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How We Use AI to Edit Ads, Build Funnels & Analyze Performance

How We Use AI to Edit Ads, Build Funnels & Analyze Performance

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Summary

“If you’re a marketer and you can’t review data, you’re cooked.”

Can AI run most of your marketing work while you keep the creative edge?

Alysha Boehm (Creative Strategy Lead, Motion), Cody Plofker (Advisor & fmr. CEO, Jones Road Beauty), and Connor Rolain (Head of Growth, HexClad) show how AI now edits their ads, builds their landers, and analyzes their data. As the technical work fades away, the creative marketers are the ones pulling ahead.

HexClad’s monthly report ate three weeks of work, until Connor’s team turned it into a live AI dashboard. Alysha trains skills that edit her videos, while Cody hands off ad naming and uploads. Each workflow needs training first, and the copy still comes down to the marketer.

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