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Market Like a Parent (& Parent Like a Marketer)

Market Like a Parent (& Parent Like a Marketer)

By: Danielle Weil
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About this listen

Welcome to "Market Like a Parent and Parent Like a Marketer," hosted by Danielle Weil. This podcast explores the surprising connections between parenting and marketing, showing how the skills you use to calm a toddler or negotiate with a teenager are the same ones that can help you grow your business.

Drawing from her experience raising four kids in a small Israeli village and two decades of helping businesses thrive, Danielle shares stories, strategies, and insights for business owners, entrepreneurs, and parents alike. Whether you’re a parent, a marketer, or both, you’ll discover how authentic communication, empathy, and persuasion can transform both your family life and your business.

Tune in to learn what parenting can teach you about marketing, what marketing can teach you about parenting, and everything in between. Let’s market like a parent and parent like a marketer.

Copyright 2025 All rights reserved. Economics Marketing Marketing & Sales Parenting & Families Relationships
Episodes
  • 008 | Blame & Buying Psychology: The Power of “It’s Not Your Fault”

    008 | Blame & Buying Psychology: The Power of “It’s Not Your Fault”
    Dec 16 2025

    Ever have a kid do something that they instantly regretted, felt embarrassed about, ashamed or guilty?

    In this episode of Market Like a Parent (& Parent Like a Marketer), we’ll explore the profound impact of guilt and shame—emotions that can paralyze both children and adults. Drawing parallels between parenting and marketing, I’ll also share personal stories and professional insights on how to help others move past self-blame and take positive action.

    You’ll Hear:

    • Why guilt and shame are so powerful, and how they can linger into adulthood
    • The importance of helping kids and clients understand when something isn’t their fault
    • Strategies for shifting blame from the individual to external factors
    • How relief from guilt can empower people to make decisions and move forward
    • The balance between taking responsibility and letting go of unnecessary blame
    • The role of knowledge and understanding in overcoming shame

    How have you seen guilt and shame affect your parenting or business? What helps you to work through it and grow? Let’s continue the conversation in the comments!

    Resources

    • Transcript: https://www.dwcopy.com/market-like-a-parent-008

    Connect with Danielle:

    • Sign up for Danielle’s newsletter: https://danielleweilcopy.activehosted.com/f/154
    • LinkedIn: https://www.linkedin.com/in/danielleweil
    • Instagram: https://www.instagram.com/daniellekweil
    • YouTube: https://www.youtube.com/@daniellekweil

    If you enjoyed this episode, please like, subscribe, and leave a review!
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    10 mins
  • 007 | “Don’t Wannas” & Objection Handling: Effective Reframes to Change the Narrative

    007 | “Don’t Wannas” & Objection Handling: Effective Reframes to Change the Narrative
    Dec 9 2025

    Ever have a kid do something that they instantly regretted, felt embarrassed about, ashamed or guilty?

    In this episode of Market Like a Parent (& Parent Like a Marketer), we’ll explore the profound impact of guilt and shame—emotions that can paralyze both children and adults. Drawing parallels between parenting and marketing, I’ll also share personal stories and professional insights on how to help others move past self-blame and take positive action.

    You’ll Hear:

    • Why guilt and shame are so powerful, and how they can linger into adulthood
    • The importance of helping kids and clients understand when something isn’t their fault
    • Strategies for shifting blame from the individual to external factors
    • How relief from guilt can empower people to make decisions and move forward
    • The balance between taking responsibility and letting go of unnecessary blame
    • The role of knowledge and understanding in overcoming shame

    How have you seen guilt and shame affect your parenting or business? What helps you to work through it and grow? Let’s continue the conversation in the comments!

    Resources

    • Transcript: https://www.dwcopy.com/market-like-a-parent-008

    Connect with Danielle:

    • Sign up for Danielle’s newsletter: https://danielleweilcopy.activehosted.com/f/154
    • LinkedIn: https://www.linkedin.com/in/danielleweil
    • Instagram: https://www.instagram.com/daniellekweil
    • YouTube: https://www.youtube.com/@daniellekweil

    If you enjoyed this episode, please like, subscribe, and leave a review!
    Show More Show Less
    13 mins
  • 006 | Alloparents & Authority: How to Build Trust With Your Audience

    006 | Alloparents & Authority: How to Build Trust With Your Audience
    Dec 2 2025

    One of the biggest superpowers we have as humans is the power to decide how we feel about our reality.

    We can't always decide what that reality is, but we can decide how we react and how we feel about it, and the story that we tell ourselves about it. In this episode of Market Like a Parent (& Parent Like a Marketer), we’ll explore the power of reframing both in parenting and marketing.

    You’ll Hear:

    • The superpower of choosing your narrative in life and business
    • Parallels between handling objections as a parent and as a marketer
    • The concept of reframing
    • The art of turning weaknesses into selling points
    • The importance of staying centered and grounded when facing challenges

    Resources

    • Transcript: https://www.dwcopy.com/market-like-a-parent-007
    • Aikido and Everyday Life by Terry Dobson and Victor Miller

    Let’s keep the conversation going! What’s something you can reframe to change the narrative in business or parenting?

    Connect with Danielle

    • Sign up for Danielle’s newsletter: https://danielleweilcopy.activehosted.com/f/154
    • LinkedIn: https://www.linkedin.com/in/danielleweil
    • Instagram: https://www.instagram.com/daniellekweil
    • YouTube: https://www.youtube.com/@daniellekweil

    If you enjoyed this episode, please like, subscribe, and leave a review!
    Show More Show Less
    17 mins
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