Scaling a restaurant from 1… to 4… to 5 locations is exciting, until the cracks start showing.

Most restaurant owners think their biggest problem is hiring, training, or systems.

But the REAL breakdown happens in one place only:
👉 The implementation phase on the floor.

In this podcast, I break down the exact reason growing restaurant groups lose consistency, hospitality standards slip, and why even the best training falls apart the moment your new employees hit the floor.

You'll learn:

✅ The 3 onboarding phases every restaurant must master
— Expectation
— Commitment
— Implementation (where 99% fail)

✅ Why your floor environment destroys your training
✅ How inconsistent leadership, follow-up, and accountability sabotage growth
✅ How to fix hospitality gaps before opening your next location
✅ How to get managers to hold standards without fear of “losing staff”
✅ Why “toxic top performers” aren't actually irreplaceable
✅ The simple 3-item system to rebuild your floor standards and get consistency FAST

If you’re opening more locations, or planning to, this podcast will save you hundreds of hours, thousands of dollars, and protect your brand from collapsing under its own growth.

Hospitality isn’t dying, the way we train it is.

In this presentation, I break down the hospitality mindset that most restaurants completely miss. If you’ve ever wondered why your team can smile, say the right words, follow the script… and STILL fail to deliver real hospitality, this is for you.

Most restaurants try to fix the symptom, the surface-level smiles, greetings, and scripts. But the real game is underneath the iceberg: the cause.

That’s where loyalty, retention, culture, and real guest experience are built.

Inside this training, I break down:

🔥 Why hospitality feels rare today
🔥 Why scripts don’t create connection
🔥 Why Gen Z isn’t motivated by money, and what actually drives them
🔥 The real difference between service vs. hospitality (your team MUST know this)
🔥 Why hospitality is innate in everyone
🔥 How Chick-fil-A, In-N-Out, and elite teams build buy-in, growth, and purpose
🔥 The one mindset shift that makes training actually STICK
🔥 Why accountability is the #1 missing skill in restaurants
🔥 How “employee experience” determines your guest experience
🔥 The 'Moneyball' lesson every operator needs: put the right people in the right roles

If you want to build a team that gives unconditional hospitality, creates trust with guests, stays bought in, and actually cares, it starts with the mindset.

This is how you develop your people.
This is how you build culture.
This is how you thrive instead of survive.

Most people stay stuck in a paycheck-to-paycheck life because they think like everyone else.

So, in this presentation, I show you the exact mindset shift top performers use, and how it completely changes your future in hospitality, leadership, and life.

This shift helped Chick-fil-A beat every other QSR without the best product, how Apple crushed Microsoft by focusing on innovation instead of competition, and why selfless, unconditional hospitality is the most profitable skill in the restaurant industry.

If you want more opportunity, more income, and more growth, it starts with the mindset you carry in your restaurant.

In this podcast you’ll learn:

✔️ Infinite vs. finite mindset (and why almost everyone gets this wrong)
✔️ The real reason Chick-fil-A dominates without the best chicken
✔️ How Apple beat Microsoft by competing with themselves
✔️ Why knowledge isn’t power, but knowledge with action is
✔️ The difference between service and true hospitality
✔️ How selfless, unconditional hospitality makes you more valuable
✔️ How to build relationships, elevate guest experience, and grow faster
✔️ Why doing more than you’re paid for leads to getting paid more than you do

If you’re in hospitality, a restaurant owner, or you want to grow into a top-tier performer, this is for you.

Most restaurant owners completely underestimate the power of the host experience. Your host can be the #1 driver of guest retention, reviews, and sales but only if you stop running a basic, mid, average host stand like everyone else. The Emotional ROI Theory not only works for Hosts, but everyone else in your restaurant.

In this podcast, I break down how to elevate:
✔ Guest retention
✔ Sales per guest
✔ Host performance + confidence
✔ Your entire hospitality culture

I’ll show you the tactical, plug-and-play upgrades that the best operators in the world use, like greeting guests, systemizing emotional ROI, elevating interactions, and transforming your staff into a true hospitality assets.

This is what the top 10% of restaurants do.

The Top 10% of Restaurants All Do THIS — And Now You Can Too

After analyzing 1,000+ restaurants, we discovered one undeniable truth:
The top 10% all master the experience flow.

Not steps of service.
Not scripts.
Not generic hospitality training.
The entire guest journey, mapped, systematized, and executed at a high level.

So in this video, I break down the exact experience flow every high-performing restaurant uses.

This is the framework that separates “average” from elite hospitality and it’s exactly what companies like Ritz-Carlton, Chick-fil-A, and Carbone obsess over.

So if your a Restaurant owner, GM, manager or leader who want:

• Consistent guest experience
• Elevated service
• Higher check averages
• More reviews
• Staff buy-in
• Customer loyalty & retention
• A restaurant that finally runs smoothly

Then you need to watch this.

Starbucks is closing hundreds of locations across the U.S. but that’s not the real story. The real story is why they’re failing… and how you can use their mistakes to grow your own business.

So In this video, I break down:
✔️ The truth behind Starbucks’ decline
✔️ What made them unstoppable in the first place
✔️ The moment they lost focus on innovation and hospitality
✔️ Why their identity crisis is killing performance
✔️ And how you can turn their failure into your success

Whether you run a coffee shop, restaurant, or any business that relies on people, this is your wake-up call. I’ll show you the five phases every thriving business needs in Hospitality:

1️⃣ Advanced Leadership
2️⃣ High-Level Systems
3️⃣ Dynamic Training
4️⃣ Follow-Up Mastery
5️⃣ Accountability

This is the exact framework Starbucks used to dominate and the one that can help you build unstoppable hospitality, retention, and growth in your business today.

Join the Free Live Workshop '1 book + 1 hour Live Training' to Fix Your Restaurant: 🔥 https://join.30percentrule.com/handbook-launch 🔥

Most restaurant owners and managers think people leave because of pay. But here’s the truth, money might attract people, but it’s not what makes them stay. Growth does.

Companies that invest in their team’s development see a 24% increase in performance, 3.5x higher retention, and 218% higher income growth over time. When people feel like they’re learning, growing, and being led with purpose, they’ll choose that over a higher paycheck every single time.

So in this video, break down exactly why that happens and how you can build that same culture inside your restaurant or business. I talk about mindset, leadership, and what I call “posture, picture, and plan.” Because before you can grow others, you have to get your mindset right first.

We’ll dive deep into what it means to think long-term, the infinite mindset and how the best brands in the world keep evolving by competing with themselves, not others.

I’ll show you how hospitality becomes your biggest competitive advantage, why 90% of restaurants focus on the wrong things, and how accountability and follow-up separate good teams from great ones.

If you’re a server who wants to become a manager, a manager who wants to become a GM, or an owner trying to build a 5-star team, this video is for you. It’s about leadership, growth, and mindset, the foundation of every successful business culture.

At the end of the day, it’s not about resources, it’s about being resourceful. It’s not about perfection, it’s about progress. Because when you focus on growth, hospitality, and developing your people, everything else follows.

Most people think hospitality is about perfect service, polished lines, flawless timing, or saying the “right” thing. But real hospitality isn’t a script. It’s communication.

Thats why I break down what I call “the art of communication”, the most powerful skill your team can learn to elevate hospitality, build connection, and grow confidence both in and out of work.

I share a real story from a restaurant I work with, where an unpolished, passionate server delivered better hospitality than most veterans, simply because he communicated with consistency and confidence.

So listen or watch as I unpack how to teach your team to:

✅ Excite through education (not scripts)
✅ Build confidence through reps and discomfort
✅ Communicate with passion, not perfection
✅ Rewire their mindset for personal and professional growth

This is how you turn hospitality from a checklist into a culture.