In this episode of Little Raps, Joseph shares insights from his talk at Branders Fest in New York City—where he unpacked why so many restaurant digital experiences fall flat and how to fix them. He breaks down seven essentials every brand should evaluate to drive more revenue, stronger loyalty, and happier guests. From site speed to seamless integration, this is your checklist for turning digital disappointment into delight.

Follow Little Raps for quick, strategic takes on branding, hospitality, and the digital experiences that move people—and profits.

AI isn’t coming to the restaurant industry. It’s already here, shaping how brands show up, operate, and grow. In this episode, Joseph Szala breaks down the real opportunities for restaurant brand leaders to adopt AI with purpose. Learn how to build visibility inside AI ecosystems, transform data into action, and use tools like GPT-5 to enhance—not replace—your brand’s story.

Whether you lead marketing, tech, or operations, this episode gives you a playbook for integrating AI without losing the soul of your brand.

Listen to discover:

• How AI search is changing visibility for multi-unit restaurant brands

• The simple data systems that turn insights into weekly decisions

• How to train GPT models to reflect your brand’s tone and personality

• Why leadership must own AI strategy from the top

#RestaurantLeadership #AIinHospitality #RestaurantMarketing #GPT #BrandGrowth

Ever wonder why guests land on your ordering site, then vanish? It’s not a mystery—it’s cognitive overload. In this episode of Little Raps, Joseph Szala exposes how bloated digital menus, over-designed apps, and confusing checkout flows create mental friction that kills conversions.

What you’ll take away:

• How digital confusion destroys guest trust

• The 4 places where cognitive overload hits hardest

• Simple ways to streamline your online ordering experience

• Real-world UX tactics that actually drive sales

This is the episode every restaurant CMO, digital director, and founder needs in their ears.

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