• 👉 AI as Your Strategic Business Advisor — with It's The Bottom Line that Matters
    Nov 4 2025

    This week on "It's The Bottom Line that Matters," cohosts Jennifer Glass, Daniel McCraine, and Patricia Reszetylo reveal how AI can become your smartest business partner—if you stop treating it like just a content mill. Discover what really happens when you bring AI into your strategic process, not just your to-do list:

    • Why “garbage in, garbage out” matters more than ever when prompting AI, and how to feed it context that gets better, actionable results

    • Patricia’s breakthrough approach: turning AI into a full advisory board, with structured projects and roles customized for your business strategy

    • The real pitfalls of taking AI answers at face value (including hallucinated stats and copyright traps) – and how to keep control as the human in the driver’s seat

    You’ll learn how to get much more than surface-level content from tools like ChatGPT, Gemini, and Perplexity—and instead, unlock game-changing insights, sharper decision-making, and real growth opportunities. Unlike the usual advice, this episode is packed with personal stories, battle-tested workflows, and practical reminders that the ultimate goal is freedom, not just busyness.

    If you want more freedom and fewer 14-hour days, subscribe and come with us on this smarter path forward.

    Speaker Bios:

    Jennifer Glass
    Jennifer Glass brings dynamic energy and clarity as a host of "It's The Bottom Line that Matters." With a knack for steering insightful conversations, she’s passionate about helping business owners navigate the evolving landscape of AI. Jennifer blends her personal experiences—like tales from accounting class and real-world encounters with AI—into practical advice. She’s an advocate for critical thinking, urging listeners not to blindly trust technology, but instead to use it as a strategic partner. Her warm, testimonial style highlights the talents of fellow hosts and encourages others to seek help when refining their AI skills.

    Patricia Reszetylo
    Patricia Reszetylo stands out as the resident AI strategist on the podcast, always eager to share discoveries and practical methods for harnessing artificial intelligence in business. Starting with simple brainstorming on a real estate project, Patricia evolved her approach, eventually customizing AI to act as a CEO advisor, streamlining workflows, and thoughtfully organizing information. Her experience spans content creation, advisory roles, and meticulous project management. Patricia’s journey is marked by curiosity and a willingness to dig deep into tools, learn from communities, and set up robust systems—making her the go-to person for maximizing AI’s potential as a business ally.

    Daniel McCraine
    Daniel McCraine enters each episode with honesty and humor, openly sharing his learning curve in social media and AI usage. He’s the voice for business owners finding their way with new tech, candidly discussing human bottlenecks and his ongoing quest to improve processes. Daniel values mentorship and expert insight—leaning on Patricia’s expertise and sharing wisdom from an AI-focused business mentor. His practical approach to AI revolves around strategic brainstorming, project management, and clear communication, always conscious of keeping the “human in the equation” as technology evolves in business.

    Keywords: AI strategic partner, artificial intelligence, content creation, ChatGPT, prompt engineering, advisory board, Google Drive organization, custom GPT, business brainstorming, projects function, project management with AI, CEO advisor, marketing email, sales copywriting, avatar definition, social media posting, human bottleneck, lean canvas, business plan, financial plan, image generation with AI, trademark and copyright, market research, context in AI prompts, critical thinking with AI, misuse of AI statistics, commercial use of AI images, collaboration with AI, role definition in prompts, online learning communities, best practices for AI output

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    34 mins
  • Tech Stack Secrets for Small Business — with Its The Bottom Line that Matters
    Oct 28 2025

    This week on Its The Bottom Line that Matters, cohosts Jennifer Glass, Daniel McCraine, and Patricia Reszetylo reveal the real-life tech stack choices that power their businesses—and how you can make smarter moves too.


    Whether you’re drowning in software options or worried your tools are running you (instead of the other way around), this episode gives you answers you won’t find in generic “top 10 software” lists. Together, the hosts dissect:


    Why your tech tools are only pieces of your system—and how to avoid letting them run the show


    What actually works for productivity, communication, CRM, and planning—straight from their own businesses


    Insider advice for security, GDPR, and protecting your data as your stack gets bigger


    Forget one-size-fits-all advice. Jennifer, Daniel, and Patricia get honest about what flops, what fits, and why stacking up your perfect tech-system is a path to more confidence, freedom, and business growth. Listen in for permission to build a business that works the way you do.

    If you’re tired of the grind and ready to win back your time, subscribe now — and join us each week for smarter strategies.

    Speaker Bios:

    Jennifer Glass brings a wealth of business acumen to the show, with a strong focus on the practical side of technology for entrepreneurs. She manages her own tech stack using platforms like High Level and a suite of Microsoft products, while staying security-conscious after personally experiencing a cyber-attack. Jennifer’s insights are always grounded in real-world challenges, from project management and communication apps to compliance with GDPR and FTC guidelines. She’s passionate about helping other business owners select the tools that truly fit their needs, and even offers support as a Microsoft partner.

    Daniel McCraine is a seasoned entrepreneur and small business owner, always looking for practical technology solutions that simplify daily operations. On the podcast, Daniel shared his experience building a streamlined CRM company for small businesses, emphasizing the importance of using software that does what you need and nothing more. He’s a fan of Google Workspace for collaboration, Trello for project management, and Groove for marketing and websites. Daniel is strategic in his tech decisions, often seeking expert recommendations for security, especially when it comes to choosing content delivery networks. His approach is all about utility, integration, and minimizing unnecessary complexity.

    Patricia Reszetylo is the creative force on the podcast, known for her hands-on experimentation with tech tools for planning and brainstorming. She’s a power user of ChatGPT for everything from project layouts to writing and advice, often pairing it with Google Drive and Canva to organize and visualize her work. Patricia isn’t afraid to try new platforms—whether it’s switching her calendar from Calendly to Go High Level or testing project management tools like Monday.com, Asana, and ClickUp. She prefers systems that let her see everything at once and adapt as her workflow evolves, demonstrating a flexible, solution-oriented mindset for businesses navigating modern tech choices.


    Together, Daniel, Jennifer, and Patricia deliver practical advice and personal stories, helping listeners build a tech stack that supports business growth and success.


    Keywords: tech stack, small business technology, Its The Bottom Line that Matters, Jennifer Glass, Daniel McCraine, Patricia Reszetylo, group podcast, entrepreneurship, business podcast, business tips, productivity tools, CRM, GDPR, systems, software for business, 2025 trends, community podcast

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    27 mins
  • Mastering Intergenerational Leadership: Bridging Every Age Gap
    Oct 21 2025

    Are you the youngest—or oldest—person on your team? Struggling to inspire collaboration across different generations? This episode of "It's The Bottom Line that Matters" brings together Jennifer Glass, Daniel McCraine, and Patricia Reszetylo for a dynamic conversation that flips the script on traditional leadership advice.


    Tune in as the cohosts tackle real-world scenarios: how to manage when you’re not the same age as most of your team, why generational stereotypes break down in practice, and the smartest ways leaders can genuinely motivate, communicate, and recognize contributions across ages. They challenge the idea that workplace troubles are just about “kids these days” or “out-of-touch boomers,” and instead focus on understanding each person’s unique perspective, needs, and communication styles.


    Through stories and practical tips, you’ll discover why the best leaders go beyond one-size-fits-all advice, embracing empathy, emotional intelligence, and respect to unlock true team performance. This approach doesn’t just reduce friction—it fosters real emotional payoff: more confidence as a leader, stronger connections, less stress, and a workplace where everyone wants to contribute.


    Ready to rethink how you lead your team? Dive in now!


    Speaker Bios:
    Jennifer Glass sets the tone for open, honest discussions about generational differences in the workplace. Drawing from her own experiences managing a multigenerational team, she grounds the conversation in real-life challenges and opportunities, bringing warmth, wit, and an inclusive perspective to every topic.

    Daniel McCraine approaches intergenerational leadership with pragmatism and candor. He debunks common myths about generational work ethics, refocusing attention on the art of good hiring, personalized leadership, and the power of mutual respect. His insights are always solution-oriented and empathetic.

    Patricia Reszetylo delivers energetic, actionable strategies for motivating, recognizing, and supporting team members of every age. She excels at connecting sales, marketing, and people management, encouraging leaders to approach team-building as an ongoing, adaptive process—with a healthy dose of humor and realism.

    Keywords: intergenerational leadership, generational diversity, workplace culture, team management, business podcast, entrepreneurship, Jennifer Glass, Daniel McCraine, Patricia Reszetylo, leadership tips, emotional intelligence, workplace communication, motivation at work, multigenerational teams, business success

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    19 mins
  • The Three Year Cycle in Business: Recognizing and Conquering Growth Barriers
    Oct 14 2025

    In this insightful episode of "It's the Bottom Line That Matters," hosts Jennifer Glass, Daniel McCraine, and Patricia Reszetylo take an in-depth look at a common but often unspoken hurdle in entrepreneurship: the infamous "three-year wall." The discussion kicks off with Daniel explaining why, according to both research and lived experience, business owners frequently hit a wall of exhaustion or stagnation at around the three-year mark. This period is marked by declining motivation, decreased satisfaction, and even symptoms of burnout, making it a precarious time in the life of a small business. Patricia highlights how the relentless grind that powers most startups early on simply isn’t sustainable and elaborates on the dangers of failing to evolve business practices, particularly the need to move beyond a “hustle” mindset and implement effective systems.


    Throughout the conversation, the hosts unpack telltale signs that indicate a business is heading for this rough patch—like feeling stuck, losing momentum, and noticing performance slipping for both the company and the owner. Importantly, they go beyond diagnosing the problem and provide actionable strategies for breaking through the wall. Key recommendations include taking a step back for honest self-reflection, reassessing alignment with core values, and conducting a thorough review of business operations to spot knowledge, skill, or resource gaps. Daniel and Patricia emphasize that to scale successfully, entrepreneurs must design systems that operate independently of any one person, ensuring that neither the founder nor the business becomes over-reliant on “being the system.” Support from outside advisors or coaches is strongly encouraged at this stage to bring in fresh perspective and guidance. As the episode wraps up, listeners are reminded that longevity in business comes from constant reinvention, strategic introspection, and a willingness to seek help—crucial ingredients for pushing through the three-year mark and setting the stage for stronger growth ahead.

    Keywords: three year wall, small business growth, entrepreneur challenges, business plateau, business exhaustion, business systems, scaling a business, business introspection, core values alignment, business realignment, business redesign, business cycle, business performance decline, business satisfaction, business reflection, skill gap, knowledge gap, resource gap, systems limit, business burnout, hustle and grind, business advisor, business coach, business consultant, friend circle change, business relaunch, business renaissance, employee withdrawal, customer retention, business sustainability

    Speaker Bios:

    Jennifer Glass is a seasoned entrepreneur and coach, known for helping business owners turn stress into smart, sustainable growth.

    Daniel McCraine specializes in workplace psychology and business alignment, bringing thoughtful analysis and systems thinking to every episode.

    Patricia Reszetylo brings real-world business wisdom and a focus on avoiding burnout, challenging listeners to replace “hustle” with smarter, sustainable solutions.

    Together, they offer practical direction and honest support for business owners seeking lasting success.

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    18 mins
  • Strategies for Handling Decision Fatigue and Empowering Your Team
    Oct 7 2025

    In this insightful episode of "It's the Bottom Line That Matters," hosts Jennifer Glass, Patricia Reszetylo, and Daniel McCraine explore the widespread and often underestimated issue of decision fatigue. They relate decision fatigue not just to the boardroom but also to everyday life, drawing parallels between business decisions and the seemingly simple, yet sometimes exhausting, questions like “What’s for dinner?” The trio opens up about their personal experiences with analysis paralysis and the weight of being responsible for a steady stream of choices, both minor and major. They highlight that being a business owner doesn’t magically make decision-making easier—in fact, it can quickly become overwhelming when every choice feels like it carries significant consequences.


    As the conversation progresses, the hosts share practical and relatable strategies for overcoming decision fatigue. Patricia advocates for the clarity that comes from writing out decisions and options, often finding that organizing her thoughts on paper helps resolve uncertainty. Daniel discusses the importance of evaluating the risk level of each decision, recognizing when thorough information is required versus when quick, low-stakes decisions can be made with confidence. They collectively agree on the necessity of delegation—not only as a means to prevent burnout but also as a way to empower team members and improve overall business efficiency. The episode also touches on the idea that indecision is a choice in itself, and that moving forward, even with imperfect information, is often preferable to getting stuck in endless deliberation. By the end of the discussion, listeners are equipped with actionable advice for alleviating the stress of constant decision-making, including strategies for delegation, prioritization, and maintaining a healthy work-life balance. This episode serves as a valuable resource for entrepreneurs and leaders seeking to navigate the challenges of decision fatigue while ensuring the long-term success and sustainability of their business.

    Keywords: decision fatigue, analysis paralysis, business owners, delegation, decision making, decision making authority, burnout, risk assessment, information gathering, low risk decisions, high risk decisions, organizing decisions, relying on others, business strategy, strategic decisions, course correction, consequences of not deciding, overcoming indecision, personal life decisions, impact of fatigue, sharing decision making, accountability, empowering team members, business growth, project management, making mistakes, leadership, business delegation, time management, prioritization

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    13 mins
  • When to Pivot: Burn It Down or Fuel Growth?
    Sep 30 2025

    Stuck in a business rut? Ready to make the tough call between doubling down or walking away? This episode of “It’s The Bottom Line that Matters” pulls no punches. Hosts Jennifer Glass and Patricia Reszetylo team up with guest Daniel McCraine for a dynamic, practical conversation packed with real-world stories and brutally honest guidance on knowing when to “burn it down” or boldly pivot.

    Jennifer, Daniel, and Patricia break down the emotional traps that keep entrepreneurs hanging on too long—like the fear of quitting right before you strike gold, or the guilt of abandoning your “business baby.” They share how to read the signs in both service and product businesses, why you need to ruthlessly monitor cash flow and metrics, and how to identify when just one employee, product line, or process might be dragging you down. Patricia’s firsthand story of pulling the plug on a struggling business provides no-nonsense insight into the moment when enough is enough.

    But this isn’t generic “never give up” advice. The hosts emphasize that sometimes valor means letting go—and that freedom and growth come when you cut your losses based on clear-eyed metrics and honest self-assessment. You’ll walk away with sharper confidence, clarity, and the reassurance that savvy entrepreneurs know when to pivot or persist.

    Speaker Bios:
    Jennifer Glass brings sharp insight and courageous candor, challenging listeners to be “ruthless” in business and not let sentimentality keep them stuck. She anchors the conversation, underlining the importance of decisive action, clear metrics, and always seeking out the smart exit ramp before it’s too late.

    Daniel McCraine offers a wealth of experience from both entrepreneurial and acquisition perspectives. He expertly outlines common traps (like “sunk cost” fallacy and shiny object syndrome) and emphasizes cash flow and clear planning as the true bottom lines for any pivot or persevere decision. His practical strategies empower listeners to approach major business decisions with both heart and logic.

    Patricia Reszetylo gets real about tough decisions, sharing her own story of shutting down a business as a powerful teaching moment. Her down-to-earth style gives voice to the emotional side of entrepreneurship, reminding us that not giving up sometimes means letting go, and that the biggest competitive edge can be found in honest self-reflection.

    Keywords: business pivot, when to pivot, burn it down, entrepreneurship, business strategy, Jennifer Glass, Daniel McCraine, Patricia Reszetylo, business failure, business success, startup advice, service business, product business, bottom line, smart decision making, business podcast

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    28 mins
  • The True Cost of Doing It All Yourself: Smart Outsourcing for Success
    Sep 23 2025

    Are you burning out trying to handle every part of your business solo? In this insightful episode of It's The Bottom Line that Matters, cohosts Jennifer Glass and Patricia Reszetylo dive deep into the hidden costs—and overlooked dangers—of doing it all yourself as an entrepreneur.


    Jennifer and Patricia bring refreshing honesty as they share personal stories of undercharging, overcommitting, and learning the hard way how essential it is to outsource or delegate. You'll hear why trying to save money by shouldering every task yourself can actually drain your time, wear down your confidence, and stunt your business's growth. From failing at JavaScript to wrestling with design, and even the pros and cons of using AI tools like ChatGPT, the hosts illustrate how knowing your limits and strategically seeking help can unlock more freedom and productivity.


    This conversation goes beyond cliché advice. Jennifer and Patricia get real about perfectionism, trust, and the power of focusing on your true strengths. You'll get practical wisdom for finding balance between hands-on learning and knowing when it's smarter to invest in outside expertise. The emotional payoff? Less stress and guilt, more time for what matters, and the growth that comes from letting go.


    Speaker Bios:
    Jennifer Glass opens up about her journey from massively undercharging and taking on every element of a client project herself, to shifting her approach, leveraging better tools, and setting healthy boundaries. Jennifer’s reflective, solution-focused perspective encourages listeners to value their expertise and make smarter choices for sustained success.

    Patricia Reszetylo brings a grounded, practical angle, sharing vivid stories of technical struggles and the relief found in recognizing her limits. Patricia’s insights emphasize the importance of self-awareness, knowing when to seek guidance, and the emotional freedom that comes with smart delegation.

    Keywords: small business, entrepreneur tips, outsourcing, business growth, time management, Jennifer Glass, Patricia Reszetylo, business podcast, entrepreneurial advice, productivity, solo entrepreneurship, delegation strategies, business owner burnout, ChatGPT for business, business efficiency

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    20 mins
  • Not Your Average Newsletter: Strategies to Stand Out and Generate Real Value
    Sep 16 2025

    In this insightful episode of "It's the Bottom Line That Matters," hosts Jennifer Glass, Patricia Reszetylo and Daniel McCraine enjoy a lively discussion on the power and potential of newsletters. The trio dives deep into why newsletters shouldn’t just be about dry updates or overt sales pitches, but rather serve as platforms for thought leadership, establishing authority, and delivering real value to readers. They explore how newsletters can build strong connections with your audience by sharing expertise, engaging content, and even unexpected topics that go beyond the boundaries of traditional marketing.


    Listeners will come away with fresh ideas on how to leverage newsletters as business assets—whether it’s expanding readership, including engaging extras like recipes or puzzles, driving word-of-mouth sharing, or even building a newsletter with the intention to sell it as a valuable entity in itself. The conversation also touches on creative ways to make newsletters visceral and memorable, the importance of consistency in distribution, and how unique content can truly set your business apart. If you’ve ever wondered how to turn your newsletter from a forgettable email into a must-read resource, this episode is packed with inspiration and actionable takeaways.

    Keywords: newsletters, thought leadership, lead generation, marketing, authority in industry, newsletter value, prospecting, credibility, readership base, newsletter formats, physical newsletters, email newsletters, social media newsletters, newsletter consistency, newsletter monetization, selling newsletters, newsletter sponsorships, subscriber base, content sharing, referral marketing, affiliate links, sensory marketing, visceral copywriting, advertising, newsletter as an asset, expert positioning, client retention, newsletter revenue, newsletter engagement, unique newsletter ideas

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    17 mins