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How do you turn everyday customers into passionate advocates for your brand?

Brittany Hodak breaks down her SUPER Model for customer experience, shares her famous 5 A’s of an effective apology, and explains why apathy is the biggest threat to your business.

What You’ll Learn:

• Why you want customers to become superfans
• How customer apathy is the real risk to your business
• One bad touchpoint can cost years of revenue
• Brittany's SUPER Model CX playbook
• Why the Platinum Rule is much better than the Golden Rule
• How to craft a great apology

Be sure to check out Brittany's book, Creating Superfans, and her Six Weeks to Superfans Masterclass!

We want to hear from you! Share your support stories and questions with us at happytohelp@buzzsprout.com!

To learn more about Buzzsprout visit Buzzsprout.com.

Thanks for listening!

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In this episode of Happy to Help, we dive into the pressure-filled world of customer support and why it’s time to shift from frantic reaction to intentional response. Learn how operating from a place of calm not only reduces mistakes but leads to better customer experiences, stronger team morale, and reduced burnout.

With real-world examples of how urgency can derail even the best support intentions, this episode is packed with strategies to help you:

• Recognize the hidden costs of urgency in the inbox
• Build a calm support culture even when customers are in crisis
• Train your team to slow down without sacrificing service
• Model healthy leadership that prioritizes quality over speed

Recommended reading: It Doesn't Have to Be Crazy at Work

Whether you’re leading a support team or answering tickets yourself, this is your permission slip to breathe, slow down, and serve better!

We want to hear from you! Share your support stories and questions with us at happytohelp@buzzsprout.com!

To learn more about Buzzsprout visit Buzzsprout.com.

Thanks for listening!

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We're sitting down with Erica Clayton, CX expert and founder of Sunshine CX, to explore the strategies behind successfully managing remote customer support teams.

Whether you’re leading a global CX department or onboarding your very first remote hire, this episode is packed with practical insights on:

• Building team culture across time zones (Erica recommends The Culture Map by Erin Meyer)
• Creating effective onboarding processes
• Preventing remote burnout
• Fostering social connection without micromanaging
• Developing communication routines that actually work

Erica shares lessons from leading distributed support teams at companies like TuneCore and offers real-world advice on tools, processes, and leadership mindset shifts that help remote teams succeed.

We want to hear from you! Share your support stories and questions with us at happytohelp@buzzsprout.com!

To learn more about Buzzsprout visit Buzzsprout.com.

Thanks for listening!