Ready to transform your "inconsistencies" into your greatest professional assets? In this practical episode, Jason reveals how to develop "narrative agility" – the ability to integrate new chapters into your story without anxiety about consistency. Learn five powerful strategies to reclaim your right to change, from replacing your brand with a quest to making your evolution visible. Discover why "I've changed my mind" might be the most powerful phrase in leadership, and why F. Scott Fitzgerald considered holding contradictory ideas the mark of true intelligence. Essential listening for professionals tired of explaining away their fascinating career pivots.

#BeyondTheBrand #LeadershipDevelopment #CareerEvolution #AuthenticLeadership

Series Description: In this special 4-part series of Making Business Personal, Jason Weiss challenges the cult of personal branding that dominates today's professional landscape. Discover why limiting yourself to a consistent "brand" might be holding back your greatest potential, and how embracing your contradictions and evolution could be your true superpower in business and life. Each episode offers practical insights to help you break free from branding constraints and reclaim your right to change, grow, and thrive as your full, complex self.

Episode 2: Breaking Free from Brand Fatigue What happens when your professional "brand" becomes a prison? In this value-packed episode, Jason explores the concept of brand fatigue and why adaptability is your greatest asset in the age of AI. Through compelling stories—including Jason's own leap from communication expert to strategic consultant—discover how stepping outside your branded expertise can lead to unexpected growth. Learn five actionable strategies to break free from the expert trap, embrace your contradictions, and thrive in an increasingly algorithmic world. For leaders ready to evolve beyond the limitations of personal branding.

#BeyondTheBrand #LeadershipDevelopment #ProfessionalGrowth #AdaptiveLeadership

Series Description: In this special 4-part series of Making Business Personal, Jason Weiss challenges the cult of personal branding that dominates today's professional landscape. Discover why limiting yourself to a consistent "brand" might be holding back your greatest potential, and how embracing your contradictions and evolution could be your true superpower in business and life. Each episode offers practical insights to help you break free from branding constraints and reclaim your right to change, grow, and thrive as your full, complex self.

Episode 1: The Personal Branding Trap Are you a can of soup or a dynamic human being? In this eye-opening first episode, Jason reveals the hidden costs of reducing yourself to a "personal brand." Through compelling stories and research, he exposes how our obsession with consistency leads to manufactured authenticity and self-imposed limitations. Discover why your contradictions might be your greatest professional assets.

#BeyondTheBrand #LeadershipDevelopment #ProfessionalGrowth