Order my new book Habits of High Performers here → www.thehabitbook.com

In this episode, I sit down with Barry LaBov, award-winning author of The Power of Differentiation and brand strategist who has worked with Harley-Davidson, Audi, and other global icons.

What you will take from this episode:

• The #1 myth about personal branding and what to do instead
• A simple way to uncover your unique differentiation
• Why doing less, with focus, builds loyalty and trust
• How Harley-Davidson turned customers into a global community
• The daily leadership habit to keep your brand energy alive

If you want practical strategies to stand out and lead with authenticity, this conversation with Barry will equip you to discover what makes you truly different—and double down on it.

• Learn more about Barry here - https://www.barrylabov.com
• Grab a copy of Barry’s new book here - https://www.barrylabov.com/books
• Connect with Barry here - https://www.linkedin.com/in/barry-labov-6965241/
• If you’re interested in having me deliver a keynote or workshop for your team contact Caroline at caroline@jjlaughlin.com

Website: https://www.jjlaughlin.com YouTube: https://www.youtube.com/channel/UC6GETJbxpgulYcYc6QAKLHA Facebook: https://www.facebook.com/JamesLaughlinOfficial Instagram: https://www.instagram.com/jameslaughlinofficial/ Apple Podcast: https://podcasts.apple.com/nz/podcast/life-on-purpose-with-james-laughlin/id1547874035 Spotify: https://open.spotify.com/show/3WBElxcvhCHtJWBac3nOlF?si=hotcGzHVRACeAx4GvybVOQ LinkedIn: https://www.linkedin.com/in/jameslaughlincoaching/

James Laughlin is a High Performance Leadership Coach, Former 7-Time World Champion, Host of the Lead On Purpose Podcast and an Executive Coach to high performers and leaders. James is based in Christchurch, New Zealand.

Send me a personal text message

- If you're interested in booking me for a keynote or workshop, contact Caroline at caroline@jjlaughlin.com

Support the show

Order my new book Habits of High Performers here - www.thehabitbook.com

In this episode, I sit down with Mark Hannaford, founder of World Extreme Medicine, to explore a life spent leading medical teams in the world’s harshest environments.

Mark shares frontline lessons from Ukraine, expeditions gone sideways, and what it really takes to deliver high level care when resources are low and risk is high.

What you will take from this episode:

• How to lead specialists under pressure with calm, humble clarity
• Why thinking five steps ahead and listening to your gut can save lives
• Tools to master panic with breath, focus, and simple next actions
• The importance of building eclectic, ego free teams that communicate well
• How to design life around passion while protecting mental health daily

If you want field tested insights on leadership, resilience, and purpose, this conversation with Mark Hannaford will serve you well. You will leave with practical tools to think ahead, stay calm, and lead when it counts.

• Learn more about Mark and his work here - https://worldextrememedicine.com/about/meet-the-team/
• Connect with Mark on LInkedIn here - https://www.linkedin.com/in/profmarkhannaford/
• If you’re interested in having me deliver a keynote or workshop for your team contact Caroline at caroline@jjlaughlin.com

Website: https://www.jjlaughlin.com YouTube: https://www.youtube.com/channel/UC6GETJbxpgulYcYc6QAKLHA Facebook: https://www.facebook.com/JamesLaughlinOfficial Instagram: https://www.instagram.com/jameslaughlinofficial/ Apple Podcast: https://podcasts.apple.com/nz/podcast/life-on-purpose-with-james-laughlin/id1547874035 Spotify: https://open.spotify.com/show/3WBElxcvhCHtJWBac3nOlF?si=hotcGzHVRACeAx4GvybVOQ LinkedIn: https://www.linkedin.com/in/jameslaughlincoaching/

James Laughlin is a High Performance Leadership Coach, Former 7-Time World Champion, Host of the Lead On Purpose Podcast and an Executive Coach to high performers and leaders. James is based in Christchurch, New Zealand.

Send me a personal text message

- If you're interested in booking me for a keynote or workshop, contact Caroline at caroline@jjlaughlin.com

Support the show

Grab a copy of my new book Habits of High Performers here - www.thehabitbook.com

In this solo episode, I’m opening up about what’s been happening behind the book, the stages, and the lessons I’ve been learning along the way.

From standing on stages across New Zealand, to conversations with world leaders, to the launch of my book hitting number one, it’s been a big month and I want to share what it really feels like on the inside.

In this episode, you’ll discover:

• Why refusing to settle is the antidote to mediocrity
• The belief systems that quietly shape your success (or hold you back)
• How I get radically clear on what I want and why it matters

You’ll also hear a few personal stories from my book launches to tough questions from the Deputy Prime Minister, and how those moments have reinforced the habits I live by.

If you’ve been feeling stuck in “average,” this episode will give you the spark to aim higher, rewire your mindset, and commit to not settling in the areas of life that matter most.

• Come join me at The High Performance Leadership Event here - https://www.jjlaughlin.com/high-performance-event-2025
• Get the Growth Weekly Newsletter sent straight to your inbox and join 1000’s of other high-performers on the road to self-mastery - https://www.jjlaughlin.com/newsletter

On my channel I aim to bring you world-class guests and create epic videos to help you level up your leadership and personal mastery.

Send me a personal text message

Support the show