• 165. ADHD Business Owner? Here's How Sara Joelle of BTL Copy Gets It All Done
    Apr 30 2026

    If you've ever stared at your to-do list, felt completely overwhelmed by all of it, and then somehow ended up reorganizing your desk instead — this one is for you.

    We talk a lot about goal-setting on this show, but we realized we've never actually talked about what happens when the standard advice just... doesn't work for your brain. Not because you're not trying hard enough. Because the system was never designed for you in the first place.

    Sara Joelle — writer, founder of Between the Lines Copy, and self-proclaimed spokesperson of the squirrels — has ADHD, runs her own business, and actually hits her goals. In this episode, she gets into what goal-setting really looks like with a neurodivergent brain: her signature Tiny Tasks Till 10 method, how themed days remove the decision fatigue that kills momentum, and the one mindset shift that made everything click — knowing the difference between using your ADHD as an excuse versus an explanation.

    In this episode, we cover:

    • Why "just prioritize better" is terrible advice if your brain doesn't assign priority levels
    • The Tiny Tasks Till 10 method and why it works as a dopamine driver
    • How theming your days by type of work (not task) changes everything
    • What it actually means to build systems with your brain instead of against it
    • What it looks like to get diagnosed later in life and finally have an explanation (not an excuse)

    Find Sara at betweenthelinescopy.com and on Substack at bysarajoelle.substack.com.

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    38 mins
  • 164. The 60 Day Challenge To Finally Lock In On Your Goals
    Apr 27 2026

    Most of us don't have a goal problem. We have a distraction problem.

    You know what you want — you're just letting scrolling, pop culture rabbit holes, and half-hearted habits quietly eat the time you could be using to actually get there. Enough.

    In this episode, I'm introducing the Life Goals Lock-In 60 — a 60-day challenge designed to help you cut the noise and make real progress on the one or two goals that actually matter to you right now. Think of it as 75 Hard's realistic, non-toxic little sister.

    I'm breaking down the 6 rules of the challenge, including:

    • How to choose your two priorities (and why more than two is setting yourself up to fail)
    • The environment prep you need to do before day one
    • The A/B/C method for staying consistent without being all-or-nothing
    • Your daily scroll budget (and why this might be the hardest rule of all)
    • The daily reset moment that keeps this from becoming just another hustle grind

    I'm doing this challenge starting May 1st and I want you to come with me.

    Sign up here for the challenge — I'll be sending updates throughout the 60 days and we'll have more episodes along the way to keep us accountable.

    Sixty days. Imagine what we could actually do.

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    20 mins
  • 163. The Nostalgia Comedown: What We're Really Craving When We Rewatch Everything
    Apr 23 2026

    If you've ever caught yourself deep in a Hannah Montana rabbit hole at 11pm and thought, "I am a grown adult with a mortgage," this one is for you.

    The nostalgia wave is everywhere right now. Reboots, reunions, Disney adults, childhood shows making their way back into the cultural conversation. We are not mad about it. But we did start wondering why it hits so hard, what we're actually chasing when we chase it, and whether craving simpler times is something to be embarrassed about or just something to be honest about.

    In this episode, we get into all of it.

    In this episode, we cover:

    • Why the nostalgia drug is so powerful right now and what it's really filling in for.
    • How adulting, and constant overstimulation all collided into one giant craving for childhood TV.
    • The millennial experience of still feeling like "wait, who let me be the adult here?" and whether every generation felt that way.
    • The tension between consuming nostalgic media and actually going out to find joy off your screen.
    • What it means to reclaim whimsy without forcing an aesthetic that isn't actually you.

    Find us:

    • Marketing Agency: lifegoalsmarketing.com
    • Content Hub: lifegoalsmag.com
    • Instagram: @itscoleylane @itsninasoon @lifegoalsmag
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    19 mins
  • 162. How I Plan My Weekly CEO Days
    Apr 8 2026

    If you've ever gotten to Friday and thought "wait, when did I actually run my business this week?" this one's for you.

    For a long time, Mondays just kind of happened. Things were getting done, but there was no real moment to zoom out, check in, and ask: how is the business actually doing? Not as the person doing the work, but as the CEO and founder. So I built one. It's called CEO Monday, and in this episode I'm walking you through exactly what's in it, why it works, and how to build your own version.

    We're talking about the tasks that keep getting pushed (yes, finances, I see you), the boundaries that make the day actually function, and why a structure is only useful if you're willing to hold it loosely.

    In this episode, I cover:

    • What a CEO Day actually is and why "just working" isn't the same thing as running your business.
    • The four categories I rotate through: finance, systems and operations, CEO-level decisions, and maintenance tasks.
    • What I intentionally keep OFF my Mondays (no client work, no calls, no deep creative blocks).
    • Why the tasks you keep avoiding deserve a dedicated spot in your calendar.
    • How to build your own version even if Monday isn't the right day for you.

    Find us:

    • Marketing Agency: lifegoalsmarketing.com
    • Content Hub: lifegoalsmag.com
    • Instagram: @itscoleylane @lifegoalsmag
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    12 mins
  • 161. Should You Build in Public or Go After Your Goals In Private?
    Feb 12 2026

    In this episode, Nina and I are getting into the "Public vs. Private" debate when it comes to goal setting. We've all seen the quotes on Pinterest about "grinding in silence," but we've also seen the massive success of the "build in public" movement. So, which one is actually better for your sanity—and your success?

    We're talking about the "fear of being perceived," how to handle the "haters" (and the inner critic), and why you don't owe anyone a front-row seat to your journey before you're ready. If you've ever felt like your goals were too "soft" or "tender" to share with the internet, this conversation is for you.

    In this episode, we cover:

    • The "Hater" Instinct: Why our first thought about sharing is often tied to judgment or jealousy.

    • Protecting the Process: Why keeping a project to yourself for the first few months might be the best thing for your confidence.

    • The Build-in-Public Pressure: Why "showing the messy middle" is popular right now, and why it's okay to opt out.

    • The "Safe Outlets" Alternative: Finding the middle ground between a private diary and a public Instagram post.

    • Discernment over "Shoulds": How to decide which goals need a community and which need a cocoon.

    Find us:

    Marketing Agency: lifegoalsmarketing.com

    Content Hub: lifegoalsmag.com

    Instagram: @itscoleylane @itsninasoon @lifegoalsmag

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    15 mins
  • 160. How to Sell Without Social Media
    Feb 10 2026

    If you're feeling exhausted from juggling social media, this is for you.

    In this episode, I'm getting real about the "social media burnout" we've all felt. We're so used to Instagram and TikTok being our business lifelines, but what happens when you want to put the phone down? I'm sharing how I built a business and sold hundreds of courses without ever making Instagram my main priority. It's about moving away from being the "product" and moving toward being the "solution" people are actually searching for.

    If you've been looking for permission to stop scrolling and start scaling through SEO, Pinterest, and intentional email funnels, this one is for you. Let's talk about how to build a business that feels like a cozy, well-oiled machine rather than a 24/7 stage performance.

    In this episode, we cover:

    • Why relying solely on free social platforms is a risky "pay to play" trap
    • How a simple Pinterest-to-blog funnel drove course sales while I was offline
    • The reason being "searchable" on Google is a total game-changer for your sanity
    • How to bridge the gap between "old school" blogging and modern tools like ManyChat
    • Creating an evergreen sales system that doesn't require you to be "on" all the time

    Find us:

    • Marketing Agency: lifegoalsmarketing.com
    • Content Hub: lifegoalsmag.com
    • Free Training: The Cozy Girls Guide to Pinterest (Private Audio Podcast)
    • Instagram: @itscoleylane @lifegoalsmag
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    12 mins
  • 159. Identity Shedding: Learning to Let Go of The Story You're Telling Yourself
    Feb 5 2026

    Are you feeling the pressure to have a "brand new you" this year, but you're still stuck in the same old skin?

    In this episode, Coley and Nina peel back the layers on the stories we tell ourselves. We're moving past the "New Year, New Me" clichés and getting into the messy reality of identity shifts. From the dance between masculine and feminine energies to the exhausting weight of people-pleasing, we ask the hard questions: Why do we feel the need to be understood by everyone? Is it okay to be the "sidekick" in a world obsessed with main characters? And how do we keep "breaking through" when the world keeps trying to make us small?

    If you've ever felt like you're "too much" and "not enough" at the same time, this honest, unpolished check-in is for you. We're embracing the cocoons, the hibernation, and the beautiful, inevitable evolution of who we're becoming.

    In this episode, we cover:

    • Why "over-explaining" is the enemy of self-trust.

    • The difference between "settling" and finding your natural gift as a supporter.

    • How to handle the fear of adding more "noise" to the world.

    • The 2026 vibe: Expansive energy and owning the room.

    Find us:

    Marketing Agency: lifegoalsmarketing.com

    Content Hub: lifegoalsmag.com

    Instagram: @itscoleylane @itsninasoon @lifegoalsmag

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    35 mins
  • 158. A Cutie Little Chit Chat Episode
    Feb 3 2026

    I'm newly engaged, and catching you up on what I've been doing lately! Just a short little catch up episode for ya!

    Find us:
    Marketing Agency: lifegoalsmarketing.com
    Content Hub: lifegoalsmag.com
    Instagram: @itscoleylane @itsninasoon @lifegoalsmag

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    11 mins