Send us a text

Maven Marketing Mastermind → https://www.mavenmethodtraining.com

Our Website: https://frankandmaven.com/
Instagram: https://www.instagram.com/frankandmavenmarketing/
TikTok: https://www.tiktok.com/@frankandmaven
Twitter: https://twitter.com/frankandmaven
LinkedIn: https://www.linkedin.com/company/frank-and-maven/

Host: Brandon Welch
Co-Host: Caleb Agee
Executive Producer: Carter Breaux
Audio/Video Producer: Nate the Camera Guy

Do you have a marketing problem you'd like us to help solve? Send it to MavenMonday@FrankandMaven.com!

Get a copy of our Best-Selling Book, The Maven Marketer Here:
https://a.co/d/1clpm8a

Send us a text

When the Market Feels Like It’s on Summer Vacation

It’s August. The sun’s hot, the kids are back in school, and your customers… well, they’re acting like they’ve all disappeared to the lake.

Every year, we get the same call from a business owner: “The phones are quiet. Sales feel slow. Is something wrong with my marketing?”

In this episode, we pull back the curtain on why August (and other weirdly slow months) happen—and why a quiet calendar isn’t always a bad thing.

Here’s what we dig into:

• The hard data behind seasonal slowdowns—and why August is the repeat offender
• How vacations, cashflow cycles, and even the weather affect buying behavior
• The “mature marketer” mindset that keeps you from making panic moves
• Smart ways to use slow months to plant seeds, refine your message, and set up your next big push

If your August feels like tumbleweeds rolling through your sales pipeline, this conversation will give you perspective, a plan, and maybe even a reason to enjoy the lull.

Maven Marketing Mastermind → https://www.mavenmethodtraining.com

Our Website: https://frankandmaven.com/
Instagram: https://www.instagram.com/frankandmavenmarketing/
TikTok: https://www.tiktok.com/@frankandmaven
Twitter: https://twitter.com/frankandmaven
LinkedIn: https://www.linkedin.com/company/frank-and-maven/

Host: Brandon Welch
Co-Host: Caleb Agee
Executive Producer: Carter Breaux
Audio/Video Producer: Nate the Camera Guy

Do you have a marketing problem you'd like us to help solve? Send it to MavenMonday@FrankandMaven.com!

Get a copy of our Best-Selling Book, The Maven Marketer Here:
https://a.co/d/1clpm8a

Send us a text

You’re Not Hiring a Marketer, You’re Hiring a Mindset

You’re not just looking for someone to run your ads—you’re trusting someone to help grow your business. Big difference.

In this episode, we unpack the three things that actually matter when choosing a marketer: curiosity, empathy, and business sense.

Not who talks the loudest in the pitch meeting. Not who has the fanciest slides. Just real traits that drive results.

Inside the episode:

• What every frustrated business owner wishes they’d asked before hiring a marketer
• Why great marketing starts with listening, not selling
• How to spot the difference between a consultant and a copy-paster
• The one skill that makes any marketer dangerous—in a good way

If you’ve ever felt burned by bad marketing (or want to make sure you don’t), this one’s for you.

Maven Marketing Mastermind → https://www.mavenmethodtraining.com

Our Website: https://frankandmaven.com/
Instagram: https://www.instagram.com/frankandmavenmarketing/
TikTok: https://www.tiktok.com/@frankandmaven
Twitter: https://twitter.com/frankandmaven
LinkedIn: https://www.linkedin.com/company/frank-and-maven/

Host: Brandon Welch
Co-Host: Caleb Agee
Executive Producer: Carter Breaux
Audio/Video Producer: Nate the Camera Guy

Do you have a marketing problem you'd like us to help solve? Send it to MavenMonday@FrankandMaven.com!

Get a copy of our Best-Selling Book, The Maven Marketer Here:
https://a.co/d/1clpm8a

Send us a text

If you’ve ever wondered whether you’re emailing your customers too much—or not enough—this episode is for you.

Brandon and Caleb break down the strategy (not just the tactics) behind email marketing that actually works.

With real benchmarks, proven ROI stats, and examples from businesses just like yours, you’ll walk away knowing exactly how often to send, what to say, and how to keep your audience engaged—not annoyed.

Inside this episode:

• The surprising ROI of email marketing ($36–$40 per $1 spent)
• Benchmarks for frequency, open rates, and unsubscribes
• What to send (even if you're “just a plumber”)
• Why email isn’t about selling—it’s about staying top of mind
• How to revive a “cold” list the right way

Whether you're sending one email a month or none at all, this is your reminder: your best customer is your yesterday customer—and they’re waiting to hear from you.

Maven Marketing Mastermind → https://www.mavenmethodtraining.com

Our Website: https://frankandmaven.com/
Instagram: https://www.instagram.com/frankandmavenmarketing/
TikTok: https://www.tiktok.com/@frankandmaven
Twitter: https://twitter.com/frankandmaven
LinkedIn: https://www.linkedin.com/company/frank-and-maven/

Host: Brandon Welch
Co-Host: Caleb Agee
Executive Producer: Carter Breaux
Audio/Video Producer: Nate the Camera Guy

Do you have a marketing problem you'd like us to help solve? Send it to MavenMonday@FrankandMaven.com!

Get a copy of our Best-Selling Book, The Maven Marketer Here:
https://a.co/d/1clpm8a

Send us a text

The Million-Dollar Growth Hiding in Your Business

Not every breakthrough requires more marketing. Sometimes, your next big revenue leap is already in your building—or your truck.

In this episode, Brandon and Caleb break down a real client case study where a small profit center became a million-dollar growth engine… with zero added ad spend. How? By asking the right questions and using curiosity as a strategy.

Inside this episode:

• A real-world growth strategy uncovered in 30 minutes
• Why the yesterday customer is your secret goldmine
• How small pricing and service shifts lead to massive gains

If you’re looking for low-risk, high-impact ways to grow—this one’s for you.

Maven Marketing Mastermind → https://www.mavenmethodtraining.com

Get a copy of our Best-Selling Book, The Maven Marketer, here:
https://a.co/d/1clpm8a

Our Website: https://frankandmaven.com/
Instagram: https://www.instagram.com/frankandmavenmarketing/
TikTok: https://www.tiktok.com/@frankandmaven
Twitter: https://twitter.com/frankandmaven
LinkedIn: https://www.linkedin.com/company/frank-and-maven/

Host: Brandon Welch
Co-Host: Caleb Agee
Executive Producer: Carter Breaux
Audio/Video Producer: Nate the Camera Guy

Do you have a marketing problem you'd like us to help solve? Send it to MavenMonday@FrankandMaven.com!

Get a copy of our Best-Selling Book, The Maven Marketer Here:
https://a.co/d/1clpm8a

Send us a text

A Two-Word Trick That Fixes 80% of Bad Advertising

Nielsen estimates 60% of ads fail to make an impact. We’ve found it’s closer to 80%. Why? Most ads talk about the company—not the customer.

In this short but powerful episode, Brandon and Caleb reveal the “which means” trick—two words that instantly shift your message from features to benefits, from what you do to why it matters to your customer.

Inside this episode:

The two-word copywriting move that sells
Why clarity beats creativity
Simple tweaks that boost response instantly

If you’re spending money on ads, copy, or content—this two-word trick could save you thousands and make you millions.

Free Marketing Audit: MavenMarketingAudit.com

Maven Method Training: MavenMethodTraining.com

Get a copy of our Best-Selling Book, The Maven Marketer, here:
https://a.co/d/1clpm8a

Our Website: https://frankandmaven.com/
Instagram: https://www.instagram.com/frankandmavenmarketing/
TikTok: https://www.tiktok.com/@frankandmaven
Twitter: https://twitter.com/frankandmaven
LinkedIn: https://www.linkedin.com/company/frank-and-maven/

Host: Brandon Welch
Co-Host: Caleb Agee
Executive Producer: Carter Breaux
Audio/Video Producer: Nate the Camera Guy

Do you have a marketing problem you'd like us to help solve? Send it to MavenMonday@FrankandMaven.com!

Get a copy of our Best-Selling Book, The Maven Marketer Here:
https://a.co/d/1clpm8a

Send us a text

With Caleb out and Independence Day in the air, Brandon gets personal.

In this solo episode, he shares a heartfelt encouragement to every entrepreneur who has felt the weight of leadership, the pressure of noise, or the slow drift away from joy in the business they once loved building.

Drawing from the wisdom of Viktor Frankl and Ray Dalio, and the quiet confidence of Jesus himself, this episode is a reminder that freedom is more than something we celebrate on a holiday. It’s something we are called to protect every day through intentional habits, mindset, and connection with our purpose.

In this episode, you’ll hear:

• Why solitude and silence are essential for clarity

• How joy and gratitude can shift your entire leadership posture

• What Revolutionary War soldiers, mastermind groups, and Frederick Buechner can teach us about unity and calling

• Five ways to recover your sense of peace and purpose in business

If you’ve ever felt like you’re spinning plates or stuck in something you once loved, this episode is for you.

Free Marketing Audit: MavenMarketingAudit.com

Maven Method Training: MavenMethodTraining.com

Our Website: https://frankandmaven.com/
Instagram: https://www.instagram.com/frankandmavenmarketing/
TikTok: https://www.tiktok.com/@frankandmaven
Twitter: https://twitter.com/frankandmaven
LinkedIn: https://www.linkedin.com/company/frank-and-maven/

Host: Brandon Welch
Co-Host: Caleb Agee
Executive Producer: Carter Breaux
Audio/Video Producer: Nate the Camera Guy

Do you have a marketing problem you'd like us to help solve? Send it to MavenMonday@FrankandMaven.com!

Get a copy of our Best-Selling Book, The Maven Marketer Here:
https://a.co/d/1clpm8a

Send us a text

Every ambitious entrepreneur hits a moment where expansion seems like the next logical step—open a second location, add a new market, or chase the high of builder mode.

But before you double your overhead and divide your attention, ask yourself: is it really time?

In this episode of the Maven Marketing Podcast, Brandon and Caleb walk through the 5 essential filters every business owner must run their growth plans through.

From market share math to hiring realities, this is the gut-check episode to protect your business from scaling mistakes—and help you grow with clarity.

In this episode:

• Why hitting 10% market share changes the rules
• The #1 thing most entrepreneurs underestimate when expanding
• Real-world math for calculating your market share
• How to assess bandwidth, competition, people, and processes
• When marketing spend can accelerate—or sabotage—your growth
• The one question to ask yourself before saying yes

Expansion is sexy. But strategy is smarter.

🎯 For entrepreneurs wanting to grow without wasting money, join the Maven Marketing Mastermind → https://www.mavenmethodtraining.com

Our Website: https://frankandmaven.com/
Instagram: https://www.instagram.com/frankandmavenmarketing/
TikTok: https://www.tiktok.com/@frankandmaven
Twitter: https://twitter.com/frankandmaven
LinkedIn: https://www.linkedin.com/company/frank-and-maven/

Host: Brandon Welch
Co-Host: Caleb Agee
Executive Producer: Carter Breaux
Audio/Video Producer: Nate the Camera Guy

Do you have a marketing problem you'd like us to help solve? Send it to MavenMonday@FrankandMaven.com!

Get a copy of our Best-Selling Book, The Maven Marketer Here:
https://a.co/d/1clpm8a