What does it really take to build a business that doesn’t depend on you every single day? Welcome back to Inspired To Invest. This week, Justin Lund, founder of Propel Enterprises joins us from St. George Utah for ep133.To watch rather than listen, click HERE.Justin’s story is not a highlight reel. It’s a real, raw conversation about entrepreneurship, addiction, rebuilding after rock bottom, and what it actually takes to scale a business past the point where most founders get stuck. After struggling with opioid addiction, jail time, and losing nearly everything, Justin rebuilt his life and went on to help grow multiple companies to multi-million and eight-figure success. Along the way, he learned some of the hardest lessons founders face the hard way: choosing the wrong partners, taking your eye off the numbers, and trying to scale without systems. In this episode, we dive into: • Why many entrepreneurs unknowingly sabotage their own growth • The identity shift required to move from “doing everything” to true leadership • How ignoring finances nearly destroyed an 8-figure business • The difference between growing revenue and buying back your time • Why systems, support, and worst-day planning matter more than motivation • How Justin turned painful lessons into a playbook that now helps thousands of business owners This conversation is especially relevant if you’re: • An entrepreneur feeling maxed out and overextended • A founder who can’t step away from day-to-day operations • A business owner afraid to scale because of complexity or risk • Someone rebuilding after a major setback and questioning what’s next Justin also shares practical insights on hiring, delegation, financial oversight, and how to stop being the bottleneck in your own company. 👉 If you’re serious about building a business that creates freedom instead of burnout, this episode will hit home. 🔔 Don’t forget to ring the bell and subscribe so you never miss future episodes of Inspired To Invest featuring entrepreneurs, investors, and operators who’ve been through the fire and come out stronger. And remember: when you invest in yourself, everything changes. To connect with Justin, go to propelyour.com online and @itsjustinlund on social. Thank you to NOIC Academy for bringing us this month’s episodes! NOIC Academy is located in Markham, Ontario, Canada, is a full-time, high-end private boarding high school. Established in 2004, NOIC currently operates one campus and one dormitory, serving thousands of on-site and online students. The school has over 200 faculty and staff members, including more than 100 educational leaders and certified licensed teachers. To find out more, go to: visit.noic.ca/markham “Inspired to Invest” is proud to support the Beyond Success Program, a not-for-profit financial literacy program for students, launched by More To Give & MAK Investments. Find out more at @more2give.ca. ➕ Follow Serena Holmes for insights on business, branding, real estate, investing, wealth (and more!). I'm on a mission to help others create wealth because "when you invest in yourself, the sky's the limit" 🚀 ________________________________________ 00:00 – Introduction to Justin Lund and Propel Enterprises 01:10 – Early entrepreneurial mindset and exposure to Tony Robbins 03:25 – Sales culture, addiction, and the slippery slope 05:45 – Jail, rehab, and facing the reality of losing everything 07:00 – Planning for your worst days instead of your best days 08:30 – Identity, self-truth, and rebuilding trust in relationships 10:25 – Starting over with no car, no house, and no safety net 12:35 – First signs of business traction and early revenue struggles 15:00 – Scaling too fast and bringing in the wrong partners 17:10 – How ignoring finances nearly destroyed an 8-figure business 19:10 – Learning the numbers the hard way through federal litigation 22:00 – The accidental birth of Propel Enterprises 24:15 – Why founders hit ceilings and how systems unlock growth 26:10 – The identity shift required to scale beyond “doing everything” 29:45 – Buying back your time versus chasing more revenue 30:14 – Justin’s mission to impact 50,000 business owners ➕ Follow Serena Holmes for all things related to business, entrepreneurship, real estate, investing, wealth (and more!). I'm on a mission to help others create wealth because "when you invest in yourself, the sky's the limit" 🚀 __________________ Attention Real Estate Investors! Raise your first (or next) $1-3 million in the next 90 days without relying on the bank, joint ventures, private lenders or cold calls. Learn more about this proven system!__________________Want to invest in real estate with all of the security and cash flow of ownership, but none of the landlord headaches? Learn more about SHARE, one of the largest asset management companies in the United ...
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