skill you might actually need.

Here's what no one's saying about AI and how to use it without accidentally training yourself out of the abilities that make you valuable.

Episode Summary

- The real cost of outsourcing everything to AI (and why it's not controversial)

- What Peta from Professional Babe discovered when she banned AI from a brainstorming session

- Why reflexes are hard to override — and this is happening way faster than we realised

- Where I personally draws the line (and where I doesn't always get it right)

- AI literacy isn't about prompts — it's about knowing when NOT to use it Challenge for

This Week Next time you reach for ChatGPT or Claude, pause for a second.

Ask yourself: Am I using this because it's strategic, or because I'm avoiding the discomfort of thinking? You don't have to change anything yet. Just notice. Then define your own boundaries with AI before they define themselves for you.

--- ✨ Connect With Brooke DM me on Instagram → @wrightmode

Want to go deep on AI in your business? Check out the Dream Team Workshop and the Membership (by application) for ongoing support and co-work sessions. Want to get clear on your AI strategy book in for a 90 minute 1:1 consult

Visit wrightmode.com for more

• Want to work together? Check out my offerings at Wright Mode
• Connect with me on Instagram → @wright_mode