In this episode, we sit down with Thom Gravelle, Graphic Designer at the Van Wezel Performing Arts Hall, to explore the creative crossroads where graphic design and communications meet. Thom shares why collaboration between designers and communicators is essential for producing campaigns that are not only visually striking, but strategically sound. Whether you're a PR professional, marketer, or creative, this conversation offers valuable insights into building stronger partnerships and better campaigns through intentional collaboration.

Have a suggestion for a future episode? Let us know by filling out this form. For more information on the Central West Coast Chapter of FPRA visit https://cwcfpra.com/

Editing by Muffy Lavens Theme song courtesy of Ben Kunkel/Professor Soup

Our Live from Summit series continues to Pamela Greenwalt, Chief Communications and Marketing Officer for SAG-AFTRA, the world’s largest union for actors, broadcast journalists and recording artists. Pamela directly oversees the union’s global brand, image and reputation, and guides a deep bench of marketing communications professionals.

Following her fireside chat at the PR & Comms Summit, she sat down with Just Following Up...Again to expand on how she managed the 2023 SAG-AFTRA TV/Theatrical/Streaming strike, which gained global support for the union and ultimately ended with more than $1 billion in new gains, as well as critical AI protections for members.

Have a suggestion for a future episode? Let us know by filling out this form. For more information on the Central West Coast Chapter of FPRA visit https://cwcfpra.com/

The Live from the Summit mini-series is sponsored by Liquid Creative. Learn more at https://liquidcreativestudio.com/

Editing by Muffy Lavens Theme song courtesy of Ben Kunkel/Professor Soup

Live from the PR & COMMS SUMMIT, it's Just Following Up...Again. This season features a new mini-series called Live from Summit, where speakers who joined the Florida Public Relations Association for the 2025 PR & COMMS SUMMIT are highlighted and share additional information from their presentations.

In the season three premiere, Alyson Sologaistoa, Vice President of Public Relations for Universal Orlando Resorts, shares what it took to launch EPIC Universe, the brand-new theme park at Universal Orlando Resort. From leveraging traditional media to engaging content creators, Alyson gives insights into how to build a successful campaign launch.

Have a suggestion for a future episode? Let us know by filling out this form. For more information on the Central West Coast Chapter of FPRA visit https://cwcfpra.com/

The Live from the Summit mini-series is sponsored by Liquid Creative. Learn more at https://liquidcreativestudio.com/

Editing by Muffy Lavens Theme song courtesy of Ben Kunkel/Professor Soup