Listen to the podcast: https://pod.link/1493136789

Navigating the Journey: Pros and Cons of Different Chiropractic Practice Models; Dr. Kaitlyn Lackey, DC

In this episode of the Making Strides for Animal Chiropractic podcast, Dr. Katie shares her experiences and insights into different animal chiropractic practice models. After starting as a mobile practitioner with low overhead and flexible scheduling, she transitioned to working in various vet offices, appreciating the collaborative care aspect. Recently, she achieved the milestone of opening her own physical office, which allows for more control and a tailored patient experience, albeit with higher overhead and logistical challenges. Dr. Katie discusses the pros and cons of each practice model, emphasizing that each can be rewarding and adaptable to different lifestyles and career goals.

Topics covered in this episode:

• Starting a mobile practice
• Transitioning to vet offices
• Opening a brick and mortar office
• Pros and cons of different practice models

Making Strides for Animal Chiropractic Links and Resources:

• Visit the Making Strides for Animal Chiropractic website
• Visit our Facebook Page
• Visit our Instagram Page

Thank you to our sponsors!

• Academy for the Advancement of Animal Chiropractic
• iPoint Touch- Integrative Veterinary Medicine EHR
• The Evidence Based Chiropractor

Have an idea for the podcast?

Please leave us a survey!

A few years after closing his practice, Dr. Jerry Kennedy started Black Sheep DC (now Rocket Chiro). His original goal was to create a resource for new chiropractors. His journey from ignorant new graduate to competent chiropractor was a rough one. It was expensive too. He was hoping he could create some trainings and resources that would help young chiropractors in a way that no one helped him. Basically, he wanted to go back in time and help 24-year-old Jerry.

Over the years, Dr. Jerry has added more services for chiropractors. Honestly, he feels he should have done it sooner, but says he was pretty slow to adapt. Now Rocket Chiro offers websites, SEO, reputation management, and online advertising services for chiropractors along with affordable, practical business and marketing trainings.

Topics covered in this episode:

• Building strong relationships and networking with purpose
• Developing effective marketing strategies
• Getting clear on your ideal client and messaging
• Understanding and confidently sharing your value as a practitioner
• Embracing tools like SEO, social media, and patient education to broaden your reach and build trust.

Links and Resources:

• Learn more about Rocket Chiro
• Find Rocket Chiro on Facebook
• Find Rocket Chiro on Instagram
• Listen to the Rocket Chiropractic Podcast

Making Strides for Animal Chiropractic Links and Resources:

• Visit the Making Strides for Animal Chiropractic website
• Visit our Facebook Page
• Visit our Instagram Page

Thank you to our sponsors!

• Academy for the Advancement of Animal Chiropractic
• iPoint Touch- Integrative Veterinary Medicine EHR
• The Evidence Based Chiropractor

Have an idea for the podcast?

Please leave us a survey!

In this episode of the Making Strides for Animal Chiropractic podcast, Dr. Katie discusses the often-overlooked but crucial aspect of being an animal chiropractic provider: the importance of building relationships. She shares her initial misconceptions about the profession and emphasizes the need for business acumen. Highlighting insights from her own experience and observations from shadowing a veterinarian surgeon, Dr. Katie explains how effective communication with clients and other professionals is vital for a sustainable and successful practice. This episode will encourage you to assess your business practices and consider what critical elements you might be neglecting.

Topics covered in this episode:

• Expectations vs. reality of animal chiropractic
• The importance of building relationships
• Insights from other business owners
• Lessons from a veterinary surgeon
• Identifying business bottlenecks

Making Strides for Animal Chiropractic Links and Resources:

• Visit the Making Strides for Animal Chiropractic website
• Visit our Facebook Page
• Visit our Instagram Page

Thank you to our sponsors!

• Academy for the Advancement of Animal Chiropractic
• iPoint Touch- Integrative Veterinary Medicine EHR
• The Evidence Based Chiropractor

Have an idea for the podcast?

Please leave us a survey!