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Hyped

Hyped

By: Amanda McPherson Jennifer Cloer
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 Public Relations, Misinformation and the Fight for Truth In "Hyped," two award-winning public relations and marketing executives pull back the curtain on public relations and how its misuse is leading to an increasingly chaotic and polarized world. The hosts share real-world stories and first-hand accounts that put a microscope on the impact misinformation is having on society and how we can use public relations for good. In our time of fake news, conspiracy theories and disinformation campaigns, it's never been more important to understand how stories are architected and distributed. The first season has seven episodes.Amanda McPherson, Jennifer Cloer Politics & Government
Episodes
  • Season One Wrap Up: The Unabomber, PR and the future

    Season One Wrap Up: The Unabomber, PR and the future
    Nov 23 2021

    Amanda details how the Unabomber figured into her opinions about PR and propelled her to make a move. Then, Jennifer and Amanda discuss the first season: what they learned and where to go next with misinformation and the fight for truth.

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    27 mins
  • Episode Seven: Misinformation and the fight for truth

    Episode Seven: Misinformation and the fight for truth
    Oct 13 2021

    In episode seven, Amanda talks with digital democracy and open government expert Alex Howard on the state of journalism and what we can do to fight misinformation. Alex details how lack of trust in government has led to the radicalization of a large segment of our population and how direct community connection is the only way out of this misinformation mess. Please give us a review and share with someone who may enjoy Hyped.

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    32 mins
  • Episode Six: Misinformation by owning the news

    Episode Six: Misinformation by owning the news
    Oct 5 2021

    Information has become weaponized. In episode six (part one), Amanda and Jennifer take a look at misinformation and the increasing practice of owning the news. If journalists won't publish propaganda, companies just create their own "brand journalism." Amanda explains how companies and political dark money groups are disguising paid-for and partisan propaganda as local newspapers. This episode uncovers a very dark trajectory for our democracy. Please subscribe, follow and rate and share.
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    36 mins
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