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Little Raps - Restaurant Strategy Insights and Ideas

Little Raps - Restaurant Strategy Insights and Ideas

By: Joseph Szala
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About this listen

Restaurant leaders are overwhelmed with a buffet of challenges from loyalty through ordering, emerging new tech and an ever-changing market mindset. It's a constant reality of spinning plates. On Little Raps we feed leaders with new ideas and inspiration to help maximize results. Whether it's interviewing leaders for profound insights or providing best practices from the minds of our team, these Little Raps are sure to add some spice to your digital experience strategies.Joseph Szala Economics
Episodes
  • How 3Owl Rebuilt DuckDonuts.com to Be Faster, Smarter, and Built for Joy
    May 27 2025

    What happens when a beloved brand like Duck Donuts teams up with 3Owl for a full-stack digital transformation? A frictionless, mobile-first website that delights users and drives measurable growth.


    In this episode, we break down the strategy, tech stack, and UX thinking behind the new DuckDonuts.com — including:


    • Why 1.9-second load times matter more than ever

    • How smart defaults and custom donut builders boost AOV

    • The role of Olo, Radar, and other tech partners in seamless integrations

    • Real results: 10%+ revenue lift (and counting)



    This is more than a redesign. It’s a strategic leap that’s paying off in performance, guest satisfaction, and long-term digital flexibility.


    🔗 Visit duckdonuts.com to experience it for yourself.

    💬 Got thoughts? We’d love to hear from you.


    #EcommerceStrategy #DigitalExperience #RestaurantTech #UXDesign #3Owl #DuckDonuts

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    3 mins
  • The Hidden Cost of Out-of-the-Box Online Ordering
    May 12 2025

    Most restaurants think online ordering is “solved”—orders are flowing, money’s coming in. But what if your off-the-shelf system is silently losing you sales? In this episode, we explore the ordering redirect problem: that moment when customers click “Order Now” and land on a third-party site instead of staying within your brand’s experience.


    You’ll learn how this small UX flaw leads to major drop-off, why custom ordering systems outperform templates, and what leading brands are doing to convert more visitors into paying customers. Whether you’re a restaurant owner, CMO, or digital experience leader, this episode will help you rethink the role of tech in your guest journey—and give you a roadmap to double-digit growth.


    🎧 Perfect for: restaurant marketers, hospitality tech teams, brand strategists

    🔎 Keywords: restaurant tech, online ordering, digital guest experience, UX, brand loyalty, conversion optimization, restaurant growth, ecommerce for restaurants


    Let’s keep guests in the building—and watch revenue soar.

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    4 mins
  • Why Your Restaurant’s Location Pages Shouldn’t Live on a Subdomain
    Apr 30 2025

    Most brands don’t realize they’re sabotaging their own SEO and guest experience by letting third-party platforms host their location pages. In this episode, I break down why subdomains like locations.brand.com are killing your discoverability—and what to do instead.


    You’ll learn:

    • Why subdomains hurt your search rankings

    • How to reclaim control over your digital guest experience

    • The hybrid “built vs. bought” strategy that actually works


    If you’re using platforms like Sochi, Chatmeter, or Momo, this episode is a must-listen. It’s time to treat your .com like the powerhouse it should be.


    #RestaurantMarketing #SEO #DigitalExperience #BrandStrategy

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    4 mins

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