Lead. Win. - An Extreme Ownership Podcast cover art

Lead. Win. - An Extreme Ownership Podcast

Lead. Win. - An Extreme Ownership Podcast

By: Echelon Front LLC
Listen for free

About this listen

Lead. Win. - An Extreme Ownership Podcast

Hosted by Leif Babin and Jamie Cochran

In a world where leadership is tested daily, Lead. Win. brings you the hard-earned lessons, battle-tested principles, and real-world strategies you need to excel. Join Leif Babin, co-author of Extreme Ownership and decorated combat leader, and Jamie Cochran, a renowned leadership instructor, as they break down the core tenets of Extreme Ownership and apply them to the challenges of business, family, and life.

Each episode dives into practical examples and case studies, featuring conversations with leaders from all walks of life. Whether you're a CEO, coach, teacher, or simply striving to lead better, this podcast equips you to take ownership, lead with courage, and—ultimately—win.

All rights reserved.
Economics Management Management & Leadership
Episodes
  • Stop Waiting For Permission to Lead. Do This Instead.
    Aug 28 2025

    Come See Us In Person, In Orlando This December--- https://qrco.de/bffhTX

    At Echelon Front, one of our core beliefs is simple but powerful: Everyone is a leader. Leadership isn’t just for CEOs, executives, or those with titles. Whether you’re a frontline worker, mid-level manager, or even leading within your family, you have the ability to influence others, solve problems, and accomplish the mission.

    In this episode, we break down why leadership is not confined to rank or position, the importance of leading up, down, and across the chain of command, and how the principle of “No Bad Teams, Only Bad Leaders” plays out in practice. You’ll hear lessons from SEAL training, combat experience, and real-world business examples that show how leadership skills can be learned, applied, and multiplied at every level.

    Key moments & timestamps:

    • 00:00 – Everyone is a leader: what it really means
    • 02:30 – Leadership without a title: influence at every level
    • 05:20 – The “No Bad Teams, Only Bad Leaders” lesson from BUD/S Hell Week
    • 12:45 – Boat crew story: how one leader transformed a failing team18:10 – Leadership as influence—positive or negative
    • 21:00 – Leading up the chain of command: how to perform and communicate effectively
    • 27:40 – Recognizing and empowering your people as leaders
    • 34:15 – Developing leaders through decentralized command
    • 40:00 – Core beliefs: leadership exists in every capacity
    • 44:00 – Leadership is a skill—and humility is the key to growth
    • 49:00 – Leadership is the solution to every problem
    • 53:00 – Immediate action: where can you step up and lead today?


    📚 Books On Amazon: Purchase books by Jocko Willink and Leif Babin on Amazon.

    ⁠https://echelonfront.com/links/⁠

    ➕ Follow Us On Social:

    • ⁠https://www.instagram.com/echelonfront⁠
    • ⁠https://twitter.com/EchelonFront⁠
    • ⁠https://www.facebook.com/echelonfront/⁠
    • ⁠https://www.linkedin.com/company/echelon-front-llc/⁠
    Show More Show Less
    20 mins
  • A No BS Guide to Thinking Strategically In Every Situation
    Aug 22 2025

    In this episode of the Lead. Win. Podcast, we break down one of the most powerful leadership skills: thinking strategically vs. getting stuck in the tactical details. Learn how to balance short-term wins with long-term goals, avoid costly leadership mistakes, and build stronger relationships both at work and at home. Featuring real-world business stories, personal parenting lessons, and battlefield examples, this episode shows you how to detach, prioritize, and execute to achieve long-term success.


    Perfect for leaders, executives, entrepreneurs, and anyone who wants to apply the principles of Extreme Ownership to life and business.


    Timestamps:

    • 00:00 – Why long-term goals matter more than short-term wins
    • 01:16 – Tactical wins vs. strategic losses (exercise for leaders)
    • 02:25 – Sales teams: closing deals vs. keeping customers
    • 03:11 – Client story: prioritizing relationships over contracts
    • 05:36 – The trap of email and daily tasks
    • 07:12 – Detachment and battlefield lessons in strategy
    • 08:53 – Personal career sacrifices for long-term vision
    • 14:01 – Leadership capital: patience vs. pushing too soon
    • 16:51 – Parenting example: playing catch vs. critiquing form
    • 19:43 – Prioritizing relationships with kids and family
    • 20:20 – Leadership capital and trusting your team’s ideas
    • 23:48 – Tools and planners for aligning tactical tasks with strategy
    • 25:44 – Building in time to detach and think clearly
    • 26:34 – Immediate action drill: audit your time for alignment


    📚 Books On Amazon: Purchase books by Jocko Willink and Leif Babin on Amazon.

    https://echelonfront.com/links/


    ➕ Follow Us On Social:


    https://www.instagram.com/echelonfront

    https://twitter.com/EchelonFront

    https://www.facebook.com/echelonfront/

    https://www.linkedin.com/company/echelon-front-llc/

    Show More Show Less
    28 mins
  • The Leadership Mindset That Gets You Through Anything
    Aug 15 2025

    In business and life, tough times are inevitable. How you lead during those moments defines your success. In this episode, we share real-world lessons—from combat, crisis leadership, and personal challenges—on how to shift focus from yourself to your team, take ownership, and navigate adversity. Discover why servant leadership, small acts of support, and keeping your ego in check can help you overcome setbacks and strengthen relationships. Whether you’re leading a company, managing a team, or running your own business, these principles will help you lead and win when the pressure is on.


    Key Moments & Timestamps:


    00:00 – Why leadership matters most when times get tough

    01:00 – Focusing on others to overcome personal challenges

    04:30 – Marathon lessons: shifting perspective through shared struggle

    07:00 – “It’s all on you, but it’s not about you” – Navy SEAL training insights

    13:10 – Rob Jones’ story: changing perspective by helping others

    18:30 – Business pivot during COVID: prioritizing clients over contracts

    22:30 – Practical ways to shift from self-focus to team-focus


    📚 Books On Amazon: Purchase books by Jocko Willink and Leif Babin on Amazon.

    https://echelonfront.com/links/


    ➕ Follow Us On Social:


    https://www.instagram.com/echelonfront

    https://twitter.com/EchelonFront

    https://www.facebook.com/echelonfront/

    https://www.linkedin.com/company/echelon-front-llc/

    Show More Show Less
    26 mins
No reviews yet
In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.