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Funded, Now What?!

Funded, Now What?!

By: Andrew Lee Miller
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 Funded, Now What?! is the only podcast where startup founders who've recently raised millions of dollars get live, no-fluff growth and marketing advice from 20-year startup marketing expert Andrew Lee Miller (@andrewstartups). Each episode delivers a front-row seat to real founders navigating real post-raise challenges, and Andrew drops tactical strategies they (and you) can use to grow faster, smarter, and leaner. If you’re a startup founder figuring out how to grow your company, this is your free weekly session with a fractional CMO who’s scaled dozens of VC-backed startups to 8–9 figures. Want to hire Andrew to help your startup? Meet with him here: https://calendly.com/growthexpertz/letschat Follow Andrew on Linkedin: www.linkedin.com/in/andrewstartupsAndrew Lee Miller Economics Leadership Management & Leadership Marketing Marketing & Sales
Episodes
  • TFNW Podcast Ep. 32 Why Google Analytics Is Broken and How Optise Is Fixing B2B Marketing with AI

    TFNW Podcast Ep. 32 Why Google Analytics Is Broken and How Optise Is Fixing B2B Marketing with AI
    Jun 25 2025
    In this episode of Funded, Now What?!, growth marketing expert and fractional CMO Andrew Lee Miller sits down with Ómar, founder and CEO of Optise an AI-powered analytics platform built to solve the data problems plaguing modern B2B marketers. Together, they break down: Why Google Analytics is no longer fit for B2B use How AI and automation can unlock real insight — not just dashboards What makes Optise fundamentally different from legacy tools How founder-led growth can outperform bloated marketing teams The truth about fundraising in emerging tech markets like Iceland Andrew also delivers some crucial tactical marketing lessons for early-stage startup founders: How to build a repeatable outreach process that actually converts Messaging frameworks that resonate in cold email and on landing pages Why clarity beats cleverness in content The surprising impact of live events and relationship-driven growth Plus: The ethical dilemma of "fake it till you make it" in early marketing How to avoid AI fatigue when crafting your product narrative When free trials work, and when they backfire. Scaling your outreach in a post-GDPR world Whether you're trying to make sense of your marketing data, launching your first campaign, or raising a seed round — this episode is packed with insight. Listen now — and visit www.optise.com to see the future of B2B analytics. Need help growing your own startup? Learn more at www.GrowthExpertz.com Funded, Now What?! The Startup Podcast That Teaches You Marketing! Funded, Now What?! is the only startup podcast where startup founders who’ve recently raised millions get expert-level, no-fluff growth advice from 20-year startup marketing veteran Andrew Lee Miller. Each episode dives into how they raised millions—then delivers powerful, tactical strategies on exactly how to spend it to scale smarter and faster. Whether you’re just starting or already scaling, you can’t afford to not listen to Andrew giving golden nuggets to founders from around the globe. Learn more: www.growthexpertz.com/podcast Learn more about your ad choices. Visit megaphone.fm/adchoices
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    56 mins
  • TFNW Podcast Epsde 31: Marketing Strategies That Actually Drive Growth with Sakura’s Elin Breitholtz

    TFNW Podcast Epsde 31: Marketing Strategies That Actually Drive Growth with Sakura’s Elin Breitholtz
    Jun 17 2025
    In this episode of The Funded, Now What?! startup podcast, startup marketing expert and GrowthExpertz.com founder Andrew Lee Miller sits down with Elin Breitholtz, the visionary founder and CEO of Sakura, a wellness platform tackling the emotional health crisis through a two-sided mental health marketplace. Elin shares her journey from personal struggle to startup mission, and how she’s now bridging the gap between wellness practitioners and individuals, while also targeting B2B clients seeking scalable employee wellness solutions. But the real gold in this episode? It’s the marketing strategy teardown Andrew delivers, packed with practical, battle-tested tactics specifically for B2B and B2C mental health apps, two-sided marketplaces, and wellness-focused platforms. You’ll learn: -How to build both B2B and B2C funnels without burning out your team -Why SEO and ChatGPT-powered content are a force multiplier for early-stage startups -The do’s and don’ts of App Store Optimization (ASO) -How to use user intent signals to dominate paid ads and app discovery -When and how to activate practitioners as your marketing army -Why community building isn't just a nice-to-have — it's your long-term moat Andrew also breaks down: -Why most startups waste money on paid ads way too early -How to test messaging fast with lean, scrappy tactics -The real reasons apps fail to scale past 10,000 users -This is a must-listen for founders in wellness, mental health, SaaS, or mobile apps looking to sharpen their growth strategies and learn from one of the top minds in startup marketing. 📩 Want to work with Andrew? Visit www.GrowthExpertz.com 🎧 Listen now wherever you get your podcasts. Watch on Youtube: https://youtu.be/3x4mkJYAL_c Learn more about your ad choices. Visit megaphone.fm/adchoices
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    55 mins
  • Episode 30: Andrew Teaches Dutch Startup BeSirius' Founder & CEO Anastasia Kuskova

    Episode 30: Andrew Teaches Dutch Startup BeSirius' Founder & CEO Anastasia Kuskova
    Jun 9 2025
    In this episode of Funded, Now What?!, Andrew Lee Miller discusses all things startups, marketing and fundraising with Russian/Dutch startup founder Anastasia Kuskova, CEO of Sirius , an AI-powered sustainability intelligence platform helping metals, mining, and energy companies move beyond outdated ESG dashboards and into live, contextual decision-making infrastructure. Before founding Sirius, Anastasia was Head of Sustainability at a multibillion-dollar mining company, co-developed a battery traceability platform with Glencore and Tesla, and helped shape global frameworks through the World Economic Forum’s Mining & Metals Platform. She’s also been named one of the 100 Global Inspirational Women in Mining — and Sirius recently won the COP29 Sustainable Innovation Challenge. Now, with $3.8M raised and momentum building, Anastasia opens up about the real challenge: marketing a highly technical product in a traditional, skeptical industry. Andrew breaks it down and gives her (and you) a tactical marketing game plan that includes: ✅ Why messaging must be casual and specific to build trust ✅ How to avoid the trap of “automated outreach” in niche markets ✅ When to bring in outside marketing help — and why sooner is better ✅ How to leverage humor, data, and PR to supercharge sales ✅ The importance of sustainability-as-a-revenue-driver storytelling From investor psychology to scaling through content and strategic outreach, this episode is packed with advice for any founder tackling old-school industries with new-school tech. 🔗 Learn more about Sirius: besirius.com 📣 Connect with Anastasia: Anastasia on LinkedIn About the show: Funded, Now What?! is the only podcast where recently funded founders get live, no-fluff growth advice from 20-year startup marketing expert and Fractional CMO Andrew Lee Miller (@andrewstartups). Each week, founders walk away (and you do too) with powerful, practical marketing strategies that help scale their company — fast. About the host: Andrew Lee Miller is a seasoned startup marketing expert, founder of GrowthExpertz- Fractional Agency, and a global keynote speaker with nearly 20 years of experience driving early-stage growth. He has helped lead three successful startup exits and specializes in digital marketing, growth hacking, and scaling tech businesses in the early-stages. Andrew is also the author of The Startup Growth Book and the host of The Funded... Now What? podcast, where he shares insights on navigating post-funding challenges and accelerating startup success. About GrowthExpertz: GrowthExpertz is a boutique consulting firm in San Francisco that does two things really f$cking well:Marketing and Recruitment for tech startups. We're industry agnostic and play in both B2B and B2C, SaaS, Marketplace, Mobile Apps, AI and much more. Led by two senior operators with over 30 years of combined experience scaling early-stage companies, we plug in fast, cut through the noise, and deliver outcomes that actually move the needle—whether that’s building a full-stack growth strategy or hiring your first 10 mission-critical roles.We work exclusively with startups and tech-driven businesses that need expert-level guidance without the fluff—fractional, project-based, or full-scale support.No bullsh!t. Just velocity and real results.Meet with us: www.growthexpertz.com Learn more about your ad choices. Visit megaphone.fm/adchoices
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    51 mins

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