• Launch Your Box Podcast with Sarah Williams | Start, Launch, and Grow Your Subscription Box

  • By: Sarah Williams
  • Podcast
Launch Your Box Podcast with Sarah Williams | Start, Launch, and Grow Your Subscription Box cover art

Launch Your Box Podcast with Sarah Williams | Start, Launch, and Grow Your Subscription Box

By: Sarah Williams
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  • Summary

  • 8 years ago I had a dream to start a Subscription Box service full of goodies for women to treat themselves and nurture the importance of self care. It took me a full 18 months to make it happen! I was paralyzed by ‘all the things’ I had to figure out with no one to turn to for guidance. That is why I created Launch Your Box! Maybe you need some direction on how to begin, or you are ready to grow your subscriber base. Either way, it all starts with an idea that can turn into a constant reoccurring revenue, a raving fan base, and a business to love. I will help you... Take your first steps and know where to start. Figuring out the logistics: packing, shipping, boxes, oh my! Learn how to launch, from idea to sales. Scale that box to the next level, go big or go home!
    2021-2023 Sarah Williams
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Episodes
  • I Want to Start a Subscription Box Business - Where Do I Start?

    I Want to Start a Subscription Box Business - Where Do I Start?
    May 1 2024
    When you don’t know where to start, it’s easy to start in the wrong place. You have an idea. A dream. You want to start a subscription box. But you don’t know how. So you do what everyone does. You google. It. And you find out there are all kinds of people wanting to sell you all kinds of things to help you run your subscription box business. Software, packaging, marketing tools, and more. In the beginning, before you even get started, you don’t need any of those things. What you need is to Start The Right Way! If you’re just starting your subscription box journey, this episode is for you! Avoid the overwhelm and start where you need to start… the beginning. I call this first stage The Hopeful Entrepreneur because you’re full of hopes and dreams… and so many questions. There are things you need to do during this stage to start your subscription box journey off right. Complete the 6 in 60 Workshop (Post-It Note Challenge) - identify your ideal customer and plan out your first six boxes. Contact your local Small Business Adminstration Office - fulfill local requirements to legally set up your business. Establish social media pages for your business - focus audience building efforts on one platform to start. Secure a domain for your website - this will be your url. Explore options for your website - we recommend Shopify or WordPress/WooCommerce. Getting your subscription box business off the ground takes a lot of work. Following a step-by-step process helps you stay on track. Join me for this episode as I walk you through this first stage of your subscription box journey, sharing tips, strategies, and resources to help you get a strong start. Don’t miss my tips about naming your business - and your subscription box. It matters! Important Links: Subscription Box Blueprint eBook FREE 6 in 60 Workshop Join me in all the places: Facebook Instagram Launch Your Box with Sarah Website Are you ready for Launch Your Box? Our complete training program walks you step by step through how to start, launch, and grow your subscription box business. Join the waitlist today!
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    27 mins
  • 158: It's NEVER Too Late to Start, from Retirement to Subscription Box Owner

    158: It's NEVER Too Late to Start, from Retirement to Subscription Box Owner
    Apr 24 2024
    Do you think you’re too old to start a business? Do you worry it’s too late to pivot and do something you’re truly passionate about? Something that could make a huge difference in the lives of you and your family? It’s not too late. It’s never too late. I say it often, but sometimes it takes hearing it from somebody else before it really sinks in. Get ready to be inspired as I introduce you to Bev Schweigert, owner of Blessed Be Boutique and member of Launch Your Box. Bev “retired” more than six years ago and spent six months wondering what to do next. Her Christian faith is central to her life and part of living that for Bev was going on a mission trip to Peru. Bev needed to raise some money to fund that trip and ended up selling Christian jewelry to do so. Soon after, the pandemic hit and Bev’s online jewelry sales skyrocketed. But, once life started to get back to normal, sales started to slow way down. Bev knew that if she wanted to keep growing her business, she needed to find ways to bring more of her target customers into her world - that meant attracting more Christian women. Bev had been journaling and started a Facebook group for women to reflect on scripture and journal along with her. She went Live in the group 5 days a week and just spent time serving her audience. Soon they started asking her to sell the products she was using - her journal and journaling supplies. Bev did even more. She developed a creative devotional that includes crafts, poetry, songs to listen to, and more. She turned the idea of a devotional or journal into a true experience for Christian women. And it was a hit! Soon, Bev started creating one-time devotional boxes - the first was inspired by her memories of summer camp. It included crafts to go along with the devotionals and all the supplies her customers needed to complete them. These boxes sold very well, inspiring Bev to create additional one-time boxes for holidays. Before long, Bev started thinking about starting a subscription box. A friend and fellow business owner happened to be a member of Launch Your Box and encouraged Bev to join. The results? Bev sold out her first launch with 80 subscribers! And when she opened back up in time for the next box, she sold out again, adding 45 more subscribers for a total of 130. That’s right - Bev passed the 100 subscriber mark on only her second box! She’ll open back up for box number three very soon and hopes to add 45 more subscribers. There is so much about Bev’s story that inspired me and will inspire you. And part of that is her age. See, Bev is 61. She started her business when she was 55. A lot of people think they’re “too old” to start a subscription box business or any type of small business. If that sounds like you, Bev has a message for you. “It’s never too late to get started!” Bev has big goals for 2024. She wants to double what she did last year in sales, and she’s already off to a strong start. Bev is having so much fun with her business - including her subscription box - that she can’t imagine not working. Which is a good thing, since her husband hopes to retire soon thanks to the success of Blessed Be! It doesn’t matter if you are in your 30s, 40s, 50s, or beyond….it’s never too late to start your subscription box business. This episode is going to inspire the heck out of you. Find and follow Bev: Blessed Be Boutique on Facebook Blessed Intentions Facebook Group Blessed Be Boutique on Instagram Blessed Be Boutique Website Join me in all the places: Facebook Instagram Launch Your Box with Sarah Website Are you ready for Launch Your Box? Our complete training program walks you step by step through how to start, launch, and grow your subscription box business. Join today!
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    30 mins
  • 157: Can Anyone Start a Subscription Box Business?

    157: Can Anyone Start a Subscription Box Business?
    Apr 17 2024
    Can anyone start a subscription box business? Yes. I truly believe this. I say it all of the time - I’m not special. And no, that doesn’t mean I don’t think I’m great or suffer from a lack of confidence. It just means I don’t have anything you don’t have. I’m an ordinary person who doesn’t give up. And it’s that “not giving up” piece that matters. That’s the thing you need to have if you’re going to not just start a subscription box, but launch and grow one into a successful, sustainable business. And we all have the ability to not give up. It’s about being consistent - in anything. You don’t have to be the best… you just have to be consistent. That’s what I’ve done, that’s what so many of my students have done, and - if a subscription box business is what you want - that’s what you need to do, too. My beginning looked like a lot of you: I was a solopreneur - and a mom - working from my kitchen table while my kids slept. I schlepped my products to craft shows and pop-up shops all over Texas (and Texas is BIG, y’all!) I found the courage to rent a tiny, 600-square-foot space and called it my first retail location. I dreamed of starting a subscription box for years. I didn’t know how I would do it, but I had a fire burning inside of me that meant I had to try. I want you to know it takes just one action. Just one that leads to another and another. Before you know it? You’re running a legit business that gives you a paycheck and freedom you’ve never felt. So, the answer to, “Can anyone do this? Can anyone start a subscription box?” is yes! Anyone can start a subscription box. It doesn’t matter if you’ve never sold products before. In episode 3 of this podcast, I talked with Anne Stuccio. Anne is a practicing dentist who had only ever purchased supplies for her office. It didn’t matter because Anne was also passionate about providing a subscription box experience for female dentists. So she figured it out. She took one action and then the next and the next. It doesn’t matter how old you are. Next week on the podcast, I’m talking with Bev Schweigert. Bev started her business when she was 55 after being retired for six months. And last year? She brought in a quarter of a million dollars in sales! It doesn’t matter if you’ve got kids at home. Stop waiting. In episode 29 of the podcast, I chat with Amy Green, mother of three including a son with special needs. This is her time to do something for herself and she’s thriving with her subscription box business - the business she built around her life and her son’s needs. I want you to understand that whatever reason you think you can’t doesn’t matter. We can all do this. I’ve been doing this for a long time and most days, I’m winging it. Today, during a LIVE, I tripped over my mannequin and my entire backdrop fell down! I’m not special. But I know anyone can rinse and repeat my success. So many of my students have done just that! The first step is to lay it out and visualize what this could look like for you. I have a free workshop that helps you do exactly that. It’s called the 6 in 60 workshop and you can find it at 6in60workshop.com. Grab a pen and some post-it notes and let’s lay it out together. Once you can see it, you’ll know it is possible for you. Join me for this episode and discover why I believe anyone can start a subscription box and how you can take the first steps toward making your subscription box dreams come true. Growing Your Community! with Sarah Williams & Tony Durso Episode 3 - How one LYB Member Hit $10K Monthly with Her Subscription Box Business Episode 129 - Getting Out of Your Own Way and Gaining 100 Subscribers 6 in 60 Workshop Join me in all the places: Facebook Instagram Launch Your Box with Sarah Website Are you ready for Launch Your Box? Our complete training program walks you step by step through how to start, launch, and grow your subscription box business. Join today!
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    16 mins
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