Got Milk? From Moo-ving Minds To Creating History
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Got Milk? From Moo-ving Minds To Creating History
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About this listen
This episode of The Woke Marketer explores the iconic advertising campaign that revolutionised the dairy industry and became a cultural phenomenon. From its humble beginnings to its lasting impact on pop culture, this episode delves into the story behind the famous tagline and mustache-clad celebrities. Join us as we uncover the genius strategies, unforgettable commercials, and surprising twists that made "Got Milk?" a timeless symbol of marketing brilliance by The California Milk Processor Board
Written and hosted by Finley Miles
Narrated by Andrew Black
Produced by Social Beatles
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In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.