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Leadership, Brand Strategy & Transformation - Minter Dialogue

Leadership, Brand Strategy & Transformation - Minter Dialogue

By: Evergreen Podcasts | Minter Dialogue
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About this listen

 With the Minter Dialogue podcast, your host Minter Dial is on a mission to help elevate the debate and insert more meaningfulness into our lives. He gives weekly interviews around leadership, brand strategy and transformation, featuring top business leaders, personalities, entrepreneurs and authors from around the world who are making things happen! This show has had multiple awards and citations over the years, including the #2 Brand Strategy podcast worldwide by Feedspot in 2025 (#1 in the UK), as well as #22 among all Leadership podcasts. It was also listed as a Top 50 leadership podcast by LeadersHum for 2022 and Top 50 Marketing Blog/Podcasts by Linkedin. Minter Dial is a filmmaker and author of multiple award-winning books, including The Last Ring Home, Futureproof (FT Press), You Lead (Kogan Page) and Heartificial Empathy, 2nd edition (2023). He also hosts The Joy of Padel podcast. Podcast show notes are on minterdial.com. To rate & review: RateThisPodcast.© 2010-2024 Leadership & Brand Strategy - Minter Dialogue Economics Management Management & Leadership Marketing Marketing & Sales
Episodes
  • Dancing Through Change: David Meerman Scott on Grateful Dead, Fandom, and Real Human Experience (MDE636)

    Dancing Through Change: David Meerman Scott on Grateful Dead, Fandom, and Real Human Experience (MDE636)
    Dec 14 2025
    In this special episode, host Minter Dial reconnects with celebrated marketing strategist and author David Meerman Scott for their third lively conversation together. As they reflect on their decade-long friendship, David Meerman Scott shares insights from the freshly updated edition of "Marketing Lessons from the Grateful Dead," co-authored with Brian Halligan, co-founder and former CEO of HubSpot. Together, they explore why the unconventional, fan-centric business lessons from the Grateful Dead are more relevant than ever in an age dominated by digital chaos and AI. David Meerman Scott unpacks the enduring legacy of the band, discussing the importance of human connection, fandom, and letting go—both in music and business. The discussion also dives into leadership transitions, from Jerry Garcia’s era to the bold addition of John Mayer, examining how the band’s openness to innovation has kept their music and message alive for new generations. Tune in for a conversation that covers everything from navigating change in business and life to the power of authentic experiences and the wisdom in embracing both risk and generosity. Whether you’re a marketer, a Deadhead, or simply curious about how to build lasting legacies, this episode is packed with stories and actionable insights you won’t want to miss.
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    48 mins
  • Compound Growth and Human Connection: Chris O'Neill on Brand, Purpose, and AI Transformation (MDE635)

    Compound Growth and Human Connection: Chris O'Neill on Brand, Purpose, and AI Transformation (MDE635)
    Dec 7 2025
    In this episode, host Minter Dial sits down with Chris O'Neill, a proud Canadian business leader with a rich and varied background that includes leadership roles at Google, Evernote, and multiple startups across Silicon Valley. Chris O'Neill opens up about his formative experiences working in retail, the value of hard work, and how these lessons shaped his approach to business and parenting. Their conversation dives deep into themes of resilience, team-building, and the importance of staying grounded—even while navigating the pressures of high-profile roles in tech and business. They explore the ways AI is impacting work and society, what it truly means to build strong company culture, and why purpose and authenticity make brands stand out in today’s crowded landscape. Whether you’re curious about leadership, the future of technology, or how personal values shape a career, this episode is packed with insights on playing the long game, fostering meaningful connections, and thriving through change. So grab your headphones and join us for a thought-provoking dialogue that’s equal parts practical advice and inspiration.
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    1 hr and 1 min
  • From Chaos to Clarity: Jürgen Weigand's Approach to Strategic Leadership and Adaptability (MDE634)

    From Chaos to Clarity: Jürgen Weigand's Approach to Strategic Leadership and Adaptability (MDE634)
    Nov 30 2025
    In this episode, I’m joined by Professor Jürgen Weigand from WHU – Otto Beisheim School of Management, one of Germany’s most prestigious business schools. We dig into Jurgen Weigand’s fascinating professional journey, from his start in academia and time abroad in the U.S., to his experience as a civil servant in the Netherlands and his influential role in shaping leadership programs at WHU. We chat about the true purpose of education, the importance of meaningful work—no matter what stage you’re at in your career—and the differences between American and German approaches to teaching. Jurgen Weigand also shares insights from his co-authored books, "Hope is Not a Strategy" and "From Chaos to Clarity," and explains why successful strategy is about ownership, humility, and navigating complexity rather than trying to master it. If you’ve ever wondered why so many transformation projects and strategies fail, or how cognitive diversity and strong communication can make all the difference in leadership, you’ll find practical takeaways and plenty of food for thought in our conversation.
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    58 mins
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