008 | Blame & Buying Psychology: The Power of “It’s Not Your Fault” cover art

008 | Blame & Buying Psychology: The Power of “It’s Not Your Fault”

008 | Blame & Buying Psychology: The Power of “It’s Not Your Fault”

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Ever have a kid do something that they instantly regretted, felt embarrassed about, ashamed or guilty?

In this episode of Market Like a Parent (& Parent Like a Marketer), we’ll explore the profound impact of guilt and shame—emotions that can paralyze both children and adults. Drawing parallels between parenting and marketing, I’ll also share personal stories and professional insights on how to help others move past self-blame and take positive action.

You’ll Hear:

  • Why guilt and shame are so powerful, and how they can linger into adulthood
  • The importance of helping kids and clients understand when something isn’t their fault
  • Strategies for shifting blame from the individual to external factors
  • How relief from guilt can empower people to make decisions and move forward
  • The balance between taking responsibility and letting go of unnecessary blame
  • The role of knowledge and understanding in overcoming shame

How have you seen guilt and shame affect your parenting or business? What helps you to work through it and grow? Let’s continue the conversation in the comments!

Resources

  • Transcript: https://www.dwcopy.com/market-like-a-parent-008

Connect with Danielle:

  • Sign up for Danielle’s newsletter: https://danielleweilcopy.activehosted.com/f/154
  • LinkedIn: https://www.linkedin.com/in/danielleweil
  • Instagram: https://www.instagram.com/daniellekweil
  • YouTube: https://www.youtube.com/@daniellekweil

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